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032216 Economic Development Committee Agenda
In compliance with the Americans Disabilities Act,if you need special assistance to participate in this meeting.please contact the City Clerk's Department at 951-694-6444. Notification 48 hours prior to a meeting will enable the City to make reasonable arrangements to ensure accessibility to that meeting[28 CFR 35.102.35.104 ADA Title II] MEETING NOTICE/AGENDA ECONOMIC DEVELOPMENT COMMITTEE CONFERENCE CENTER 41000 MAIN STREET TEMECULA, CALIFORNIA TUESDAY, MARCH 22, 2016 4:00 PM CALL TO ORDER: ROLL CALL: Mayor Pro Tern Maryann Edwards, Council Member Jeff Comerchero PUBLIC COMMENTS A total of 15 minutes is provided so members of the public may address the Committee on items that are not listed on the agenda. Speakers are limited to three (3) minutes each. If you desire to speak to the Committee on an item not listed on the agenda, a "Request to Speak" form should be filled out and filed with the staff liaison. When you are called to speak, please come forward and state your name for the record. For all Public Hearing/Committee Business matters on the agenda, a "Request to Speak" form must be filed with the staff liaison prior to the Committee addressing that item. There is a five-minute (5) time limit for individual speakers. COMMITTEE BUSINESS 1. Review of Economic Development Sponsorship Applications for FY2016-2017 ADJOURNMENT Date 11t° ate Randl o , City Clerk NOTICE TO THE PUBLIC The Agenda will be available for viewing, prior to the meeting, at the Main Reception at City Hall—41000 Main Street, Temecula, 8:00 — 5:00 PM as well as on the City's website — www.cityoftemecula.orq. Any staff report/written material pertaining to this meeting will be available, prior to the meeting, for public review at the Main Reception and at the respective meeting. Any Supplemental Material distributed to a majority of the Committee Members regarding any item on the Agenda, after the posting of the Agenda, will be available for public review at the Main Reception. In addition, such material will be made available for review at the respective meeting. If you have any questions regarding any item of business on the Agenda for this meeting, please contact City Hall — 951-694-6444. /04 C.r .0•: The Heart of Southern California Wine Country FY 2016- 17 Sponsorship Applications . . , , *• It i Pr t - Ilk 011111111 . A w 4 U - f T y r .11. �~ ! w, MIKE fGR `' - [ i -1 - i,_ -"ApoC ^ _ t / 1 : r ' ECONOMIC DEVELOPMENT FY 2016-2017 SPONSORSHIP FUNDING REQUESTS PARTNERS (Agreement managed by Economic Development) Month/Year Funding Requests Funding Requests ORGANIZATIONS of Event Granted FY 2016 -2017 Staff Recommendation FY 2015—2016 EDC of Southwest Year Round $6,500 California Partner $5.500 $6,500 Inland Empire Small Business Development TVE2 Year $2,500 $5,000 $2,500 Center(IE SBDC) Round Partner Tri-Tech SBDC TVE2 Year $2.500 52,500 $2,500 Round Partner PROPOSED SPECIAL EVENTS (Agreements Managed by Community Services Department) EVENTS Month/Year Funding Requests Funding Requests Staff Recommendation of Granted FY 2016-2017 Event/Location FY 2015-2016 Temecula Valley Foundation April 28-29, $25,000 & Support for Excellence in Education's 2017 Support Costs & Use Support Costs& Use of "Taste of Temecula Valley" of Conference Center Costs& Use of Conference Center Old Town Conference Center Support Costs and In-Kind October 1, Marketing Spirit Run for the Arts 2016 New Application Support Costs and *recommend date be In-Kind Marketing moved to a Sunday Great Oak HS (Pat Birdsall sports traffic on Saturday) Cash: $27,000 and Cash: $35,000 and Temporary use of traffic Temporary use of safety signs/devices, and May 2017 Cash: $30,000 traffic safetysigns Use of Conference Center TV Balloon & Wine Festivalfor volunteer training *Contract managed by ED Lake Skinner Temporary use of and devices; and Use (2 times) traffic safety signs of Conference and devices: $3,200 Center for volunteer -Add local preference for vendor selection training -If want street pole banners replaced, then funds will be deducted April 2017 Support Costs and Support Costs and Support Costs Reality Rally Use of Conference Use of Conference and Use of Conference Old Town Center Center Center 2 EVENTS Month/Year Funding Requests Funding Requests Staff Recommendation of Granted FY 2016-2017 Event/Location FY 2015-2016 Int. Festival of Cinema Sept/Oct $15,000 & [n-kind Temecula 2016 New Event marketing(including No Sponsorship permit fees) Relay for Life May 2017 (American Cancer Society) New Event Cash: $500 In-Kind Marketing Great Oak HS co- co- promotion/support October 28-29, promotion/support up to $3,000 to co-promotion/support up 2016 up to $3,000 to cover to $3,000 to cover theater TEDx Temecula cover theater theater expenses not expenses not recovered by Old Town recovered by ticket expenses not ticket sales sales recovered by ticket sales October 1, New Event(formally Support Costs/use of Old Town Quilt Show 2016 under Melody's Support Costs Conference Center& contract to Merc/TCSD to print flyers Old Town administer) & postcards October 15-16, $10,000 Tough Mudder SoCal 2016 New Event In-Kind Marketing In-Kind Marketing Vail Lake Fashion Week Temecula April 2017 In-Kind Marketing In-Kind Marketing [n-Kind Marketing 3 EVENTS Month/Year Funding Requests Funding Requests Staff Recommendation of Granted FY 2016-2017 Event/Location FY 2015-2016 Funding Requests Staff Recommendation FY Granted 2016-2017 FY 2015-2016 TOTAL Cash Granted: $245,500 Cash Recommendation: *Committee approved 3 year contract for VTV and Chamber $44,500 *Requested the Riverside County ED partnership funds be moved out of this process(funds for ICSC Retail Conference) 4 EDC OF SOUTHWEST CALIFORNIA CITY OF TEMECULA Fiscal Year 2016-17 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR PROFESSIONAL ORGANIZATIONS (Please Print or Type) Fiscal Year Funding: 2016-2017 Organization Name: Economic Development Corporation of Southwest CA Amount Requested: $6,500.00 Amount Received From City In Prior Year: APPROVED $6,500.00 ORGANIZATION DATA: Name of Organization: Economic Development Corporation of Southwest CA Contact Name: Donald W. Murray Title/Position: President of EDC of Southwest CA Mailing Address: P.O. Box 1388 Temecula, CA 92593-1388 Telephone: 951 694-9800 Fax: 951 694-9801 E-mail: dmurray(wcommercebanktv.com Size of Organization: Staff: 2 Board Members: 27 Membership: 69 State the number of years that your organization has provided services benefiting the community 26 How many years has the City of Temecula sponsored your organization? 23 Is this organization incorporated in California as a non-profit organization? Yes X No If"yes"— Date of incorporation as a non-profit: 1990 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 Please see attached Balance Sheet, Profit & Loss and Budget This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition, please attach the organization's current budget for the organization. Balance Sheet as of June 30, 2015 (Attached Exhibit "A") Audited: Yes X No Assets Liabilities & Fund Balance Cash and Investments S Current Payables S Receivables (detail) Notes Payable Inventory Fund Balance Fixed Assets Other Assets Total Liabilities & Fund Balance S Total Assets Income Statement for the Year Ended: June 30. 2015 (Attached exhibit "B") Audited: Yes X No Income Expenses Fundraising S Salaries S Events —luncheons S Grants S Operating Expenses S Membership—Cash S Rent/Mortgage S -In Kind S City Funds S Other Expenses $ Other Sources S TOTAL S TOTAL S _ Please note with an asterisk (*) any amounts that require additional explanation. and comment on these items. Application Page 3 Please respond to the following questions. I. Describe your organization, goals, operations, and activities and how it benefits the economic development of Temecula? The EDC has long been a partner of the City of Temecula in its efforts to attract new businesses, retain and expand existing businesses, as well as, being an advocate for workforce development. The EDC has expanded its involvement with international resources and assisted the City with its Foreign Affairs objectives. Our goal is to increase the awareness of the region to international developers, financiers and other avenues of opportunity. The EDC has attended and will continue to attend events inside and outside Riverside County to promote investment in our region by international interests and to identify markets for goods manufactured here in the valley. Please see attached exhibit "C". We will continue meeting with businesses located in our region to help them obtain information to improve the overall business climate in the region and let them know what the EDC can do to help them. A list of the business and organizations visited by the EDC in the last year is attached as exhibit "D". We will partner with other local organizations to provide informational programs to educate local companies on cultural business practices and export training. The EDC will also continue the activities that promote, attract and help retain business in this region. A summary of the EDC's activities in 2015 is attached as exhibit "E". 2. Does your organization submit to Staff the required information,monthly reports, financials, etc. on time? Yes X No 3. Explain how your organization has worked well with the community to achieve your goals? The EDC works closely with the City of Temecula, most especially with its economic development team, the Temecula Unified School District, the Temecula Chamber of Commerce, Visit Temecula Valley and others to provide a strong economic base in the region. As a member based organization, the EDC has a proactive synergy with the business community. The committees and sponsored events share valuable information on business training, legislative issues and economic practices to all businesses in the region. Any business or resident can call on the EDC to help provide needed resources to improve the economic climate of the region. 4. Please describe your financial reporting? Board members are provided with a monthly balance sheet and profit& loss statement (cash basis)each month. As an incorporated, non-profit business in California, all financial information is open to the public for inspection upon request. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the organization's accomplishments. Are there any notable operation and/or program changes? If so, please explain. The EDC was approved for$6,500 in 2015/2016 with an increase in our involvement in international activities being added to our efforts at attracting and retaining businesses in our region. We have plans to expand and improve all of our activities in 2016/2017. We have attached exhibits listing our general activities and our international activities in 2015. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Donald W. Murray, President NAME AND TITLE (Please Print or Type) (Sig re) President or Authorized Officer: Donald W. Murray, President NAME AND TITLE (Please Print or Type) ze:/"A: (Signet Organization: Economic Development Corporation of Southwest California (Organization Name) P.O. Box 1388, Temecula, CA 92593 (Mailing Address of Organization) (951)694-9800 January 27, 2016 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko. Economic Development Analyst 41000 Main Street Temecula, CA 92590 11:59 AM --EDC OESOUTHWEST'CALIFORNIA " _. Exhibi_ . � -t- - ---- "A" 01/28116 Balance Sheet Accrual Basis As of June 30,2015 Jun 30,15 ASSETS Current Assets CheckinglSavings 1000•Business Checking -2,271.66 2000•Money Market 11,696.03 Total CheckinglSavings 9,424.37 Total Current Assets 9.424.37 TOTAL ASSETS 9,424.37 LIABILITIES&EQUITY Equity 3000•FUND BALANCE 83.429.72 32000•Retained Earnings -66.166.75 Net Income -7.838.60 Total Equity 9A24.37 TOTAL LIABILITIES&EQUITY 9,424.37 Page 1 12:112PM .EDC OF SOUTHWEST CALIFORNIA - FS Ti6iE "B" - -- 01/28/16 Profit & Loss Accrual Basis July 2014 through June 2015 Jul'14-Jun 15 • Income 4000•Income 4110•Membership-Renewal 30900.00 4130•Municipality Membership 26,000.00 4140•County Membership 6,500.00 4150•Special Event Golf 21,510.52 4155•Special Event-Business Summit 6,272.78 4160•Special Event Other 6,500.00 4170•Annual Awards 4,050.00 4210•Quarterly Presentations 1,275.00 4230•Interest Income 19.18 4330•Connectory 2,500.00 Total 4000•Income 113,527.48 Total Income 113,527.48 Expense 5000•PERSONNEL 5140•Payroll Employer Tax Expense 3,288.46 5150•Administrative Salary 13.291.28 5170•Payroll Services 894.90 5300•Contract Services 60,000.00 Total 5000•PERSONNEL 77,474.64 6000•ADVERTISING/CONSULTING/INSURANC 6050•Insurance-general 1,612.00 Total 6000•ADVERTISING/CONSULTING/INSURANC 1,612.00 6100•DIRECT OPERATING EXPENSES 6160.Office Supplies 4,440.55 6200•Equipment Lease 4,985.48 6230•Open 0.00 6250•Telephone 2,387.14 6260•Postage 283.32 6270•Printing/copying/binding 144,89 6280•Dues/Memberships/Subscriptions 985.00 8290•Meetings&Luncheons 201.40 6310•Conferences/TraininglWorshops 402.08 6320•Travel 5,306.84 6330.On-line Services 485,15 6370•Tax&Licenses 570.58 6390•Miscellaneous Bank Fees 147.00 6395•Merchant Account Minimum Pay 1,019.41 Total 6100•DIRECT OPERATING EXPENSES 21,358.84 6500•PROGRAM EXPENSES 6510•Membership 84.66 6570•Golf Tournament 10,392.39 6580-Business Summit 8,177.30 6590•Annual Awards 2.182.46 Total 6500•PROGRAM EXPENSES 20,836.81 66900•Reconciliation Discrepancies 83.79 Total Expense 121,366.08 Net Income -7,838.60 • Page 1 Exhibit "C" EDC of Southwest California • Summary of International Activities 2015 January International / SoCal Procurement Summit, Riverside Convention Center. Hosted by the County Office of Foreign Trade and the County Office of Military and Defense Services, this was devoted to connecting companies that export to foreign markets or conduct business with the Department of Defense. March Chinese Delegation meeting at County Administrative Bldg., Riverside...the Delegation: 7 guests from Lanxi Municipal Government, China, meeting centered on public health and the interaction between government and private healthcare. Heidi Marshall represented Riverside County Economic Development; Morris Myers represented Southwest Riverside Economic Development and RivCo Workforce; Brian Tisdale and Sarah Mack represented County Public Health May Meet & Greet with Prime Investment and three Chinese Investors ...attending were Mr. Chen, General Manager of a Beijing based immigration consultation company, Ms. Ella Wang, Project Manager in Mr. Chen's company, Mr. Wu, a potential EB-5 investor, Heidi Marshall, EDA Economic Development, Rob Moran EDA Economic Development, Morris Myers, EDC of Southwest California and Workforce Development. Discussions centered on possible areas of investment in the County and Southwest Region Prime Investments, Meet & Greet with 10 potential Chinese investors attending: Steve Quin, Prime Investments; Morris Myers , EDC; Heidi Marshall, EDA; Rob Moran EDA. June Finland Export Reception...large County reception for the Finnish Ambassadors Economic Delegation at The Carriage House in Rubidoux. Attended by State and County officials. Attended earlier VIP Cocktail Reception. Indian Delegation: 71 visitors from India, interested in the County Auditor- Controller's Department...among the attending were Frankie Ezzat, Riverside County Assistant Auditor; Lisa Miller UCR; Heidi Marshall, EDA; Veselina Farooq, EDA; Carrie Harmon, EDA; Morris Myers, EDC. July French American Chamber of Commerce, San Diego...attended the Chamber's Mixer, introduced myself around to chamber staff and attendee's. Not much opportunity for international contacts as these are mostly locals, but still promoted the Southwest region. August Meeting with Herve Auch Roy. Exploratory meeting on bringing French and other trade delegations to the region. Attended with Christine Damko, Cheryl Kitzerow, Roy Paulson. Chinese Delegation, 22 delegates from Hunan Province, China, interested in the County HR Risk Management Department. Met with provincial officials and related some of the best practices from our region and made the invitation for any and all groups to visit Southwest Riverside County, when visiting Riverside County. Chinese Investor Group...met this group of 12 at Temecula City Hall with Christine Damko and Terri Delhamer...discussions centered on investment opportunities in both residential and commercial real estate, Wine Country and more. September Chilean Delegation...group of 12 Chilean CEO's and officials from the Los Angeles based Trade Delegation toured Temecula City Hall, WEE, California State University San Marcos at Temecula and lunched at Cork Fire Kitchen...Attending were Morris Myers, EDC; Suzanne Lingold, California State University San Marcos at Temecula and Herve Auch Roy, West Coast Entrepreneurial Alliance. Indian Delegation...75 member delegation in the County at the invitation of UCR to learn more about Public Finance management. Frankie Ezzat, Riverside County Assistant Auditor-Controller was the main speaker. Introduced the group to Southwest County and encouraged visitation by themselves and other delegations that may follow Meeting Natuzzi...fresh frozen food packager looking for specialized space in the region...Cheryl Kitzerow, Morris Myers and Herve Auch Roy met with the two owners. October Ensenada Delegation....group of 12 consisting of wineries, hotel/resorts, Chamber of Commerce. Discussions centered on best practices, mutual tourism topics, and local government support. Attended by Christine Damko and Morris Myers. November German Delegation meeting with a group from Erlangen, Germany invited by the City of Riverside. Discussions centered on reciprocal trade agreements. Very interested in Wine Country and the topic of selling wines in each other's wineries. Toured several wineries during their stay. Attending initial meeting were Kevin Jeffries, County Supervisor; Jeff Green, Jeffries Staff; Heidi Marshall, EDA; Carrie Harmon, EDA; Jamil Dada, Provident Bank and Morris Myers, EDC. Exhibit"D" EDC of Southwest California List of Companies or organizations met with in 2015 Abbot Vascular Archi's Acres Azusa Pacific University Beacon Economics Big Top Manufacturing Bluewater Grill Bomatic Bournes Boys and Girls Club Brandman University Buchanan, Ingersol and Rooney, LLP Buxton Company Cal Baptist University California Bank&Trust California Steel Company California Workforce Association Cal State San Marcos Cal State San Marcos at Temecula Change Strategists, Inc. Chmura City of Lake Elsinore City of Hemet City of Menifee City of Murrieta City of Temecula City of Wildomar CNN Mortgage Commerce Bank of Temecula Valley Concordia University Consolidated Contracting County of Riverside CR&R Cutting Edge Staffing Diamond Environmental Services Eagles Mark Eastern Municipal Water District Embassy Suites Temecula Wine Country FedEx Forest City Enterprises Global Plastics Gosch Ford Governor's Office of Business& Economic Development GRE Land&Commercial Real Estate Hitzeman& Evenson, APC II-IV Optical Systems Infineon Technologies Inland Empire Regional Chamber of Commerce Inland Valley Medical Center Innovative Document Solutions JDS Video& Media Productions Lake Elsinore Unified School District Lake Elsinore Valley Chamber of Commerce Lake Elsinore Valley Water District Linfield Christian School Loma Linda University Medical Center, Murrieta MacLane Trucking Manpower Medical Extrusion Technologies Menifee Valley Chamber of Commerce Mercedes Benz of Temecula Michael Baker International Michelle's Place Millipore Mt.San Jacinto College Murrieta Unified School District New Gen Rotary Nothing Bundt Cakes Office of County Supervisor, Chuck Washington Office of County Supervisor, Marion Ashley Official Imaging Optiforms Pacific Barcode Pancom Corporation Paradise Chevrolet-Cadillac Paulson Manufacturing Pechanga Resort&Casino Pechanga Development Corporation PKC I Kuebler Provident Bank Prudhomme&Associates,CPA's Rabobank Rancho Dental Rancho Springs Medical Center Rancho Water District Reid &Hellyer,APC Rightway Portable Services Riverside Community College Riverside Community Medical Center Riverside County EDA Riverside County Library Systems Riverside County Office on Aging Riverside County Department of Social Services Riverside County Workforce Development Rosenstein &Associates San Bernardino Adult School Security Bank of California So Cal Edison So Cal Gas Company Southwest Riverside County Association of Realtors Southwest Traders Sparkman Alternative Education Complex State of California, Department of Rehabilitation State of California, Employment Development Department Stifel Strachota Insurance Company Strumf&Associates Stutz,Arian, Shinoff& Holtz Sudweek Group, Coldwell Banker Commercial Temecula Creek Inn Temecula Education Foundation Temecula Valley Unified School District Temecula Valley High School Temecula Valley Hospital Tension Envelopes Tesla The Branding Hive Transportation Corridor Agencies Truax Development University of California, Riverside University of Redlands Value Place Visit Temecula Valley Waterstone Faucets Western Riverside Council of Governments Wilson Creek Winery Exhibit"E" EDC Of Southwest California Summary of Activities 2015 - Economic Development strategy meetings with Cities of Lake Elsinore, Hemet, Menifee, Temecula and Wildomar - Chair of the Riverside County Workforce Board...interaction countywide with public and private sector to increase economic development efforts - Collaborative meetings with both the State of California Workforce Board and the Governor's Office of Business and Economic Development - Regular collaborative meetings with San Bernardino County Workforce and Economic Development Organizations - Director and past President of the Temecula Education Foundation...promoting and supporting students and teachers in the Temecula School District - Committee member Murrieta Community Tech Expo...providing access to a larger segment of the community to education and businesses that use 21"century technologies to produce goods and services in the region - Member of the CSUSM@Temecula Strategic Planning Committee...committee of community leaders planning the next five years for the regional campus - Committee member Temecula Valley Chamber of Commerce...participated in the planning for the Economic Forecast, Legislative Summit and other committees - Ongoing collaborative efforts with the Chambers of Commerce of Lake Elsinore, Menifee, Murrieta,Temecula and Wildomar - Member of the Murrieta Temecula Group...group of community leaders that concentrate efforts on economic development,education, business& industry,law enforcement,land use, housing, transportation,etc. - Regular attendance of Southwest Legislative Council meetings...a five chamber regional council that reviews business legislation - Regular attendance to the Menifee Mayors Business Roundtable discussions - Attended Murrieta Business Roundtable meetings - Member Southwest Manufacturers Council...the EDC and the Temecula Chamber of Commerce, convene a bi-monthly meeting of the regions manufacturing companies - Meetings in Washington D.C.with the offices of Senators Feinstein and Boxer, Congressman Hunter, Cook, Ruiz,Tekano, Calvert and others - Southwest Community Development Organization Staff...Organized and Attended Board Meetings, instructor for HIGHER program classes - Entrepreneur Pitch Practices at Temecula Entrepreneurs Exchange - Meetings with numerous trade and government delegations from China, India,Chile, France, Finland on an ongoing basis INLAND EMPIRE SMALL BUSINESS DEVELOPMENT CENTER (IE SBDC) CITY OF TEMECULA Fiscal Year 2016 - 17 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR PROFESSIONAL ORGANIZATIONS (Please Print or Type) Fiscal Year Funding: 2016-17 Organization Name: University Enterprises Corporation at CSUSB/IESBDC Amount Requested: $5000 Amount Received From City In Prior Year: $2,500 ORGANIZATION DATA: Name of Organization: University Enterprises Corporation at CSUSB IESBDC Contact Name: Vincent McCoy Title/Position: IESBDC Director Mailing Address: 603 N Euclid Avenue, Ontario Ca 91762 Telephone: 951-781-2345 Fax: 909-983-5515 E-mail: vmccoy@iesmallbusiness.com Size of Organization: Staff 8 Board Members 16 Membership 0 State the number of years that your organization has provided services benefiting the community. 18 How many years has the City of Temecula sponsored your organization? 3 Is this organization incorporated in California as a non-profit organization? • Yes _X_ No If"yes"—Date of incorporation as a non-profit: July 1 2011 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes_X No 7 FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition, please attach the organization's current budget for the organization. Balance Sheet : Part of UEC at CSUSB complete financials Income Statement for the Year Ended Audited: Yes No Income Expenses Fundraising/Cash Match $270,000 Salaries $ 520,000 Events—luncheons $ Grants/SBA $ 550,000 Operating Expenses $_290,836 Membership—Cash $ Rent/Mortgage $_32,000_ -In Kind $60,800 City Funds $_0 Other Expenses $_275,764 Other Sources $237,800 TOTAL $1,118,600 TOTAL $1,118,600_ Please note with an asterisk (*) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond to the following questions. 1. Describe your organization, goals, operations, and activities and how it benefits the economic development of Temecula? University Enterprises Corporation at CSUSB/Inland Empire SBDC brings federal dollars to the region by raising funding from local sponsors for a federal cash match program. IESBDC will bring one dollar offederal funding for every one dollar the City of Temecula puts into the program. This program provides existing and startup businesses with technical assistance designed to improve their competitive standing in the marketplace. IESBDC clients receive expert guidance and benefit from the experiences of staff and other businesses. The Inland Empire SBDC focuses on doing things that have positive impacts on the clients and the local economy. With hundreds of workshops and thousands of hours in confidential, one-on-one, consulting sessions we help clients create viable business, long-term jobs and access more money to expand and start businesses that will last. 2. Does your organization submit to Staff the required information, monthly reports, financials, etc. on time? Yes j< No 3. Explain how your organization has worked well with the community to achieve your goals? IESBDC works closely with resource partners in Southwest Riverside County, including the Temecula Chamber of Commerce, City of Temecula's Entrepreneurs Exchange, and provides one-on-one counseling services in each location. IESBDC is passionate about assisting current and aspiring entrepreneurs. We take great pride in the numerous successes of local business expansions and start ups in the southwest region. 4. Please describe your financial reporting? The UEC operates on an accrual basis. The campus Auxiliary Accounting department provides statements offinancial position and activity to the Executive Director of the UEC on a monthly basis and to the UEC Board of Directors for their review on a quarterly basis. The UEC's financial statements are audited annually by an independent accounting firm and results are provided to the Board of Directors and the CSU Chancellor's office. The financial statements for 2014/2015 were audited,providing a standard clean opinion with no internal control weaknesses and are available for review on the UEC website. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the organization's accomplishments. Are there any notable operation and/or program changes? If so, please explain. Working with resource partners the Temecula Chamber of Commerce and City of Temecula's Entrepreneurs Exchange we have had a great year. Some of these accomplishments include: • 287 One-on-one client consulting sessions providing confidential counseling on a wide range of important business topics such as financing, marketing and managing for growth. The SBDC serves as a technical assistance provider for lenders, helps entrepreneurs choose to invest in themselves and helps them develop successful business plan strategies • 233Attendees in business workshops offering a continual schedule of workshops, conferences, and special events throughout the region; each designed to teach practical, hands-on small business management skills. Our trainings are facilitated by dynamic, knowledgeable instructors, and range in content from introductory to advance. Topics include marketing cash flow,financial statements, business valuation, sales, bookkeeping, accounting, strategic planning and much more. • $11,439,000 was invested locally by SBDC clients, with over 52,000,000 in progress,. SBDC network is a cost-effective way to create jobs, grow the economy, enhance American competitiveness and fulfill the American dream SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Paul L Nolta, Assistant Director IESBDC NAME AND TIT - -- - '• • Type) Paul Nolta j_/ ignat re President or Authorized Officer: Jeffery Thompson Director NAME AND TITLE (Please Print or Type) (Signature) Organization: University Enterprise Corporation at CSUSB, IESBDC (Organization Name) California State University, San Bernardino 5500 University Parkway, San Bernardino CA 92407-2318 (Mailing Address of Organization) (Telephone) 951-781-2345 (Date)1/25/2016 BE SURE TO INCLUDE THE ORIGINAL PLUS 4 COPIES (TOTAL OF 5 COPIES) AND SUBMIT TO: Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 TRI-TECH SBDC CITY OF TEMECULA Fiscal Year 2015-16 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR PROFESSIONAL ORGANIZATIONS (Please Print or Type) Fiscal Year Funding: 2015-2016 Organization Name: TriTech Small Business Development Center Amount Requested: $2,500.00 Amount Received From City In Prior Year: $2,500.00 ORGANIZATION DATA: Name of Organization: TriTech Small Business Development Center Contact Name: Mark Mitchell Title/Position: Director Mailing Address: 152 E Sixth Street,Corona, CA 92879 Telephone: 951-571-6477 Fax: 951-898-7946 E-mail: mark.mitchell@rccd.edu Size of Organization: Staff 4 Board Members 30 Membership none State the number of years that your organization has provided services benefiting the community. Hosted by RCCD: 9 years TriTech SBDC: 13 years How many years has the City of Temecula sponsored your organization? 4 Is this organization incorporated in California as a non-profit organization? No.We are a unit of the Riverside Community College District, Office of Economic Development. Riverside Community College District is a fully accredited educational institution by the Accrediting Commission for Community and Junior Colleges (ACCJC)and the Western Association of Schools and Colleges (WASC). Yes No X If"yes"—Date of incorporation as a non-profit: • Is your organization free from discrimination based on race, color,creed,nationality,sex,marital status, disability,religion, or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed and Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition,please attach the organization's current budget for the organization. Balance Sheet as of Audited: Yes A-133 No Assets Liabilities & Fund Balance Cash and Investments Current Payables Receivables(detail) Notes Payable Inventory Fund Balance Fixed Assets Other Assets Total Liabilities & Fund Balance $ Total Assets Income Statement for the Year Ended Audited: Yes No Income Expenses Fundraising $ Salaries $ 230,000_ Events—luncheons $ Grants $ 340,000 Operating Expenses $ 256,000_ Membership—Cash $ 170,000_ Rent/Mortgage $ 24,000 -In Kind $ City Funds $ Other Expenses $ Other Sources $ TOTAL $ 510,000 TOTAL $ 510,000 . Please note with an asterisk(*) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond to the following questions. 1. Describe your organization,goals,operations, and activities and how it benefits the economic development of Temecula? The TriTech Small Business Development Center(SBDC) was formed in 2003 to assist with the commercialization of high technology and high growth businesses in Southern California with an emphasis on Angel and Venture Capital. Since 2003 TriTech has generated$419,178,365 in capital. Currently TriTech helps businesses and entrepreneurs commercialize new technologies, market their products and services, and identify capital and knowledge resources in Orange County and the Inland Empire under the host institution Riverside Community College District and the OC/IE Regional Lead Center at California State University Fullerton. TriTech is the highest performing SBDC in the state of California based on return-on- investment. TriTech currently has a track record of creating I job for every 30 hours of consulting;plus for every$1,000 offunding$113,000 of Economic Impact is created. TriTech's services are provided at no cost to clients through a grant from the U.S. Small Business Administration (SBA)and local sponsor funding. Through a team of seasoned expert consultants, clients are guided and instructed through one-on-one consulting on business formation, technology utilization, and capital formation. Various workshops and training in crucial areas to business development and funding strategies are also provided. The economic impact created by TriTech consultants must he substantiated by a signed letter from a client affirming the assistance provided. Recorded economic impact is reported to the SBA as part of the reporting requirements of the agreement between our Region's Lead Center . and the SBA. Data from this system are available to supporters to document the impact of their contributions. We also monitor training events by topic and area of training. TriTech SBDC utilizes a web based database (Neoserra) to track client activity. TriTech counselors update the client tracking system after each session with information about the session, client progress, and the next steps for the client to take before the next meeting. When a new client signs up for TriTech assistance, various aspects of their business are recorded into the database and tracked for the duration of time that they receive TriTech services. In order to evaluate success of clients, TriTech monitors the economic impact generated by consulting and/or training services. Client information in the database is grouped into specific reporting categories including gender, veteran status, and ethnicity. In order to evaluate and improve on our relationships with clients and trainees, evaluations are distributed and maintained for consulting sessions, workshops and seminars.Also, on an annual basis the Lead Center conducts assessment surveys to gain an understanding from the clients about the effectiveness of our service and areas of improvement. 2. Does your organization submit to Staff the required information, monthly reports, financials, etc. on time? Yes X No 3. Explain how your organization has worked well with the community to achieve your goals? TriTech has provided one-on-one consulting in the Temecula area through the efforts of TriTech Senior Consultant Jay Goth. He is our primary consultant for the Temecula area as Jay currently lives in the area and understanding of the economic landscape for Temecula businesses. He has provided exemplary service to the clients we serve in that area as we have had great feedback from the clients in that area.Additionally, Tri Tech has held a host of workshops, and trainings ranging from meet investors networking events to how to write a competitive SBIR/STTR proposal. Funding from the City of Temecula will allow TriTech to do more of what the organization already excels at;which is assisting Founders from Innovation Driven Enterprises to secure capital from investors resulting in rapid commercialization of products and services. 4. Please describe your financial reporting? TriTech is required to submit quarterly reports to the Lead Center at Cal State Fullerton. The reports will then be aggregated with other network reports and then submitted to the Small Business Administration (SBA). Each year TriTech has a program review of all their events and transactions. In addition every other year TriTech is audited by the federal government. 5. If your organization received City of Temecula funding in the previous year,please provide a brief recap of the organization's accomplishments. Are there any notable operation and/or program changes? If so,please explain. During 2015 TriTech has achieved a total of$86,698,578 in Economic Impact of that amount we helped assisted 34 businesses with a total of$62,187,764 in Equity Capital. There were four loans totaling$1,460,000. Also, $16,196,050 of change in sales was recorded in this period.A total of 262 clients counseled with 155 of those businesses being first time "new"clients.A total of 11 businesses created in addition, to the 122 jobs that were created. Furthermore, 144 jobs were retained throughout the year. TriTech Senior Consultant Jay Goth has facilitated the following workshops in Temecula: o CEO Storytelling with Steve Espinosa of Puzzle Piece -January 8, 2015 o CEO Storytelling with Robert Reyes of Startup Circle-February 12, 2015 o CEO Storytelling with Aaron Schneider-March 12, 2015 o CEO Storytelling with Joe Wallace of CViHub and CVEP-April 9, 2015 o CEO Storytelling with Jay Goth director of InSoCal CONNECT-May 14, 2015 o CEO Storytelling with al Faze!of Fazeli Cellars-June 11, 2015 o CEO Storytelling with Michelle McGovern Stewart owner of Stewart Marketing-July 9, 2015 o CEO Storytelling with Tim Judd-August 6, 2015 o CEO Storytelling with Hildy Mignon- September 10, 2015 o CEO Storytelling with Dave Daley- Nov 12, 2015 . • SIGNATURE PAGE Application Page 5 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Mark Mitchell Director of TriTech NAME AND TITLE (Please Print or Type) A / (Signatu ) President or Authorized Officer: Mark Mitchell Director of TriTech NAME AND TITLE(Please Print or Type) —L et%,LX--1-77 dA (Signature) Organization: TriTech Sma Business Developm t Center (Organization Name) 152 E 6'" St Corona; CA 92879 (Mailing Address of Organization) 951-571-6378 01/28/2016 (Telephone) (Date) BE SURE TO INCLUDE THE ORIGINAL PLUS 4 COPIES (TOTAL OF 5 COPIES) AND SUBMIT TO: Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program. Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 illi!. TEMECULA VALLEY FOUNDATION FOR EXCELLENCE IN EDUCATIONS'S TAST OF THE VALLEY CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding _2016 - 2017 Event Name: _Taste of Temecula Valley Amount and/or Services Requested: $25,000 In-Kind Services and Facilities Amount and/or Services Received $25,000 In-Kind Services and Facilities From City In Prior Year: Event Dates: 4/28/2017 and 4/29/2017 Event Location: Old Town Temecula in front of City Hall_ Mercedes St. and Main St. ORGANIZATION DATA: Name of Event Organizer: Temecula Education Foundation Contact Name: Mark Katan Title/Position: _VP Ways and Means TOTV Event Chairman 30520 Rancho California Rd. Ste. 107-152 Temecula, CA 92591 Telephone: _951-551-5352 _Fax_951-296-5330_ E-mail: markk8ten @aol.com Size of Organization: Staff None Board Members 12 Event Volunteers_200_ State the number of years that your organization has hosted the proposed event in Temecula. 6yrs How many years has the City of Temecula sponsored your proposed event? 6yrs Is this organization incorporated in California as a non-profit organization? Yes Yes IF "yes"—Date of incorporation as a non-profit: _March 2004_ Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of December 2015 Audited: Yes No X Assets Liabilities & Fund Balance Cash and Investments_$50145.00 Current Payables $ none Receivables (detail) Notes Payable Inventory $11,600.00 Fund Balance Fixed Assets Other Assets Total Liabilities & Fund Balance $ Total Assets $61,745.00 Please provide the Event Income Statement for the Year Ended Income Expenses Fundraising $ $4,500.00 Salaries $ none Grants $ none Operating Expenses $ 4,700.00 Cash Sponsorships $ $6,000.00 Advertising/ $ 2,800.00_ In-Kind Sponsorships $_$32,000.00 Promotions City Funds $ Entertainment $_10,000.00 Souvenirs $ Rentals $ 26,000.00 Vendors $ Insurance/Permit Fees$ 3,500.00 Other Sources $_15,000.00 Other Expenses $ 5,000.00 (Ticket/beverage sales, entry fees, parking fees, etc.) TOTAL $ 57,500.00 TOTAL $_52,000.00_ Please note with an asterisk (*) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals, promotional program, budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. Taste of Temecula Valley an event designed to raise funds for TVUSD Schools combines local restaurants, wineries and micro brewers with entertainment. This event brings 6000 people together for Food, Folks and Family Fun in Old Town Temecula in front of the civic center on Main and Mercedes streets from 6 PM to 10:30 PM Friday April 28th and 11 AM to 7 PM on Saturday the 29th 2. How will the event profits be utilized? All proceeds from the event are used to fund our current summer school and after school enrichment program providing arts, music and sciences to students that that would not have access to these programs without our support. 3. Explain how your organization has worked well with the community to mitigate event impacts? Our event positively impacts the community bringing in locals and surrounding community members together to give them the opportunity to experience the best Temecula has to offer. We focus on old town restaurants and micro brews and our many wineries to give them all an option to participate in our event. 4. Please describe your financial reporting. Our finances are reported monthly and required as a foundation to report all receipts and expenses to both the state and are subject to audit by the TVUSD Board or their representatives on a yearly basis. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. The city has generously provided support for our event in the past and we feel we have delivered what we have set out to accomplish. Last year's event fell short of expectations but with a renewed focus on the Taste experience more food more varieties we hope to have a much more profitable event. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. - Prepared By: NAME AND TITLE (Please Print or Type) (Signature) President or Authorized Officer _ NAME AND TITLE (Please Print or Type) (Signature) Organization: (Organization Name) (Mailing Address of Organization) (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 SPIRIT RUN FOR THE ARTS CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding 2015-2016 Event Name: Spirit Run for the ARTS 2016 Amount and/or Services Requested: In-Kind Sponsorship and Marketing,and support costs to have the city cone off the course and switch traffic signals for the run. Amount and/or Services Received From City In Prior Year: $0.00 Event Dates: Saturday—October 1, 2016 Event Location: Great Oak High School ORGANIZATION DATA: Name of Event Organizer: Spirit of Great Oak Marching Band & Color Guard Contact Name: Todd Wiggins Title/Position: Co-Founder and Race Director Mailing Address: 32555 Deer Hollow Road,Temecula, CA 92592 Telephone: (951)491-9248 Fax: (951) 506-3786_E-mail: run4arts cagnail.com Size of Organization: Staff 8 Board Members 5 Event Volunteers— 100 State the number of years that your organization has hosted the proposed event in Temecula. 5 How many years has the City of Temecula sponsored your proposed event? 0 Is this organization incorporated in California as a non-profit organization? GOALS/BAND is a tax exempt 501(c)3, non-profit,charitable organization. The Federal Tax ID # FOR GOALS IS 20-1127880. Yes X No IF"yes"—Date of incorporation as a non-profit: May 2004 Is your organization free from discrimination based on race, color,creed, nationality,sex, marital status, disability,religion, or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet& income statement)please attach. In addition,please attach the organization's current budget for the proposed event. Balance Sheet as of 1/26/16 Audited: Yes X No Assets Liabilities&Fund Balance Cash and Investments $ 1,200.00 Current Payables$ 0.00 Receivables (detail) Notes Payable $0.00 • Inventory Fund Balance $0.00 Fixed Assets Other Assets Total Liabilities & Fund Balance $ 0.00 Total Assets $1,200.00 Please provide the Event Income Statement for the Year Ended Income Expenses Fundraising $ 10,674.53 Salaries $ 0.00 Grants $ 0.00 Operating Expenses $ 6,504.89 Cash Sponsorships $_5,363.40 Advertising/ $ 1,151.69 In-Kind Sponsorships $ 0.00 Promotions City Funds $ 0.00 Entertainment $ 0.00 Souvenirs $ 0.00 Rentals $ 0.00 Vendors $ 0.00 Insurance/Permit Fees$ 0.00 Other Sources 0.00 Other Expenses $ 7,181.35 (Ticket/beverage sales, entry fees, parking fees, etc.) TOTAL $ 16.037,93 TOTAL $ 14,837.93 Please note with an asterisk(*)any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals,promotional program,budget, expected attendance,funding recipients, and location of event. If event venues are held at multiple locations,please list. Spirit Run for the ARTS 5K/10K(SRFTA) was created in 2010 as part of the Spirit of Great Oak Band &Guard to draw awareness for the importance of the visual and preforming arts in our schools and the Temecula Valley community as a whole. This year's event on October I, 2016, will be our 6th annual. In the last 5 years, SRFTA has donated over$10,000 to the Temecula Valley Foundation (TVF) and close to $30,000 to the Spirit of Great Oak Band &Guard. Over the last 3 years, SRFTA has expanded its outreach by inviting any school/student related 501(c)3 non-profit organization to join-in and participate while also being able to raise money for their important organizations, teams and afterschool clubs/activities. Expected attendance this year will between 500 to 1000 runners/walkers,ranging in a variety of ages. SRFTA is held at Great Oak High school and begins at 8:30 AM. The budget for this year's event will be similar as in year's past. 2. How will the event profits be utilized? The profit from this year's event, as with prior years, will go to benefit the Spirit of Great Oak Band &Guard in the form of a donation to band/music program, as well as,to the TVF. 3. Explain how your organization has worked well with the community to mitigate event impacts? The event continues to be hosted at Great Oak High School and on the surrounding side-streets buffering the high school to lessen the impact is has on the City of Temecula and the surrounding residents. The event continues to have a number of very positive impacts on the community, from being a very"family friendly;to an event that is well attended and focused in helping other 501(c)3's including the Temecula Food Pantry(over 1800 pounds of non-perishable food items donated) 4. Please describe your financial reporting. SRFTA has a Treasurer who monitors the event throughout the planning and facilitation process,while also working hand-in-hand with the band director, Jerry Burdick-Rutz and the GOALS representative at Great Oak High School. This individual also prepares and files all the necessary/required reports/spreadsheets as is required by law(IRS)in order to maintain our non-profit status. The SRFTA committee does have regularly scheduled meetings, whereby votes are taken by committee members to improve all event related expenses and donations, 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event,goals,marketing program, and attendance were consistent with what was proposed to the City. Not applicable. SRFTA has not received City of Temecula Funding to date. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Todd Wiggins NAME AND TITLE (Please Print or Type) (Signature) President or Authorized Officer Todd Wigqins, Co-Founder and Race Director NAME AND TITLE (Please Print or Type) yi// 47-1/1 (Si"gnature) Organization: Spirit Run for the ARTS (Organization ame) 32555 Deer Hollow Road, Temecula, CA 92592 (Mailing Address of Organization) (951) 491-9248 1-27-16 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 TV BALLOON AND WINE FESTIVAL CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding 2016- 2017 Event Name: Temecula Valley Balloon& Wine Festival Amount and/or Services Requested: $35,000/*Temporary use of traffic safety signs & devices/*Civic Center room use for volunteer trainings. Amount and/or Services Received $30,000/Temporary use of traffic safety signs & devices From City In Prior Year: and Civic Center room for volunteer trainings. Event Dates: May 20—22, 2016 Event Location: Lake Skinner, Winchester, CA ORGANIZATION DATA: Name of Event Organizer: Temecula Valley Balloon & Wine Festival Contact Name: Andrea Jacobson Title/Position: Executvie Director Mailing Address: 41755 Rider Way, Unit 1, Temecula, CA 92590 Telephone: 951-676-6713 Fax: 951-676-5921 E-mail: andrea@tvbwf.com Size of Organization: Staff 3_Board Members _8_Event Volunteers 1200_ State the number of years that your organization has hosted the proposed event in Temecula_33_ How many years has the City of Temecula sponsored your proposed event? 22 Is this organization incorporated in California as a non-profit organization? Yes_X No IF "yes"—Date of incorporation as a non-profit: _9-3-1991_ Is your organization free from discrimination based on race, color,creed, nationality, sex, marital status, disability,religion,or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet& income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of 6-30-15 Audited: Yes No X Assets Liabilities & Fund Balance Cash and Investments $1.051.858.49 Current Payables $355,070.01 Receivables(detail) 91,127.00 Notes Payable n/a Inventory 24,323.52 Fund Balance 819,879.24 Fixed Assets 35.840.14 Other Assets 13.200.48 Total Liabilities & Fund Balance $1.181.844.63- Total Assets $1.181.844.63 Please provide the Event Income Statement for the Year Ended Income Expenses Fundraising $ N/A Salaries $189,088.36 Grants $_N/A Operating Expenses $109.760.62 Cash Sponsorships $137,318.04 Advertising/ $173.235.36 In-Kind Sponsorships$198.960.05 Promotions City Funds $30.000.00 Entertainment $419.964.16 Souvenirs $8.968.33 Rentals $214.151.44 Vendors $142.917.45 Insurance/Permit Fees$30.236.15 Other Sources $1.270,525.39 Other Expenses $402.176.85 (Ticket/beverage sales, entry fees, parking fees, etc.) TOTAL $1,589.729.21 TOTAL $1.538.612.94 Please note with an asterisk (*)any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event Provide information on your proposed event, goals,promotional program, budget, expected attendance,funding recipients, and location of event. If event venues are held at multiple locations, please list. Proposed Event: The Temecula Valley Balloon& Wine Festival has sunrise hot air balloon launches, evening balloon glows,two entertainment stages and a Kids Faire. The Festival also has food,arts and crafts and commercial product vendors including local regional vendors. Over 10 Temecula wineries participate offering wine tasting. Coals: The mission of the Temecula Valley Balloon and Wine Festival Association is to enhance the charitable,cultural,educational and economic development of the region. Our mission is supported - throughout the year by our charitable contributions to other non-profits that provide service to the Festival. We also support other non-profits by providing goods along with a year round media campaign. To provide a quality event by showcasing Temecula Valley's award winning wineries along with top entertainment while still offering an affordable ticket price for the whole family. Promotional Program: The TVBWF marketing program will include a full social networking campaign. Our marketing program will include,advertising in newspapers, media kits,press releases and photos. Additionally marketing will also include commercials and promotions with radio stations from Riverside, Orange County, Los Angeles to San Diego Counties; local cable television advertisements;collateral materials;and an aggressive publicity campaign targeted for Riverside,Orange County,Los Angeles to San Diego Counties;major television network news,network morning and feature news shows,West Coast magazines and Southern California newspapers. In addition,the Festival maintains a website that carries event information and entertainment schedules which is linked to radio and television stations covering the Festival. Budget: See attached. Expected Attendance:35,000—40,000 Funding Recipients: In 2015 recipients included Murrieta Mesa High School sport foundation,Vista Murrieta High School,Marine Corps Air Station Ball Fund from Camp Pendleton,Temecula Valley High School, Hillcrest Academy,Nevada Public Radio,South Pointe Middle School,TVSA,The Cure Lead for the American Cancer Society's, Relay for Life, First Methodist Church,Anaheim 13th Marine Expeditionary Unit,TV Chamber,Portola Spring Elementry PTA,IDRF San Diego, Boy Scouts of America is to name a few who received cash funding and%or souvenir baskets including entry tickets to the Festival. Location of Event: Lake Skinner 2. How will the event profits be utilized? Profits are retained to cover annual operating expenses for the eleven months between Festivals and start-up cash. 3. Explain how your organization has worked well with the community to mitigate _ event impacts?The Festival Board and Executive Director work year round with Riverside County Park District, Riverside County Sheriff Office and the City of Temecula. In addition,the Festival Public Safety Division meets once a month starting in March and coordinates with Riverside County Park Department, Riverside County Sheriff,California Highway Patrol,County Transportation and the City of Temecula. 4. Please describe your financial reporting.The Festival Office works with a Certified Public Accountant year round and uses a bookkeeping firm for accounting principles. All financial reporting is prepared on the accrual basis of accounting and reflects all significant receivables,payables and other liabilities 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program,and attendance were consistent with what was proposed to the City. Event Recap& Attendance:The Temecula Valley Balloon& Wine Festival guests enjoyed over 40 hot air balloons with morning launches and evening balloon glows.Two entertainment stages,headliners included;Chase Bryant,Love and Theft,Gloriana, Daughtry, Plain White T's and John Waite.Sunday featured our new Sunday Funday concert on the main stage with Chris Yound and Cam.The Festival also had a kids faire with exotic animal show along with various amusement rides, food,arts and crafts and commercial product vendors including local,regional and international vendors.Over 10 Temecula wineries participated offering wine tasting and 5 local breweries participated also offering tastings. Accomplishments& Economic Benefit:Through our marketing campaign the Festival was able to increase revenue to Temecula Valley by bringing in people from all over Southern California and various states.Over 400 Lake Skinner campsites were sold out in less than one hour, hotels had full occupancy and restaurants experienced an increase in sales. Marketing and Publicity:Our Marketing and Media Campaign targetted the following: o San Diego County/Cities: Escondido, Fallbrook,San Marcos,Poway, Vista, San Diego and Carlsbad O Los Angeles County./Cities:Bevery Hills,Palos Verdes, Long Beach, Los Angeles, Azusa/Glendora and beach areas. o Orange County/Cities:Aliso Viejo,Newport Beach,Anaheim, Anaheim Hills, Brea, Fullerton, Irvine(south O.C.)Dana Point, Hunington Beach,Laguna Beach and Mission Viejo O Riverside County/Cities:Corona, Palm Springs,Canyon Lake,Lake Elsinore, Perris,Moreno Valley,Menifee,Temecula,Murrieta and Wildomar. The campaign's primary objective was to raise the percentage of the 35-54 year old and also the higher income individual to increase the capture rate of the attendees.This goal was accomplished as the 34-54 age group grew from 33% in 2014 to 52.86% for 2015.The Festival's core age demographic is 25-54 and comprised 73.12%of the attendance surveyed. Intercept surveys and online surveys of the Festival guests were conducted by the Festival's marketing firm.These results show the integrated marketing campaign succeeded in bringing the targeted audience. Riverside County remained the top percentage with the Los Angeles and Orange County DMA making up 32.7%of the attendees(down by.3%from 2014.)Out of state visitors grew by 3%. The Festival's marketing and public relations campaign began October 2014 and continued through June 30,2015 obtaining 42.9 million impressions and reaching Los Angeles,San Diego and Orange County markets in magazines, newspapers,and local network news.The Festival Campaign was covered by 22 publications,22 entertainment, travel and wine bloggers,eight network news stations in Los Angeles and San Diego counties,and international news channels. This included features on Little Saigon TV,HTTV(KRCA)Mandarin Television,New Tang Television(Online), and Estrella TV-Noticias(Hispanic TV). Partnerships with KTLA,1-Heart Radio,and Go Country in Los Angeles,and K-Frog stations and the Press- Enterprise in the Inland Empire spread the Festival word over four weeks prior to the event. KTLA's morning news featured the"Anchor Challenge" in April. Each day a question regarding hot air balloons and wines was posed to their audience with a chance to win reserved concert tickets. During this campaign the Festival was featured in a snipe during Henry DiCarlos weather commentaries extending the value of the advertising campaign. All media was required to provide online ticket links and promotions. While this was not new,the Festival also had an online banner campaign with click to buy ticket banners that targeted to individual web browsing and interests.This resulted in a 19%increase of online ticket sales. Added value to the campaign was$245,119 more than 2 times(200%)of the Festival's paid marketing budget. Media day, Friday,May 29,had a record 25 media attend and y in hot air balloons at 6 a.m. including KABC- Eyewitness News,HTTV-Mandarin News,New Tang Dynasty-Asian News,Estrella TV/Noticias,San Diego Union Tribune,Press-Enterprise,and Inland Empire Alive. Inland Empire Alive had also produced a 15 minute segment and interview that aired 50 times on four local news channels in the Inland Empire. Little Saigon Television covered the balloon launch,and later toured Wilson Creek Winery with the winery's general manager.Their post- event news video was aired on their station,and shared on Facebook. Interactive:The Festival introduced its Mobile App in 2014,providing guests with updates,stage schedules and direct links to all participating wineries and sponsors.The top 5 sponsors received a rotating banner on the map and over 34,000 impressions.Sponsors logos on the Festival's website each received more than 500,000 impressions. The Temecula Valley Balloon& Wine Festival partnered with Visit Temecula Valley(Temecula Valley Convention and Visitors Bureau)again this year with a mobile app and social media promotion:"Stay Sunday, Play Monday" campaign that promoted the Sunday Funday concert and great Sunday night hotel stays. Receiving the most click throughs of all banners,Visit Temecula Valley linked to a mobile booking site that included hotel stay,dining and activities. Guests were encouraged to download the mobile app in the souvenir program and on the backs of the volunteer t-shirts resulting in increased downloads and more downloads than the 2014 premiere. Digital& Social Media:The Festival utilized an aggressive digital strategy that included all social media, integrating the Festival's social media with media partners,and a digital campaign that placed Festival logos on major portals,websites and concert connections. Our ticketing agency,Complete Ticket Solutions also created a digital marketing campaign that targeted users based upon preferences and geo fencing criteria. Social Media Utilized For the Festival included: •Twitter • Facebook • Facebook Photo Contest for Campsite • Pinterest • YouTube • Instagram • Vimeo Additionally the Festival has developed and maintained an email database of fans and Festival ticketholders. 14 emails were sent to the data base throughout the campaign.These emails included links to sponsors as well as a strong push to like,and share our messages. Outcome: Attendance: o Increased onsite ticket sales by 42.97% o Increased online ticket sales by 12%by volume and 19%by revenue o Increased ticket outlets sales by: 5% o Increased Premium concert seats by 56% o Increased balloon flights by 17% Hotel Occupancy: o Increased Friday 3.7% o Increased Saturday 5.8% o Increased Sunday 21.3% o Increased Monday 10.6% Media: o 25 media reps covered media day o Aired on 8 television news stations o 2 live television broadcasts o 42.9 million impressions o 8 news publications sponsored Guest Engagement: o Increased Facebook likes by 20% O Facebook engagement at 27% O Email open rate 26.6% o Email click rate 3.6% o Website page views up over 100,000 O Unique visits 20,000 a day SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Andrea Jacobson, E - utive Din • A E AND TITLE (Please Print or Type) (Signature) President or Authorized Officer :ndrea Jacobso , Executive Director 7 - AND TITLE (Please Print or Type) .40" iC (Signature) Organization:Temecula Valley Balloon &Wine Festival (Organization Name) 41755 Rider Way, Unit 1, Temecula, CA 92590 (Mailing Address of Organization) 951-676-6713 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 10:16 AM Temecula Valley Balloon &Wine Festival 01/27/15 Profit & Loss Accrual earl July 2014 through June 2015 Jul'14-Jun 15 Ordinary Income/Expense Income 4001 TVBWF income 4320-Corporate balloons 900.00 4760•Hotel booking commislons 556.38 4750•Board&Chairpersons Shirts 180.00 4710•Entertainment Income 887.00 4700•Souvenir income 8,968.33 4100•Sponsor income 167,318.04 4820•RV Site Sales 100,965.00 Total 4001•TVBWF Income 279,774.75 • 4550•Vendor Income 4620•Cleaning Deposit -100.00 4655•Kids Fara • 4656•Kids Faire Ticket Sales 3,908.00 Total 4855•Kids Fare 3,908.00 4500•Commercial court Income 43,505.00 4560•Vendor Insurance -2,735.00 4550•Vendor Income-Other 98,339.45 Total 4550•Vendor Income 142,917.45 4200•Admissions Income 4225'Balloon Ride Tickets 6,475 00 4272•Albertsons Ticket Sales 36,173.00 4281•Food&Beer Pairing 7,275.00 4279•Exclusive Festival Experience 24,000.00 4235•Friday Gate Admissions 37,784.01 4240•Saturday Gate Admissions 107,138.00 4250•Sunday Gate Admissions 53,875.00 4270•CVS Ticket Sales 91,127.00 4275.Online ticket sales 157,627.00 4276•Cabana Club/Gold Club • 74,500.00 4277•Silver Reserved Seating 41,670.00 4278•Food&Wine Pairing 17,430.00 4200•Admissions income-Other 3,053.99 Total 4200•Admissions income 658,128.00 4400•Beverage income 4418.Online Beverage Ticket Sales 7,392.00 4415•Beer/Wine 406,226.01 4430•Ice 2,325.00 4480•Cabana/Gold Club BevTicket sale 506,00 Total 4400•Beverage Income 416,451.01 4650•Parking income 4651•Onsite Parking 87,109.00 4652•Online Parking 5,349.00 Total 4850•Parking income 92,458.00 Total income 1,589,729.21 Gross Profit 1,589,729.21 Expense 7501 Vendor Expense 7340•Health Penult 1,398.00 7400•Kids faire expense 4,275.00 Total 7501 •Vendor Expense 5,673.00 5000•Operating expense 5058•Meetings 883.61 5010'Bank charges and fees 23,274.26 5015•Copy machine 5,601.00 5030•Equipment repairs 57.06 Page 1 10:16 AM Temecula Valley Balloon &Wine Festival 01/27/16 Profit & Loss Accrual Basis July 2014 through June 2015 Jul'14-Jun 15 5035-Insurance•Ilablllty 26,00323 5045•Lease/rant 19,200.00 5048•Utiltes 2752.23 5050•Dues/Licenses&permits 2,432.92 5055•Mileage 630.77 5060•Postage 1,134.66 5070•Seminars 3,170.00 5072•Travel Expenses 2,671.50 5080•Supplies 12,305,19 5082•Taxes 32,325.36 5085•Telephone Expense 5,864.98 Total 5000•Operating expense 138,196.77 5100•Payroll expense 5160•Avitus Inc 30,216.07 5110•Payroll Wages 148,130.65 5120•Payroll tax expanse 1,663.48 5125•Employee benefit 1.312,50 5130•Workman's compensation 0.75 5145•Employer Paid Taxes 9,528.81 5150•Meridian Service Fees 236.10 Total 5100•Payroll expense 189,088.36 5200•Board expanse 6062•Clubman party 782.30 5220-Meetings 893.05 5230•Shirts -10.00 • 5240•Board Awards zoom 5250•Board/Chairman Shirts -140.00 Total 5200•Board expense 1,725.35 5300•Donation expense 5312•Dontaion other 750.00 5310•Marirres/SecurIty 49,530.00 5315•High School/Parking 10,000.00 5330•High School/Trash Detail 5,000.00 5300•Donation expanse-Other 100.00 Total 5300•Donation expense 65,380.00 5400•Command expense 5430•Radios 4,985.99 5440•Supplies 414.43 5450•Telephone 1,041.18 Total 5400-Command expanse 6,441.58 5500•Facilities 5587•Facility Repairs 69.03 5590•Parking 15,023.96 5515•Fencing 25,107.52 5520•Fuel 12,237.89 5525•Electrical 39,313.32 5530-Golf carts 42,250.26 5550•RV's&modulate 10,112.39 5555•Signage 14,387.00 5560•Equipment rental 17,500.00 5570•Supplies 786.25 5575-Tables,Tents,and Chains 27,754.32 5580-Toilets 37,089.67 Total 5500•Facilities 241,831.61 5700•Marketing expense 5715•Flyers/Rack Cards 1.117.40 5725•Marketing expense-other 1,854.19 5730•Marketing supplies 194.42 5732•Postage 160.75 5735•Print marketing 4,905.97 Page 2 10:16 AM Temecula Valley Balloon &Wine Festival 01m/16 Profit & Loss Accrual Basis July 2014 through June 2015 Jul'14-Jun 15 5740•Program 18,451.86 5745-Radio 82.198.02 5750•Marketing Finn 42,500.00 5757•Web-Site 4,095.75 5760•Video Production 750.00 5762•Television 12,482 00 5765•Assorted Services 4,525.00 Total 5700•Marketing expense 173,235.36 580D•Professional fees 5815•Bookkeeping 3,510.00 5810•Accounting 2,175.00 5840•HR Services 750.00 5850•Attorney 6,620.00 Total 5800•Professional fees 13,055.00 5900•Public safely 5970•Ambulance 5,110.00 5910•Highway patrol 14,885.16 5920-Security 0.00 5940•Sheriffs 33,167.39 5950•Supplies 456.20 5900•Public safety-Other 0.00 Total 5900•Public safety 53,598.75 6000•Sponsor expense 6040•Sponsor Awards 3,223 58 6045•Sponsor NighlfThank You 1,700.00 6000•Sponsor expense-Other 517.97 Total 6000•Sponsor expense 5,441.53 6100•Volunteer 6110•Food 683.48 6120•T-shirts 4,147.47 6140.Online software program 823.16 Total 6100•Volunteer 5,654.11 6200•Admissions expense 6220•Entry refund 12.50 6230•Park District-RV Sales 20,000.00 6270•Ticket printing 3,199.00 6280•On Line Ticket Company 12,696.00 Total 6200•Admissions expense 35,907.50 6300-Balloon expense 6310-Accomodatlons&Food 5,051.03 6320•Show-up Incentives 1,800.00 6340•Fuel 3,524.18 6390•Tethered balloons 3,000.00 Total 6300•Balloon expense 13,375.21 6400•Beverage expense 7860•Tickets 2,384.58 • 7815-Glasses-tasting 416.28 7810•Glasses-plastic 1,488.00 6640•Food&Wine Pairing 1,122.62 6410•ABC license 402.00 6415•Beer 44,087.90 6435•Ice 8,736.00 6470•Wine 87,113.50 Total 6400•Beverage expense 145,750.88 6600•Entertainment expense 6790-Backstage Supplies 671.59 6785•Back Stage Hands 66,94068 6780•Stages 8,803.20 Page 3 10:16 AM Temecula Valley Balloon &Wine Festival 01127116 Profit & Loss Accrual Basis July 2014 through June 2015 Jul'14.Jun 15 6710•Accommodations 18,763.40 6940•BMI License Fee 2,849.52 6820•Catering 10,534.13 6630•Talent 297,730.00 6610•Entertainment Backllne 0.00 6620•Producer/Booking Agent 13,000.00 6900•Entertainer acts 6920•Main stage 0.00 Total 6900•Entertainer acts 0.00 7100•Sound&fights 671.44 Total 6600•Entertainment expense 419,964.16 7050•Cabana Club&Reserved seating 7085-Supplies 309.43 7060•Food . 9,365.08 Total 7050•Cabana Club&Reserved seating 9,674 51 7600•Souvenir expense 7620•Inventory purchases 7,842.21 7640•Supplies 92.56 Total 7500•Souvenir expense 7,934.77 7700•VIP expanse 7710•Water&Food 805.67 7740•Supplies 2,387.64 Total 7700•VIP expense 3,193 31 7960•Festival Event Supplies 7965-Parking Passes 1,852.25 7970-Credentials/Laminating 1,785.85 7960•Festival Event Supplies•Other 53.08 Total 7960•Festival Event Supplies 3,691.18 Total Expense 1,538,612.04 Net Ordinary Income 51,116.27 Other Income/Expense Other Income 1205•Bank Interest 183.62 Total Other Income 183.62 Net Other Income 183.62 Net Income 51,299.89 • Page 4 10:16 AM Temecula Valley Balloon &Wine Festival 01127/16 Balance Sheet Accrue/Basis As of June 30, 2015 Jun 30,15 ASSETS Current Assets Checking/Savings 1113•Petty Cash Account 83.34 1121 •First Citizens Bank-0DA#8973 410,543.33 1128•Union Bank•Spec DDA#7222 34,606.00 1110•Wells Fargo•Say#8819 119.562.61 1120•Wells Fargo-DOA#8610 94.50 1125•Union Bank.ODA#0307 220,128.83 1130-Union Bank-Sav#0110 266,839.88 Total CheckinglSavings 1,051,858 49 Accounts Receivable 1200-Accounts receivable 91,127.00 Total Accounts Receivable 91.127.00 Other Current Assets 1400•Inventory 24,323.52 1450•Prepaid Insurance 11,500.48 1450•Prepaid Rent 1,700.00 Total Other Current Assets 37,524.00 Total Current Assets 1,180,509 49 Fixed Assets 1500•Fixed assets 35,840.14 1501 •Leasehold improvements 2600.00 1525•Accumulated depredation -37,305.00 Total Fixed Assets 1,335.14 TOTAL ASSETS 1,181,844.63 LIABILn1ES&EQUITY Liabilities Current Liabilities Accounts Payable 2008-Accounts payable 355,070.01 Total Accounts Payable 355,070.01 Other Current Liabilities 2100•Payroll taxes payable 6,895.38 Total Other Current Liabilities 8,895.38 Total Current Liabilities 361,965.39 Total Liabilities 351,965.39 Equity 3900•Retained Earnings 768,579.35 Net Income 51,299.89 Total Equity 819,87924 TOTAL LIABILITIES&EQUITY 1,181,844.63 • Page 1 G�L A p' 64' ,a>> `tom • • 'Ie January 28, 2016 141.0 #+1 E S T I Y A L City of Temecula A Non-pmjn A"°c"u'°" P.O. Box 9033 Temecula,CA 92589-9033 The Mavrm of the Trmerula a6ep 9ailoon 8 Wine Fcunnl Assaciaaon t w enhance the dmirrrble,cuirmtrl, void economic dndbpmenr of Re:2016-2017 Safety Signs and Devices for Temporary Use: the wgion- • 300 Traffic Cones Officer-1 • 150 A Frames Barricades Scott Soares • 6 Barricades with"Road Closed"Signs Chairman of the Board • Portable Yellow Flashing Caution Units Beverly Vosckdt • 12 Stop Signs Corporate • 4 Hand-held Stop/Slow Sign Paddles • 2 Portable Light Towers • Portable Red Flashing Caution Unit • Signs:4 No Left,2 No Right, 2 Merge, 12 No parking,6 Road Closed • Miscellaneous Material: Caution Tape,Earplugs, Gloves, Etc. • Assistance in locating a Vendor/Contractor with Portable Traffic Safety Message Boards Brian K Sine Aadm Jaeobsaa Andrea Jacobson Executive Director Temecula Valley Balloon & Wine Festival AJ/EC 41755 Rider Way, Unit I • Temecula,California 92590 • (951)676 67/3 • (951)6765921 Fax itilpilineAddreoss,1'.O (lux 1254 • Temecula, California 92593 • www.nbwfcam ._4 • City of Temecula _ f 41000 Main Street •PO Box 9033•Temecula•California 92589-9033 • (951) 693-3952•FAX (951) 694-1999 %top:89 Fiscal Year 2016-2017 Economic Development Funding Program Policy The City of Temecula in its Fiscal Year 2016-2017 budget, intends to allocate funds for economic development organizations and special events: Purpose The purpose of this policy is to establish processing and evaluation criteria for funding requests received from community-based organizations andfor event organizers that provide economic development programs and special events throughout this fiscal year. General Policy The City receives requests throughout the year for financial and marketing assistance from various organizations and event organizers that provide a variety of services and special events within the Temecula Valley. It is the City's policy to channel all requests through an annual review, thereby ensuring that all requests are evaluated equitably and consistently; to enter into agreements for specific measurable services; and, to ensure that recipients are held accountable for providing the agreed upon services within the specified time frame. Sponsorship Philosophy Requests for sponsorship received from organizations will be considered during a specified period. Due to the nature of today's economy and limited resources, not all requests can be funded. It is not the City's intention to fund each request received; but rather, to evaluate each proposal and provide funding to those organizations and events which most effectively provide an economic benefit to the community. The City will give special consideration to requests that enhance programs and services that the City is responsible for providing and for special events/activities that the City does not organize. The City also puts a higher priority on programs and events that provide a strong economic benefit and enhances Temecula's exceptional quality of life. The City Council encourages a goal of self-sufficiency for all local organizations. The City Council supports providing funding to organizations and event organizers that have demonstrated their effectiveness in raising funds and volunteer services for their programs within the community. The Council discourages an over-reliance on City financial assistance to maintain such programs on an ongoing basis. Therefore. all organizations requesting funds from the City should continue efforts to develop stable private funding sources. C.1usemichnstine damka OstallucalWicrosottltNinAowrlre a Internet FdesiContenf.Dutlook126N9PON042tt6•2017ED Fu tion 1App mpor ry Funding Application Guidelines FINALdoc Economic Development Funding Program Policy (Continued) Page 2 Eligibility To be eligible for City sponsorship, organizations: D Must provide strong economic benefit to the City > Must be free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation Compliance Special Events A written report evaluating the event, its attendance, and describing the materials in which the City was a major sponsor must be presented to the City up to sixty(60) days after the event. The report should also include samples of media press clippings, flyers, pamphlets, etc. in a presentation notebook format. A complete financial statement of the revenue and expenses or financial audit of the event (as determined by City Staff) must be submitted to the City no later than ninety (90) days after the event. Complete financial statements including a balance sheet, income statement and budget to actual comparison report of the event is required. The financial review shall provide a general summary report on how funds were expended and used to benefit Temecula Valley residents and shall include documentation, including but not limited to, copies of invoices, receipts and cancelled checks to support the Sponsorship Funding. The financial documentation is subject to an audit, as determined by City Staff. The event organizer may be required to provide a financial audit by an independent certified public accountant of their event. This audit shall be conducted to coincide with their event. If the funds are not expended in accordance with the approved purpose, the organization will be required to refund the amount of funds for cash sponsorship and/or City support costs. Event organizer must provide the proper insurance coverage per City requirement prior to taking the sponsorship request before Council consideration. Event organizer must submit all required permits (Temporary Use Permit and/or Special Event ;Permit) and all required information to the City on time specified by the City's funding ,agreement. City permit fees will be collected as applicable, even if an event receives funding from the City. Failure to provide proper documentation may jeopardize any future funding. Professional Organizations The President/CEO of the organization shall prepare and submit to the City Manager a monthly written report specifying the activities of the organization. The report shall be prepared in a format acceptable to the City of Temecula. The organization must provide the proper insurance coverage per City requirement prior to taking the funding request before Council consideration. Economic Development Funding Program Policy (Continued) Page 3 A complete financial statement of the revenue and expenses or financial audit of the organization's financial statements must be submitted to the City at the end of each calendar year. City will notify each organization of their financial documentation requirement. Complete financial statements including a balance sheet, income statement and budget to actual comparison report of the event. The financial review shall provide a general summary report on how funds were expended and used to benefit Temecula Valley residents and shall include documentation, including but not limited to, copies of invoices, receipts and cancelled checks to support the Organization's Funding. The financial documentation is subject to an audit, as determined by City Staff. The organization may be required to provide a financial audit by an independent certified public accountant of the organization's financial statements. Failure to provide proper documentation may jeopardize any future funding. Economic Development Funding Program Policy(Continued) Page 4 Directions: A. Complete the attached application. Please respond to all questions. Secure any attachments with staples. B. Do not attach more than is requested. C. Submit application to: Mail to: City of Temecula Economic Development Funding Christine Damko, Economic Development Analyst Office of Economic Development 41000 Main Street Temecula, CA 92590 SIGNATURE PAGE Application We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Andrea Jacobson/Executive Director s ME ski i TITLE(Please Print or Type) fr"" (Signature) President or Andrea Jacobson/Exe lye Director Authorized Officer: "040M) AN! ITLE (Please Print or Type) (Signature) Organization: Temecula Valley Balloon&Wine Festival (Organization Name) 41755 Rider Way, Unit 1, Temecula, CA 92590 (Mailing Address of Organization) 951-676-6713 /98//c , (Telephone) (Date) Email Completed Applications to: christine.damko@cityoftemecula.org Mail Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst Post Office Box 9033 Temecula, CA 92589-9033 Temecula Valley Balloon& Wine Festival BUDGET Jul '15 - Jun 16 TVBVVF Income - 4001 4320 • Corporate balloons 1,800.00 4760 • Hotel booking commisions 500.00 4750• Board&Chairpersons Shirts 180.00 4710 • Entertainment Band Sales income 500.00 4700 • Souvenir income 6,000.00 4100 • Sponsor income 168,000.00 4820 - RV Site Sales 117,000.00 Iota?4001 293,980.00 $ 293,980.00 4550 • Vendor Income 4620 • Cleaning Deposit 2,800.00 4655- Kids Faire 3,908.00 4550 •Commercial Court Entry Fees 100,000.00 4610 Food Court Entry fees 45,000.00 4560 • Vendor Insurance 2,700.00 Total 4550 154,4 08.00 $ 154,408.00 4200 • Admissions Income 1225 • Balloon Ride Tickets 6,475.00 1272•Albertsons Ticket Sales 36,178.00 1281 • Food&Beer Pairing 7,275.00 1279 • Exclusive Festival Experience 30,000.00 1235 • Friday Gate Admissions 45,000.00 1240 Saturday Gate Admissions 120,000.00 1250 • Sunday Gate Admissions 63,000.00 1270-CVS Ticket Sales 91,200.00 1275 . Ontine ticket sales 158,000.00 1276 • Cabana Club/Gold Club 75,000.00 1277 • Silver Reserved Seating 42,000.00 1278 • Food&Wine Pairing 15,000.00 1280-Vendor Discount Ticket Sales Total 4200 689,128.00 $ 689,128.00 4400 • Beverage income 418 . Online Beverage Ticket Sales 7,400.00 415 Beer/Wine 410,000.00 430 • Ice 2,000.00 480 - Cabana/Gold Club BevTicket sale 600.00 Total 4400 420,000.00 $ 420,000.00 4650 Parking Income 651 On-Site Parking 87,109.00 652 . Online Parki • 6,000.00 Total 4650 93,109.00 $ 93,109.00 1205 • Other Income 205- Bank Interest 183.62 Total 1205 183.62 183.62 TOTAL INCOME 1,650,808.62 $ 1,650,808.62 7501 -Vendor Expense ' 7350-Vendor Insurance 2,70000 7340 Health Permit 1,400.00 7400 • Kids faire expense 4,275.00 7300 • Food court expense 100.00 o at 7501 : ;7 i $ 8,475.00 5000.Operating Expense 5058 • Meetlngs 680.00 5010 • Bank charges and fees 23,500.00 5015 Copy machine 6,000.00 5050• Dues/Licenses 2,000.00 5030 Equipment repairs 100.00 5035 • Insurance-liability 29,000.00 5045 Lease 1 rent 19,200.00 5048 • Utiles 2,700.00 5055 Mileage 700.00 5057-Outside Service 100.00 5060 - Postage 1,200.00 5070• Seminars 3,200.00 5072 • Travel Expenses 2,700.00 5080 • Supplies 12,000.00 5082 • Taxes 32,400.00 5085• Telephone/office expense 6,200.00 5090- Computer 3,200.00 Total 5000 144 880.00 $ 144,880.00 5100 • Payroll Expense 5110 • Payroll Wages 125,000.00 5160-Avitus Group 0.00 5120- Payroll tax expense 1,665.00 5125• Employee benefit 1,700.00 5130- Workman's compensation 2,300.00 5145 Employer Paid Taxes 13,000.00 1150• Meridian Service Fees 1,500.00 Total 5100 145 165.1 r $ 145,165.00 5200 • Board Expense i062 Chairman/Board party 2,400.00 i210-Supplies 200.00 5220 Meetings 900.00 ,240- Board/Chairman Awards 400.00 i250 . Board/Chairman Shirts 300.00 otal 5200 7 - 4 a; $ 4,200.00 5300 • Donation Expense 312• Dontaion other 850.00 310• Marines/Security 49,530.00 315•High School/Parking 10,000.00 330•H. School/Trash Detail 5,000.00 Total 5300 65,380.00 $ 65,380.00 5400 Command Expense 5430 - Radios 4,985.99 5440 • Supplies 300.00 5450 Telephone 1,200.00 iii, $ 6,485.99 5500 • Facilities Expense 5591 -Showers 2,934.00 5587 • Facility Repairs 500.00 5590 • Parking/Grading 10,000.00 5515 • Fencing 28,000.00 5520 • Fuel 12,500.00 5525 • Electrical 33,000.00 5530 • Golf carts 30,000.00 5535- Light Towers 22,000.00 5550 RV's&modulars 12,000.00 5555 • Signage 10,000.00 5560• Equipment rental 16,000.00 5570 • Supplies 700.00 5575 - Tables, Tents and chairs 28,350.00 5580 • Toilets 35,000.00 5585 - Trash/Clean up 1,400.00 I. Total 5500 240.984.00 $ 240,984.00 5700 • Marketing Expense 5715 • Flyers/Rack Cards 1,000.00 5725 - Marketing expense-other 1,850.00 5730 • Marketing supplies 230.00 5732 • Postage 700.00 5735 • Print marketing 5,000.00 5740- Program 12,000.00 5745 Radio 82,200.00 5750 • Marketing Firm 43,000.00 5757 • Web-Site 12,000.00 i760 • Video Production 1,600.00 i762 • Television 16,000.00 i765- Assorted Services 4,000.00 $ 179.580.00 5800 • Professional Fees .815 . Bookkeeping 4,000.00 810 Accounting 2,175.00 820-Auditing 10,000.00 840-HR Services 1,800.00 850 •Attome 6,000.00 Total 5800 —23,975.-11 $ 23,975.00 5900 • Public Safety 5970•Ambulance 5,150.00 5915-Fie 1,000.00 5910• Highway patrol 14,865.00 5920• Security 5940 •Sheriffs 33,200,00 5950 S ies 450.00 Total 5900 54.665.i. $ 54,665.00 6000 • Sponsor Expense 6040• Sponsor Awards 3,224.00 6045 •Sponsor Night/Thank You 2,500.00 6000-Sponsor Expense other 500.00 o a 601r.. 4 $ 6,224.00 6100 • Volunteer Expense 6110 •Food 600.00 6120 T-shirts 4,150.00 6130-Printing 150.00 6140 -Online software program 825.00 _ _ . •`_0.a �`�'. $ 5,725.00 6200 Admissions Expense 3230•Park District 61.390.00 3270 • Ticket printing 3,000.00 5280 - On Line Ticket Company 12,700.00 • Total 6200 77 090.1i. $ 77,090.00 6300 • Balloon Expense 3310 •Accomodations&Food 5,000.00 3320 • Show-up incentives 1,800.00 3340 • Fuel 3,600.00 1390 • Tethered balloons 3,000.00 eta .300 3400.Pr. $ 13,400.00 6400 Beverage Expense 1421 -Beer 8 Food Pam 200.00 '860 •Tickets 2,400.00 '815 •Glasses-tasting 10,000.00 110 • Glasses-plastic 1,000.00 640 - Food&Wine Pairing 600.00 410 ABC license 450.00 880- Beverage Supplies 100.00 415 • Beer 45,800.00 435 • Ice 8,500.00 870 • Wine 88,700.00 • °tar .• I I .750.00 $ 157,750.00 6600 • Entertainment Expense 6790 • Backstage Supplies 650.00 6785•Back Stage Hands 66,950.00 6780 • Stages 8,800.00 6710 •Accommodations 18,800.00 6940- BM License Fee 2,850.00 6820 • Catering 10,550.00 6630 •Talent 300,000.00 6610 •Entertainment Backline 6620 • Producer/Booking Agent 15,000.00 7100 • Sound&lights 700.00 Totes 6604 424 300.1 0 $ 424,300.00 7050 • Cabana Club& Reserved seating 7085 •Supplies 300.00 7060 • Food 9,365.00 7070-Ticket/Credintial 'nti 200.00 Total 7050 9 865.H $ 9,865.00 7600 • Souvenir Expense 7620 • Inventory purchases 7,000.00 /640 • ►lies 300.00 Total 7600 7 300. ry $ 7,300.00 7700 • VIP Expense T720 Mater&Food 650.00 7740 • Supplies 2,400.00 otal 77011 T ' - 050.+i` $ 3,050.00 7960 • Festival Event Supplies '965 •Parking Passes 1,860.00 '970•Credentials/Laminating 1,750.00 '960-Event Supplies 100.00 . �. 3,610.00' $ 3,610.00 Total Expense 1,582,103.99 $ 1,582,103.99 Total Income 1,650,808.62 Net Ordinary Income 1,650,625.00 Net Income 68,521.01 REALITY RALLY CITY OF TEMECULA Fiscal Year3(4'34%6- 6 a0)7 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) t Fiscal Year Funding CIO 16 - ca01$ Event Name: IZL?\%LJ r f} o° Amount and/or Services Requested: C t 1-1 S LSU j C, CS A4)0, 0�O PL-G ns Amount and/or Services Received ;1 T �L� CrCS From City In Prior Year: /J Event Dates: 1l1-g''�F0t -t kI- 6 L a0 J4r Event Location: L3tL<6Ot3 ti?t t t-3 IJ ORGANIZATION DATA: ,Q Name of Event Organizer: &i t L+-1 1 L 4 eSDN /� Contact Name: C511-4-A1-4-A 4"t Title/Position: Liza 1 f( tE 5 0 g) 'T RG'-Urbk, Mailing Address: /4 L} IV3 N i (L►�C.� 9Z� I+/ e/vl Fi LdLan Telephone:7 1 bP - 30.34 ( Fax: E-mail: 71 LL & kerCH TV RII-tL (� (0 vt'i Size of Organization: Staff (, Board Members Event Volunteers t U On State the number of years that your organization has hosted the proposed event in Temecula. How many years has the City of Temecula sponsored your proposed event? 6 Is this organization incorporated in California as a non-profit organization? TO !3c A- i) bet. Yes No IF "yes"-Date of incorporation as a non-profit: S1/44 ST P. G 1=j tin) Gal a atri4 714.6 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, pr political affiliation? Does your organization make its event available to all? Yes ✓ No SIGNATURE PAGE Application We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Ci i L1:114-0 . P. Lt1C5 o t . C K Yt OIC ct- X11 c i &o) I4 c t=e NAME AND TITLE (Please Print or Type) DI ..:)/" .._ c (11.,...{.22/\ . (Signature) President or Authorized Officer: Gi1 �-l ► ‘ �1/1r, ` ' L-k41S o N � �T LE (Please Print or Type) OA (Signature) Organization: KOC-L r e(1-L Ly (Organization Name) /� LI 1 %- T i 6Li GIG iTyyn= GU LF &4 -1 a5ll (Mailing Address of Organization) fig+ -qba- a-iif (Telephone) (Date) Email Completed Applications to: christine.damko@cityoftemecula.org Mail Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst Post Office Box 9033 Temecula, CA 92589-9033 FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet& income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of 'i A-y Q0)s• Audited: Yes No Assets Liabilities& Fund Balance Cash and Investments $ Current Payables Receivables (detail) Notes Payable Inventory Fund Balance Fixed Assets Other Assets Total Liabilities & Fund Balance $ Total Assets Please provide the Event Income Statement for the Year Ended Income Expenses i Fundraising $ 'Salaries $ Grants $ Operating Expenses $ 1 I Cash Sponsorships $ Advertising/ $ �� In-Kind Sponsorships $ Promotions City Funds $ , t I Entertainment $ Souvenirs $ " Rentals $ Vendors $ •' Insurance/Permit Fees$ Other Sources $ Other Expenses $ (Ticket/beverage sales, entry fees, parking fees, etc.) �I _ TOTAL $ ( 67 ,0,0h TOTAL $ I)SA`- 6 • Game registration Team Sponsor Loyalty registration @40.00 Full registration $50.00 Fundraisers Star fundraiser Team fundraiser Sasha Home off line donation Wilson Creek CelebrityReception WC presales/paypal WC mobile at door WC cash at door Store Casino Casino table sponsor Cash Mobile pay casino cash Casino 50/50 id'd Combined Paypal cash/50/50 not id'd Poker Tournament Temecula Civic Center Store gam-1:30pm 5pm-9pm Film Challenge Checkpoint Saturday Festival Pre sales Mobile at door Cash at door Vendor Circle VIP Pass Full access pass Cash sponsorships Event Product sales RR Merchandise General donations Sharon Smith Bob Maze Chefs Cook books Cook book mobile pay Cash from cookbooks Reimbursements Airfare overage/Star/ Fan VIP rembursement 2014 Quality Inn Reimbursement Polo Club event Safari Auction Polo raffle Ebay sales Ed Brohy Celebrity items Star photos •Mise deposits Cash returned from "Bank amounts" ABC license fee return notal income s Expenses 2015 Fees Active .com fees Team fundraising Active.com Star fundraising fees Paypal fees BofA merchant account Reality Rally Fictictious name.q5yrs City Business license.q.January Administration Chamber Membership Insurance City permits CVB membership Reality Rally name Go daddy fee for 2015 Travel Air Celebrity air Travel Ground Transport Airport transfers. 13 Supershuttle runs Intervenue tranfers Goldfields School District buses Sterling Rose Stryder Enterprise rental shuttle van 4 days@$65 Enterprise gas gas Lodging Celebrity lodging Pala Mesa Animal/Production/ Star overflow Supplies Tee shirts Wrist bands Table cloths Party rentals Premier WC party rentals Golf cart damage Towing golf carts Golf cart rental Bicycle fence/Event Services Sand Bags Event Services Lanyards Shelves for storage Casino/raffle supplies Parade/promo supplies Sponsor gifts/supplies Office supplies Green room supplies Postage Postage reimbursed Kim/ cook book proof Logistics Vision Communications Radios 45 units @$10ea Security City Hall Fri night Porta Potties Penske Truck rental.4days/93miles Gas for truck and gas cards for RR errands Sound and lighting/Sterling Large tent for weather Wrist bands for Saturday festival Boy Scout clean up vail ranch storage non sponsored American Fence Table lamps Misc Supplies _ L_ Misc supplies Cook books x550 reimbursed Kim Ornellas Cookbook preorder Star photo printing for Ebay Festival supplies Stack a Ribbon for Star name tags Sharpies autograph line Reality Rally merchandise Game/Photo station supplies Trophies/not sponsored Trophy engraving Candy watches Challenge supplies Prizes for Kidz game booth Reimbursed Terry for game supplies Photo backdrops/Shindigz Wrist bands Finish line flaglShindigz Reimbursed EMS for Medical supplies Misc food and drink 3st Smokehouse Grill Star food ABC license (remimbursed above) Soda for Green room( was for soda sales) Ice Fund raising prizes Air Oshi for 3 Venue costs Pala Mesa tent Community Room City hall Choc Sundeas Comedy Club deposit Wilson Creek donation Marketing Domain hosting. Due January Website approx 6hrslmo x 12 a@$40hr Sponsor concierge Graphic Design 6hrs/mox12 ©$60hr Constant Contact/Newsletter/Event Spot Marc Management Pizza box coupon Gillian Promo activity/expenses/partial coverage Promotional Programs x 1000 Printing Parade entries CVB booth Media Day Event coordination Reality Rally seed funds Reimbursements 50/50 Casino payout Nora Schweis. Sunday room reimbursement Poker Cancellation Sponsored Stars Please note with an asterisk (*) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals,promotional program,budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. _ � (1 6 &O)S °,a—�'P 1911 n ,x(I!I llA I -Al at' tetjtilir‘e- bOA CS 2. How will the event profits be utilized? VZ A/k y •� ► I eiova_ 3. Explain how your organization has worked well with the community to mitigate event impacts? ac, 5 l 4. Please describe your financial reporting. CO\el ac I 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. /] f Reality Rally The 2016 Event 5th year event f motional goals • Due to the phenomenon of Reality TV, Reality Rally is now watched via our website and social media in every US State and in over 96 countries. Participants,volunteer and fans in attendance significant.See attached. • 128 Reality TV Stars from 36 Reality TV Shows. • The Stars are required to raise a minimum of$500 to attend. • Minimum of 15 Expected local and out of town Press in attendance • Extensive pre event Press promoting Reality Rally and Temecula. See attached. • Reality Rally collaborates with many other charity events to help promote what they do and promote who we are and Temecula. • Live Streamed all of Saturday globally. Local dignitaries, sponsors,fans, participants,charities on Interview • 25 photographers and videographers filming all weekend • Significant Social media team sending out messages all weekend. • The Commemorative Autograph Program is a long life souvenir highlighting our sponsors and Temecula. • Our event intention is to"show off Temecula" so that people will return with regularity. Friday Apel 10th 3 30pm-spm. Reality Star visit to Michelle's Place to meet the family and see the facility. Highlight of their weekend and if rnurse essential as it is the reason for the event. FridayApril loth Spm-10pm Entirely sponsored event. • Celebrity Reception and Casino Fundraiser.Wilson Creek Winery • 1000 anticipated attendance • Including and promoting 12 sponsor restaurants with food. • Great Oak Jazz band. • Feeling Lucky Entertainment sponsored casino. Wilson Creek handles wine sales. Saturday April 11th a•� • m130pm e Amazing Race Type game all over Old Town.The game goes through 12 challenge checkpoints • The Checkpoints all highlight and promote many of our local organizations. Theater/Mary Phillips Senior Center, Children's Museum, History Museum, Film Festival, Stampede, Saturday Market, Local Schools, Karate schools, local stores and businesses. • The placement and timing of all the events on Saturday have been designed to have far more opportunity to see an visit Old Town. • Anticipation of 400 people playing and hundreds coming to watch vm —i he Reality Rally Festival The event has been designed to maximize visibility for our Sponsors, be far more all age friendly and attract all ages and interests. All inclusive price of$10 and 5 and under free. Anticipated attendance 1500 4pm-6pm • Reality Star Autograph signing meet and greet • Kidz Challenge Checkpoint Games • Pirate and Princess Photo Station • Honor the Military photo station • Sponsor booths and games 7pm-9pm Celebrity Chef Showcase • 25 Celebrity Chefs from 9 major TV Network Shows in a fun but competitive Cook off. 9pm on. • The event ends at this time to encourage Stars, fans and public to enjoy all of what Old Town has to offer We work closely with all components of the event and Old Town Merchants to hear their concerns if any and to prevent any negative impact. Finances. • We start every year with minimal funds kept over from previous year to cover early costs • We are an entirely volunteer group of 40 Production Team members and over 400 volunteers • I work all year on the event and many of the Team much of the year. • We are extremely protective of our money and always make decisions on a " must have " basis to protect our final charitable donation. • We work tirelessly on obtaining sponsors to cover the costs of the event with their product and cash donations to cover event costs. • We work tirelessly at getting donations through the Stars from their fan base all over the country and world for the Michelle's Place. Promoting the charity,Temecula and bringing in money to the area. 100%of the net proceeds are donated to Michelle's Place and always will be. I appreciate all the services that the City of Temecula provides us with every year. The City is one of our sponsors who make Reality rally what it is with their In-Kind value. Our track record,our visibility,our diligence and organizational skills and our impact for the past 5 years proves us to be a valuable asset to Temecula. I am asking for continued City Services support and would much appreciate cash in addition for 2016. Our goal is to always be able to donate a significant amount from our fundraising and cover all expenses with cash donated. I know that Reality Rally has made a difference and an impact on thousands in even more ways than I had dreamed it would. I can never thank all those involved in all the ways they are for taking my idea out of my ead and making it this awesome reality. —•X _•_ cf47,7-Lf l, 7: �E �Gl trl vALLFy, OiS• Team fundraiser # Donations 232 Countries 3 Anonymous 38 States 26 Cities 112 Stars fundraiser # Donations 1435 Countries - 10 Anonymous 121 States 49 Cities 595 Reality Stars 118 Reality Stars 39 different TV shows 1 retired NFL football player 1 Country Western Musician 2 Countries 34 States 81 cities Participants for the game 3 countries 11 States 47 cities Volunteers 381 volunteers 2 countries 5 states 49 cities 4111. 1.14C4III ail' Ill ANA- 4111. Aft S 1 I A BREAM CANCER by Gillian Larson, Reality Star of CBS Survivor Temecula, California Over 5,000 Attendees and 120 Reality Stars Connect Your Brand to Reality TV Stars and Their Fans With Purchasing Power "Gillian Larson is a remarkable individual who brings passion and excitement to everything she takes on. Her enthusiasm is contagious and she has the ability to bring people together and create magic." • Michelle Patterson, Founder and CEO of Women Network, • Producer of the California Women's Conference • 4. bf rill ♦ SY Pet WILSON CREEK Y'' Michelle's . 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer Facic Reality Rally 41893 Niblick Road • Temecula.CA 92591 ' www.RealityRally.com 781-962-8234 _ .. .. --. .. � l �A.i � .. • s i I = ti^-r-•�.�' D _ _--.—•• . a...c- r /,', �."`.. _ _... em' ..4ECULA V,ALL • _ lik- ••• �� Fy X•.' - ioNi. ..41 LIVESTREAM OF SPONSORS • —4P.ic ,-i. )iiN , i _ .,. . ...._ t.. .,,,,, . . 4 ,.:;„g, . 4,,,. i _. --.4,_ , ....__. , r'Y._ . , . , s r F' : 1 14‘..._. • - .. - allir III . '.S. `, �. J '..:4.14,-.:._ a- CELEBRITY CHEF SHOWCASE AND PHOTO • OPPORTUNITIES WITH REALITY STARS • (. OM SPONSOR RECOGNITION INCLUDES PLAQUES. FLOOR SIGNS. STAIR SIGNAGE ....,-.. AND MALL SIGNS 71iAnoU - �' I ... ._ .114} + emirs.1. ,. ê _ '±s ? ali. . . s Rtslftlf i1ty C�n _ Ukry — .ii eN,S �me, ,' 1116 P t It ��. Reality Rally 41893 Niblick Road -Temecula.CA 92591 • www.RealityRally.com 781-962-8234 �lichcllc'S P{ace 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer I t -Y-� QUICK FACTS .u. V 4%thl C 141r% :My...P.7 . . tku 01(EC Li LA VA 44, -941 Over 5,000 Attendees and 120 Reality Stars Connect Your Brand to Reality TV Stars and Their '* Fans With Purchasing Power • Connect your brand to Reality Rally TV Stars and their Fans through Celebrity Chef Showcase, '- Amazing Race Type Scavenger Hunt,opening reception al winery, interactive contests,keepsake . autograph books,casino fund raiser,traditional and digital media �,,, •, rlw.' ,. • 2 day"Fun for Funds"event which attracts over 5,000 people has long life though the photos and "I'` press replays with the Reality Star component. Reach millions of consumers through traditional and digital media • 120 Reality Stars come from 2 countries,34 states and 81 cities. Each reality star must raise at least $500 for the Michelle's Place Charity • Stars from the most reputable reality shows are featured • Exhibitor opportunities, signage and your company representatives at the event • Tickets to play the Amazing Race type Game with choice of Reality Star based on availability • Cause-marketing benefits with the charitable partner, Michelle's Place for Breast Cancer - - -yl • Livestream interviews during event to promote your business. Replay available on website all year • Gillian Larson,reality star of CBS Survivor.as spokesperson for your brand • Volunteers and participants come from 86 cities and 2 countries • 269,000 web site visits by 35,000 unique visitors • Official Reality Rally home page has been viewed 77,400 times • Owned areas include Celebrity Chef Showcase.casino fundraiser,opening reception at winery, autograph areas and Amazing Race type Scavenger Hunt radio LAYOGA ht 100° of the net proceeds will be donated to Michelle's Place to help women with breast cancer Reality Rally 41893 Niblick Road -Temecula, CA 92591 'www.RealityRally.com 781-962-8234 • ""' Sponsor Proposal for Reality Rally —440 APItIi1a&Ill 71115. Connect Your Brand to Reality Stars and Their Fans with Purchasing Power REAUT?NUR CRM ALL ABOUT REALITY RALLY Reality Rally Loves to Spotlight Their Sponsors. They Like to Hit Your Hot Buttons. REALITY RALLY IS A BREAST CANCER FUNDRAISING EVENT THAT BRINGS REALITY TV STARS AND THEIR FANS TOGETHER IN TEMECULA, CALIFORNIA THERE IS SOMETHING IN THE WEEKEND FOR EVERYONE. EVERYONE IS A CONSUMER. Reality Rally has become a premier Reality Star event that attracts over 5,000 people. It is one of Temecula's most attended events and the only event that brings in money and visibility from over 16 countries and every one of the 50 States due to the Reality Star component. Reality TV took the world by storm because the cast of any of the shows are just ordinary people so everyone can strive to do the same and also live vicariously through the shows they watch. We are all dreamers and consumers. Hundreds of Reality Stars coming from over 30 shows have raised funds and attended without compensation and not to forget the famous Canine Stars,the So Cal Surf Dogs. The Reality Stars and other celebrities vying for a position on our line up are required to fundraise to attend --thus the nationwide visibility. The official web site is viewed in all 50 States,over 96 countries and talked about in 46 languages. This is a truly a weekend of"Fun for Funds": We all have the"Fun"and Michele's Place clients receive the "Funds",to provide services to women diagnosed with breast cancer and provide early detection. The entire weekend is viewed on Livestream and has a significant following from all over the country and even the world with submitted questions for the stars and sponsors. There are 26 photographers and videographers that capture the essence of the weekend to further the marketing and promotion of the sponsors. The autograph program book,which has all our sponsors in it, becomes a reference to our sponsors forever because no one throws a treasured autograph book away. GOALS FOR SPONSORS Goals • Educating people about your products and services • Increasing your brand awareness and brand loyalty • Growing your customer base • Cause-marketing benefits from supporting the charitable partner, Michelle's Place for breast cancer • Promotion of your brand throughout the year with photos on social media and updates • Driving traffic and sales ..r . . _ T Reality Rally 41893 Niblick Road •Temecula.CA 92591 www.RealityRally.com 781-962-8234 midhrllc s Place 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer Sponsor Proposal for Reality Rally tiPRll1Rs117115 Connect Your Brand to Reality Stars and Their Fans with Purchasing Power REAUTYRAUY.COM ABOUT THE FOUNDER: GILLIAN LARSON, REALITY STAR OF CBS SURVIVOR In order to fully appreciate the amazing event Reality RLLlAN LARSON Rally has become, you must know the story behind it. Gillian Larson applied for Survivor for 8 years with 20 applications and never gave up. She had an inner driving force that was propelling her to get on as a contestant. It needed to be on CBS Survivor because that is "The Mother Ship"of Reality Shows and the most watched and she needed that very public exposure to people in all walks of life. She even found out A List Celebrities and other public figures are • f Survivor fans. - Gillian Larson finally became a reality star on CBS Survivor at 61 years old. She • taught her tribe how to boil water. She chopped wood, used ash for bathing, . created fire from elephant dung and she improvised a fishing line for food. The CBS " 1 Survivor show gave her a backstage pass into world of reality television. She got eliminated after only 6 days and they sent her to live for 5 weeks in the jungle of Gabon,Africa. During her 5 week forced vacation, she contemplated how she could use the Survivor experience to make a difference A seed was planted in her heart with an idea, a budget of zero and no funding. She then created Reality Rally with a production team of 48,over 400 dedicated volunteers, many generous sponsors, hundreds of reality stars,a few musicians, actors, retired NFL players and her supportive family. This was the seed she knew would germinate and grow as Reality Rally. As a celebrity, she is privileged to be the vehicle that supports not only Breast Cancer services, but many Military organizations in which she has become involved. She has become known as a motivational speaker spreading her message to thousands. She played a game on "Survivor" and it was no accident. Now she supports survivors of many different arenas. Gillian Larson knew Reality Stars would like to have an opportunity to do good with their fame. She just knew Temecula would embrace an event that would bring in money and exposure from all over the world due to the Reality Star following. She just knew it would work. Gillian Larson supports Reality Rally with the same passion she had for Survivor Reality Rally 41893 Niblick Road • Temecula.CA 92591 www.RealityRally.com 781-962-8234 tkilcheNc 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer PLi�r Sponsor Proposal for Reality Rally -221111111111t1.11r. Connect Your Brand to Reality Stars and Their Fans with Purchasing Power APRIL 10 a 112015 REALITYRAIRC@M WHY PARTNER WITH REALITY RALLY? Connect your brand to Reality Rally TV ., TOP 10 REASONS TO SPONSOR 1 (11 Stars and their fans through Celebrity Chef Showcase,Amazing Race-Type REALITY RALLY Scavenger Hunt, winery reception, interactive contests,autograph books, 1. Reach Reality Stars and their fans with casino fundraiser,traditional and digital purchasing power media 2. Gain Media Attention: Multi-media campaigns I))) Measurable Engagement include television, radio, print, online marketing Reality Rally will work with sponsors to and social media measure engagement, activation and 3. Engage with Your Core Customers: On-site create customized campaigns engagement with interactive contests and digital 11101 marketing to Reality Rally community Surveys and Audience Research Audience data from reality TV show fans 4. Exclusivity in your category with purchasing power 5. Boost Brand Loyalty and Awareness through Media Opportunities product placements, signage,company ' Multi-media campaign includes representatives, and multi media campaigns television, radio and print 6. Be Represented by Gillian Larson, reality star of CBS Survivor,as a spokesperson for your brand Online and Digital Marketing Customized social media campaigns 7. Expand Your Target Audience: Connect your is On-site engagement pre-event and post- brand through measurable sponsor engagement, event marketing marketing, live events and online promotions Product reviews with videos, blogs and testimonials promoting your brand 8. Interactive Contests promoting your brand Press releases to local and national including Amazing Race type scavenger Hunt media Email marketing to loyal following 9. Cause-Marketing,Activation and Engagement l Internet articles through interactive contests,events, campaigns - Interactive contests featuring your brand and charitable partner, Michelle s Place 1114_ 10_ Celebrity Chef Showcase, inclusion in keepsake Print Marketing autograph books Newspapers Tube Articles in major publications , _.�._ 6 Reality Rally 41893 Niblick Road -Temecula.CA 92591 •www.RealityRally.com 781-962-8234 Mid-wilds 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer Place Sponsor Proposal for Reality Rally eft APRIL mi.iii�D Connect Your Brand to Reality Stars and Their Fans with Purchasing Power REAUTYRAUY COM SPONSOR BENEFITS Promotional opportunities can include,but are not limited to: POSI .7 Exposure on over 40 radio, magazines, blogs,podcasts and newspapers. t'_ `� f iFI/S7 • ✓ Hyperlink on official web site: 2013-2014 stats 269,000 visits 35,000 al eft. Q a -a- IA, unique visits from 96 countries and all 50 US States 1 - li ✓ Cross promotions with the charitable partner Michelle's Place Breast . ? Cancer Resource Center 9 ✓ Promotion in social media through Facebook, Instagram, Google Hangouts ✓ Ad and logo in program and autograph books that attendees keep as i' •• i collectibles ✓ Company name on event t-shirt ✓ 11% Option to provide long lasting prize giveaways to further promote your t-11id L business _ --- _ ✓ Mentions in radio and podcast interviews - I. Dedicated campaign with pre-marketing and follow-up promotion ✓ Email blasts to thousand recipients ✓ Press release to local and national media with over 40 outlets Pr:-- _. IN GRA Ittl/L ✓ Photo opportunities with Reality TV Celebrities at the event AFTWAJATION F*V'UR ✓ Livestream interviews during event to promote your business. Replay cos 2014 available year-round through a permalink on our website -IMAM(YOH ✓ Motivational speaker at your place of business • • ! 4. ✓ Exhibitor opportunities, signage and your company representatives at the - .0, ` ®/tiAR'�!+ event ._ II ✓ Tickets for contestants to play the Amazing Race-type Game with Reality 111. Star participation based on availability ✓ Event sampling and couponing opportunities ✓ Presenting sponsors on area billboard Sponsor Recognition with Plaques, ✓ Promotion in traditional media including television, radio and newspapers Signage and Red Carpet Branding ✓ VIP passes to all events for staff and special clients ✓ Name highlighted in AV announcements all over Old Town Temecula all day Saturday ✓ Presenting Sponsor on stair wrap at Finish Line ✓ 10'x10' road tattoo logo graphic on the City Hall street and photos available all year long on our website ✓ Exhibitor opportunity to promote your company at the Family festival at City Hall with photos available on our website ✓ Banner at City Hall in front of all attending with photos posted on our website ✓ Feature in popular Chef Showcase ✓ Casino fundraiser and winery reception ✓ Saturday 80 teams compete in an Amazing Race-type challenge with a general make-up of 3 people and a Reality Star in Old Town Temecula ✓ Scavenger hunt has 13 stations that represent Italy, France and other owned areas 7 Reality Rally 41893 Niblick Road -Temecula.CA 92591 www.RealityRally.com 781-962-8234 y," 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer ._.„..„_„:,,,,,,,.. Sponsor Proposal for Reality Rally • APRIL t0 s 117715 Connect Your Brand to Reality Stars and Their Fans with Purchasing Power REALITYRALIICOM DEMOGRAPHICS ABOUT REALITY RALLY ATTENDEES AND COMMUNITY Reality Rally attracts reality stars and their fans, all with large r . followings with purchasing power .I #... , ;- 1, • 46%female i + • •t • 54%male • 18-24 years old=27% - 'Y • 25-34 years old=33.5% "- . • Website viewed in 76 countries • Virtual community of Reality Rally spans 60 different countries and thousands of people across the US. People come to Reality Rally from all over the country to meet the reality stars and participate in the various games and challenges • College-educated with some advanced degrees • Income range is$50,000-$100,000 • Family-friendly events during the day with challenges for kids and characters from Disney movies • Attendees love to support non-profits and great causes. Reality stars need to raise at least$500 to participate ULTIMATE MARKETING PLAN • Event livestream and YouTube video for yearly use • Reality stars from recent seasons and ever-increasing list of new shows promote to their fan .7_ - bases ' __.- ' ', • Email marketing and ezine blasts every 2-4 weeks -lir* ' ',da �;ori!,, • Social media campaign promoting your brand ) —11 "— • Signs at Promenade Mall in Temecula A • Stair wraps 404 1... •. s .1l ton • Floor tattoos around Temecula City Hall •' *' :.. . • The 5 year Reality Rally plan has succeeded. It is known as the Premier 4 Reality Star Fundraiser in the country and a Temecula Signature event as • Well established, Reality Rally is now making plans in 2 to 3 year segments in order to freshen up the event as times and consumers change. • Radio,TV, podcasts, blogs, newsletters, magazine articles,email blasts 0 i and social media. Attending celebrity events,being present at other events, mixers, network meetings in the area to promote Reality Rally r • TV and radio ads,billboards, signage, speaking engagements,staff ;r. meetings. Website and multiple other businesses website ads 8 Reality Rally 41893 Niblick Road -Temecula. CA 92591 •www.RealityRally.com 781-962-8234 trmichelle, M 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer ace Sponsor Proposal for Reality Rally -wa` ' ` Connect Your Brand to Reality Stars and Their Fans with Purchasing Power IlPRiI in a 11 MM REil1ITYRAtLYCOM PRESENT AND PAST SPONSORS ver131P 1111 er ek SECURITY #0.44,4 Pet ItIttels WILSON CREEK of Amer ca --*Or 1_ bareme Kumla PALA MESA •"")i 6 Graphics MEDIA OPPORTUNITIES IIDCBS 5:1 UWOGA Reality Stars who love to talk about themselves and Reality Media sites who are exceedingly eager to be connected to Reality TV Stars for interviews for their following. Reality Rally has developed over 30 Reality media outlets. Reality Rally has a database of over 400 Reality TV Stars. Main stream media is always looking for success stories and human interest features to share with their followers. Media includes The Boulevard Magazine The View on Morgan Hill LOLA Magazine Reality Show EU, ExPat Magazine TV Fishbowl American Lifestyle Temecula Night Out LA Yoga Spirits on Bourbon My Murrieta Digital Journal My Temecula The Alternative Press Callywood Nation Huffington Post Reality ReCaps Survivor Org, Saturday Morning CEO,Talk of the Town Beats and Eats Podcast Radio WIVB_com Triple R Barret Beyer 4 Cheektowaga, NY Edge of Reality CBS 2 Rapid City Iowa Menifee 24/7 AfterBuzz TV 94.5 KMYT Valley News 101.3 The Mix Temecula Grapevine The Wright Place TV Show 9 Reality Rally 41893 Niblick Road •Temecula.CA 92591 • www.RealityRally.com 781-962-8234 nt -hells 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer PLKe ii, -;. Sponsor Proposal for Reality Rally -VIIIILISIllstallgi APRIL ills117015 Connect Your Brand to Reality Stars and Their Fans with Purchasing Power RFAUTYRAUYCYM TESTIMONIALS What Sponsors are Saying "Gillian Larsen's all-year-long effort promoting her sponsors on many platforms has contributed to unexpected exposure for our company bringing additional clients we may not have otherwise obtained. The tireless effort put into this event by Gillian and her entire staff is inspiring and we are privileged to play a part in the success of Reality Rally!" Jamie Larsen-Extreme Signs&Graphics What Reality Stars are Saying 'Thanks for such in impactful experience. Gillian Larson is a'difference maker'in this world. Well done. Well organized. We applaud Gillian Larson not only as a superior event planner, but also as a brave,dedicated human being. You go girl." John"Survivor"Carroll from Survivor Marquesas,Attorney and RN,Member of the American Association of Justice and Million Dollar Advocates Forum "Thank you for letting me be a part of this amazing event. I am so impressed with Michelle's Place and the work it does. I am also overwhelmed by how wonderful the volunteers are and all the positive good you are doing." Tina Wesson, Winner of Survivor Australia "Being around such amazing people was a life-changing experience for me. I feel more inspired and motivated to raise as much money as I can for Reality Rally. I am so appreciative of having the chance to meet you and the other members of your organization. Every member of the Reality Rally team was positive,enthusiastic and motivations. These are the kinds of individuals I aspire to be more like." Danielle Alexander,Big Brother Canada "This old soldier is very proud of your event and the work that you do. You have impacted us greatly and I am changed inside. We received such a gift that we will never forget and will be cherished forever. The tears I shed were for the love I felt,the new family I have found and the cause that is now mine too." Simply El,EJ Snyder Naked and Afraid "I've never seen an entire town support an effort like Reality Rally. Well done!" Terry Dietz,Survivor Exile Island What Media is Saying "I'm still buzzing about Reality Rally. I was amazed at how friendly and outgoing the reality stars were,not to mention the volunteers and how the City of Temecula rallied around the event. Everyone was so pleasant, helpful and friendly." Deb,All Digital Radio Chicago What a Breast Cancer Survivor is Saying "As a 25 year breast cancer survivor,I thank you for your vision and dedication. Michelle's Place is everything I needed 25 years ago but wasn't there. Reality Rally was so emotional,fun and ran like a well-oiled machine that I was pleased to be a part of it all." Charlene Federoicz,Breast Cancer Survivor 10 Reality Rally 41893 Niblick Road • Temecula.CA 92591 • www.RealityRally.com 781-962-8234 't"Puce 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer Sponsor Proposal for Reality Rally arRn to s 1114115 Connect Your Brand to Reality Stars and Their Fans with Purchasing Power N LALL?YRAIRCOM CHARITABLE PARTNER: MICHELLE'S PLACE FOR BREAST CANCER Michelle's Place Honors the Courage of Michelle Watson t.iiii and All Women Like Her Y Michelle Watson needed a resource center where she could go for help in coping with breast cancer and its challenges. Her parents,family and friends have started one in her memory so others will have an opportunity to get the help they need. It is called Michelle's Place,which is a 501(c)(3) non-profit. s`;� i "Reality Rally is a dream envisioned by Gillian Larson after being on CBS Survivor. Michelle's Place is fortunate to iMichelle's be the recipient of Gillian's energy and her passion to help women with breast cancer and their families" „fr.: Place Marilyn and Bill Watson, Parents of Michelle Watson and Founders of Michelle's Place MANAGEMENT TEAM di9 Gillian Larson is the founder and director of Reality Rally. Gillian has owned several businesses and organized many events. Her passion for Reality Rally is contagious and people flock to work with her. Kim Goodnough is the executive director of the charitable partner, Michelle's Place. It has been Kim's tireless passion for helping others that has allowed her to grow this non-profit breast cancer resource. It is the only organization of its kind in the Inland Empire. illLily Holland is the celebrity relations coordinator for Reality Rally. Lily oversees all of the star activities,ensuring that everything runs smoothly and that the stars and sponsors have a memorable time at the event. Cynthia Stedfield is the celebrity red carpet and casino night coordinator. She oversees the Friday night kick-off at the Wilson Creek Winery and has been in charge of organizing many events for several organizations. 1 Joni Preston is the media relations coordinator. She connects sponsors and talent with media in all areas before, during and after Reality Rally. She sharpened her management skills in the banking industry for 10 years including her role as operations manager of Home Savings. Jennifer Elliott is the volunteer coordinator. She is highly organized which comes from her experience with DCH IP Honda and the SADD program in the high schools along with being the coordinator of the American Red Cross Blood ' Drive. Annette Nielsen is the Family Festival and Celebrity Chef Showcase coordinator. Annette has over 25 years of experience in wedding coordination and design. She is the founder of the Temecula Valley Wedding Professionals and 1 the Mosaic Guide. IIGaylon Holland has held many positions in the past and due to his expertise was quickly moved to the executive board to manage logistics.He comes from an extensive background in Organizational Management and Reality Rally is privileged to have him on board. He takes this role very seriously and has built his team to manage all areas. 11 Reality Rally 41893 Niblick Road -Temecula. CA 92591 • www.RealityRally.com 781-962-8234 ' "'' 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer 7': If�' • Sponsor Proposal for Reality Rally - 'dIM. dPRII 10 1,112215 Connect Your Brand to Reality Stars and Their Fans with Purchasing Power R EALIT'IRALUY COM SPONSORSHIP: YEAR-LONG MULTI-BENEFIT PACKAGES Sponsorship Level Investment Benefits Year-Long Multi-Benefits Package Rally Master Sponsor $50,000 per year Naming Rights Benefits of as sponsor levels plus. Product Placement • International platform through web branding and speaking,contests,and traditional media International Platform • Make your brand friendly to reality TV show fans with purchasing power Dedicated Campaigns • Multimedia national and local campaigns include television.radio.Internet,print and social Visibility media Exposure • Dedicated press releases promoting your brand Social Media • Inclusion in TV PSAs and radio PSAs Impressions • Product placements in videos and marketing materials Connections • Satellite tours Engagement • Option to sponsor interactive events,workshops,winery tours and lounges Contest Surveys Media Spokesperson's Benefits Owned Areas Starting Gate Sponsor $25,000 per year Visibility All the benefits of the Checkered Flag Sponsor plus. Exposure • Inclusion In marketing campaign consisting of radio,television,print and internal and social Thank You Ads media Social Media • Dedicated campaigns with pre-marketing,on-site and follow-up promotion Impressions • Road banners VIP Benefits • Prominent display on event backdrops Ad Placement Connections • Gillian Larson as spokesperson for your company Engagement • Owned areas include Celebrity Chef Showcase and Amazing Race-type Scavenger Hunt Contest Surveys Media Spokesperson's Benefits Owned Areas Checkered Flag $10,000 per year Visibility All the benefits of the Finish lite Sponsor plus: Sponsor Exposure • Visibility on official t-shirts Thank You Ads • Team registration for 4 team members or 3 team members and 8 reality star(based on Social Media availability) Impressions • Customized surveys of reality TV show fans with purchasing power VIP Benefits • Online contest for your company Ad Placement Connections • Press releases to local and national media Engagement • Option to provide premiums in official show bags Contest • On-site sales,sampling.and couponing opportunities Surveys Finish Line Sponsor $5.000 per year Visibility All the benefits of the Spectator Sponsor plus. Exposure • Exhibitor opportunities,signage and your company representatives at the event Thank You Ads • Logo inclusion in posters and signage Social Media • VIP passes for staff and special clients Impressions • Ad placement in keepsake event program and autograph book VIP Benefits • Tickets to Celebrity Reception and Casino Fundraiser Ad Placement Spectator Sponsor $2.500 per year Visibility • Hyperlink on official web site Exposure • Cornpany logo in thank you ad Thank You Ads • Reality Rally Sponsor thank you Social Media • Promotion in social media Connect Your Brand to Reality TV Stars and Their Fans with Purchasing Power Call Now (781) 962-8234 wra b.ti 75 11161tRraeurcnw 12 Reality Rally 41893 Niblick Road • Temecula. CA 92591 • www.RealityRally.com 781-962-8234 `' • 100%of the net proceeds will be donated to Michelle's Place to help women with breast cancer SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: fJ L(;\1‘14\) 6 L s 0 DJ NAME AND TITLE (Please Print or Type) 12i g , / (Signature) President or (v // p n Authorized Officer ( 3��—110()1 1_44e of ceG oeJ F'eo �'w&if)e ci-egr:3%i NAME AND TITLE (Please Print or Type) ,67AtutivN €162) — ,,J/ (Signature) Organization: Q (i�tKG 1 1 $ 1�- ct / (Organizationme) L v t3 61- c —c_tk (.76)--q aCgi (Mailing Address of Organization) 7C(/ - b&-- cgramit (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 INTL FESTIVAL OF CINEMA TEMECULA CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding Event Name: /r kr nil 14cnc / �Jlisi/2)16 7 cry-,c, �T2h c'/✓ �A Amount and/or Services Requested: S/ COD --t- Pe n-n, s' t rre Amount and/or Services Received From City In Prior Year: Event Dates: Pre pos el rep / od Event Location: v/A ORGANIZATION DATA: �0 1 -, Name of Event Organizer: 1 V1 iL'Inete (Oi'la/ 1-6/074/ j/74/1 t C 8-io 4 Contact Name: ;4,6 14h Title/Position: / rOGf/'CU- Mailing Address: y2 / 7G / (aiAgnif /4,-Li 9 fr Telephone: rig 299 SI‘. Fax: - E-mail: /921/ fle7/ /'/AOhacGi prodfrel vn . Cis Size of Organization: Staff `J Board Members j Event Volunteers 2 State t i number of years that your organization has hosted the proposed event in Temecula. How many years has the City of Temecula sponsored your proposed event? Is this organization incorporated in California as a non-profit organization? Yes No IF "yes"—Date of incorporation as a non-profit: Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion,or political affiliation? Does your organization make its event available to all? Yes,A7 No Please note with an asterisk (4) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals, promotional program. budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. p--, ref' ' va I coo iS,c � � r 2. How will the event profits be utilized? /� / fit_ O /"�O,Y�Z'G9� �vdZ G ')2GC/J/ SCClife-rY�n / rU1 /c6 7 r )/91-c>+-7o-)/7<� 3. Explain how your organization has worked well with the community to mitigate event impacts? wo/ ztlnS (N 4. Please describe your financial reporting. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. -S SIGNATURE PAGE Application We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: l /� dr- In Cl {' `//j 1 ,f C.1 rPCht- / ' obi' `tQ/ NAME AND T ' E lease Print or Type) /� 1 G 'tgn. . e President or ll// i /) Authorized Officer: �E j 1 7--2r .�i i /,�-zoC( /C1/bhcJft _l/h-P ifrkz NAM � D laCLE (P else Print or vpe 6/' gn. Orzanization: /h kr ,,,,�tOne„1/ �—es I Dv1 ( t'/ (heart ei (Or'anizati n Name) 72_/ X / a r L 7^P /% / g91sy /T /)Mailing A ress of Or anization) 2q9- s9(. � (Telephone) (Date) Email Completed Applications to: christine.damko@cityoftemecula.org Mail Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst Post Office Box 9033 Temecula. CA 92589-9033 RELAY FOR LIFE (AMERICAN CANCER SOCIETY) CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding 2016-2017 Event Name: Relay For Life of Temecula Amount and/or Services Requested: $500 Amount and/or Services Received From City In Prior Year: $500 Event Dates: May 21-22nd Event Location: Great Oak High School ORGANIZATION DATA: Name of Event Organizer: American Cancer Society Contact Name: Joanne Pann-Kydd Title/Position: Community Manager Mailing Address: _6355 Riverside Ave, Riverside CA 92506 Telephone: 951-301-1211 Fax: E-mail: joanne.pannkydd@cancer.org Size of Organization: Staff_6500 Board Members_5 officers, 16 directors_ Event Volunteers 2.5 million State the number of years that your organization has hosted the proposed event in Temecula. 12 How many years has the City of Temecula sponsored your proposed event? _Several, unsure_ Is this organization incorporated in California as a non-profit organization? Yes Yes_ No IF "yes"—Date of incorporation as a non-profit: 1942 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Income statement, relevant pages included. Full statement available at: http://www.cancer.org/aboutus/whoweare/financialinformation/combinedfinancialstatemen ts/2014-combined-financial-statements Balance Sheet as of 2014 Audited: Yes x No Assets Liabilities & Fund Balance Cash and Investments $ Current Payables $ Receivables (detail) 0 Notes Payable Inventory 0 Fund Balance Fixed Assets Other Assets Total Liabilities & Fund Balance $ Total Assets Please provide the Event Income Statement for the Year Ended Income Expenses Fundraising $ 15144_ Salaries $ Grants $_5000 Operating Expenses $ Cash Sponsorships $ Advertising/ $ In-Kind Sponsorships $ 1200 Promotions City Funds $ 500 Entertainment $ 400 Souvenirs $ Rentals $ 2000 Vendors $ Insurance/Permit Fees$ Other Sources $ Other Expenses $ 600 (Ticket/beverage sales, entry fees, parking fees, etc.) TOTAL $ 21594 TOTAL $ 3000 Please note with an asterisk (*) any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals, promotional program, budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. Our event goal is $29,000.00 total from all funds raised. Our goal is to have expenses be no more than 10%, which would be $2900.00. We do not spend money on promotion except for printing posters and flyers, which we do in house. Last year's attendance was 158, we hope to increase that this year. The event will be at Great Oak High School on May 21st and 22nd 2. How will the event profits be utilized? Event profits go to funding our 24 hour hotline, 800-227-2345, that is available 24 hours a day, 7 days a week, and 365 days a year for anyone who has questions regarding cancer, not just cancer patients. Hope Lodge that provides free lodging for people whose best treatment option is not near home. Look Good, Feel Better, which helps patients with the appearance related side effects of cancer. Road to Recovery, which provides rides to treatment for patients who cannot drive themselves and cannot find a ride, so they do not skip treatment. It also goes to fund research. Forty seven of our research scientists have won the Nobel Prize for their science discoveries. We have had a hand in most of the significant cancer discoveries in the last century. Cancer death rates have declined more than 20% in the last 23 years. 3. Explain how your organization has worked well with the community to mitigate event impacts? We are self-contained at the high school and during the late night hours, we dim our lights and turn down the entertainment so as to not disturb the bordering neighborhood. 4. Please describe your financial reporting. Every expense is accounted for in our database. Monies raised are visible in on our website relayforlife.org/Temeculaca 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. The event was in the same location as this coming year, Great Oak High school, 150 plus people attended and, overall, we raised $21,594 to support programs and research. Temecula area residents benefit from research conducted by and for the American Cancer Society, our 800 number, as well as programs like Hope Lodge, Look Good, Feel Better and Road to Recovery as well as received support from Patient Navigators. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Joanne Pann-Kydd, Community Manager NA 0• ND TITLE (Please Print or Type) A. ,.a 111 (Signature) President or Authorized Officer. Joanne Pan - vdd, Co munitv Manager NAME AND TIT (Please Print or Type) ( .ignature) Organization:American Cancer Soc •ty Orga ization Name) 6355 Riverside Ave, Riverside, CA 92506 (Mailing Address of Organization) 951-301-1211 1/14/2016 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 • AMERICAN CANCER SOCIETY, INC. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL RESULTS DECEMBER 31, 2014 (UNAUDITED) Results from operations —expenses Total mission program and support services expenses for the years ended December 31, 2014 and 2013 were as follows (in thousands): 2014 2013 Mission program services: Patient support $ 275,907 $ 279,856 Research 143,961 177,489 Prevention 116,988 131,915 Detection/treatment 94,852 92,191 Total mission program services 631,708 $ 681,451 Mission support services: Management and general 48,606 49,319 Fund-raising 177,011 205,974 Total mission support services 225,617 255,293 Total mission program and mission support services expenses $ 857,325 $ 936,744 Our overall programmatic framework, which contains a core set of mission priority areas, remained unchanged during 2014. This framework is consistent across the country regardless of location, and also includes some specific offerings that are reflective of individual community needs. Our core mission priority areas include lung cancer/tobacco control, preventing cancer through nutrition and physical activity, colorectal cancer control, breast cancer control, improving access to healthcare, and improving cancer treatment and patient care. Expenses associated with our extramural and intramural research programs are embedded in each of the priority areas. These areas are the result of careful, scientific analysis of the potential for each to reduce cancer incidence and mortality and to improve the quality of life of individuals facing a cancer diagnosis, at all stages in the cancer continuum, and their caregivers. They are based on three foundational principles: working to ensure access to all aspects of preventive and disease care; providing navigation to help people take advantage of all available services; and ensuring health equity by focusing on populations that experience greater barriers to care. These areas and principles guide our activities, which will position us to have the greatest impact on cancer related outcomes within these core mission areas. Total mission program expenses for the year ended December 31, 2014 were $632 million, decreasing $50 million over 2013. Two primary factors drove the decrease in expenditures. First, to keep pace with a declining revenue environment and maintain financial stability, we intentionally planned to spend less in 2014 compared to 2013. Second, personnel expenses decreased in 2014 as we continued the process of optimizing our workforce structures to efficiently deliver on our mission. The decrease was a mixture of temporary and permanent reductions. For example, salaries related to recruiting volunteer participants for our comprehensive longitudinal cancer prevention study ("CPS-3") were lower in 2014 as most of that work was completed in 2013. This decrease was also a significant factor in our decrease in overall research expenditures. However, the overall costs of the study will fluctuate in the future due to the long- term nature of monitoring the participants and conducting surveys over many years. However, as our available resources have declined over the past few years, we continue to direct the maximum amount of resources to serving our constituents' needs balanced with operational reserve strategies to ensure our constituents receive uninterrupted services, regardless of external factors. Additionally, we have focused on the effectiveness and efficiency of our infrastructure in order to direct as much of our resources as possible toward mission program services. As a result, our mission program services represented 74 percent of total expenses in 2014, an increase of 1 percent over 2013. The remainder of our operational costs, total support services expenses were $226 million for the year ended December 31, 2014, representing 26 percent of total expenses. 1 AMERICAN CANCER SOCIETY, INC. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL RESULTS DECEMBER 31, 2014 (UNAUDITED) Results from operations — expenses, continued For the year ended December 31, 2014 patient support expenses were $276 million, remaining relatively flat compared to 2013, and included work such as the following: our specific assistance to individuals through the Look Good Feel Better(' program; our 24 hours a day, 7 days a week, 365 days a year National Cancer Information Center, which provides consistent, unbiased cancer information to constituents, helping them make informed decisions about their health and cancer care; and our Hope Lodge® facilities, which provide free, high quality, temporary lodging for patients and their caregivers close to treatment centers, thereby easing the emotional and financial burden of finding affordable lodging. Research expenses were $144 million, a $34 million decrease over 2013, and comprised both our extramural research grants and intramural research program, which includes CPS-3, an important, large, prospective study to identify factors that cause or prevent cancer. Driving the decrease are salaries and professional fees incurred in 2013 to recruit and enroll the initial cohort group of 300.000 volunteer participants for our CPS-3 study. Our investment in extramural research grants remained consistent with 2013. Prevention expenses were $117 million, a $15 million decrease over 2013, and included activities such as our ongoing advocacy efforts to increase certain state tobacco taxes in addition to general prevention work. Detection/treatment expenses were$95 million, remaining consistent compared to 2013, and included activities such as our community grants for breast cancer screening, our work in the area of breast cancer awareness and assessment of screening guidelines and beginning in 2014, our national campaign to achieve 80 percent colon cancer screening rates by the end of 2018 ("80 percent by 2018"), a public health program that has garnered the support of over two hundred diverse organizations and mobilized public health everts in almost every state. Management and general expenses were $49 million for 2014, and remained relatively constant over 2013, and were comprised of our general infrastructure costs as well as board governance and oversight and our internal audit function - which provides independent oversight of our accounting and internal control processes. Additionally, efforts directed at infrastructure efficiencies continue to produce incremental results over time. Fundraising costs were $177 million and were down $29 million compared to 2013. Salaries and employee benefit expenses caused most of the decrease, which is related to open staff positions throughout 2014 as we continued to fully build our community based staffing structure along with our mission support functions. Offsetting some of the decrease were both continued and new investments, such as strategies to increase event participation and external partnerships aimed at reversing the negative revenue trend experienced in the past few years. Results from operations — revenue Total revenue, gains, and other support for the years ended December 31, 2014 and 2013 were as follows (in thousands): 2014 2013 Support from the public $ 839,732 $ 884,587 Investment income 28,800 42,404 Change in value of split-interest agreements 10,414 32,095 Grants and contracts from government agencies 5,064 6,842 Other gains 1,564 4,576 Total revenue, gains, and other support $ 885,574 $ 970,504 Total revenue for the year ended December 31, 2014 of $886 million was a decrease of $85 million compared to 2013. Although we have faced decreases in revenue for the past few fiscal years, we have deliberately managed our total expenses to minimize the net impact of the decline and preserve our liquidity position. Going forward we will focus on assessing both gross income and efficiency of our individual programs and overall income portfolio. 2 AMERICAN CANCER SOCIETY, INC. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL RESULTS DECEMBER 31, 2014 (UNAUDITED) Results from operations — revenue, continued Support from the public as of December 31, 2014 was $840 million, down $45 million compared to the prior year primarily due to declining special event revenue. Support from the public is mostly comprised of Relay For Life®, Making Strides Against Breast Cancer®, planned giving and general contributions through a variety of programs. Over the last several years our general donor base has experienced economic uncertainty, to which we attribute a portion of the decline in public support. However, in recent years this impact has been less significant given that our average gift sizes have remained relatively level. Most of the decline in public support has been attributable to Relay For Life. In 2014 we completed implementation of a comprehensive, community based staffing structure, which we expect will position us to have a greater impact on both revenue and mission and more effectively meet needs in the communities we serve. This new structure means that many staff were new to their roles in 2014 and therefore not as productive as seasoned, tenured staff. With a full year of the new structure now complete, we expect to achieve better results in 2015. We will closely monitor the new structure and improve upon its effectiveness as necessary. Non-public support, which primarily includes investment income, change in value of split-interest agreements and grants and contracts from government agencies was $46 million in 2014, a $40 million decrease over 2013. The significant decrease was due to record stock market growth and lower interest rates in 2013, which helped to produce higher valuations, resulting in larger noncash investment gains for our investment holdings and split-interest agreements in 2013 compared to 2014. Total support from the public for the five most recent fiscal years was as follows (in millions): Support from the Public Revenue (in millions) 2010 2011 2012 2013 2014 Relay For Life $ 388 $ 385 $ 378 $ 356 $ 314 Other community-based events (Making Strides Against Breast Cancer, Daffodil Days, others) 89 92 95 95 82 Distinguished events (gala and golf) 49 50 51 52 56 Direct response strategies (Direct mail, telemarketing) 64 68 60 54 53 Employer-based strategies - independent payroll deduction campaigns 19 19 20 22 22 Major gifts/campaigns 45 35 39 41 43 Planned giving (legacies and bequests) 114 122 122 144 139 United Way/Combined Federal Campaign 18 17 15 10 8 Memorials 28 26 26 23 21 Contributed services and other in-kind contributions 50 51 51 53 71 Other 34 31 32 35 31 Total support from the public $ 898 $ 896 $ 889 $ 885 $ 840 3 AMERICAN CANCER SOCIETY, INC. STATEMENT OF ACTIVITIES FOR THE YEAR ENDED DECEMBER 31, 2014 (In Thousands) Donor Restricted Temporarily Permanently Unrestricted Restricted Restricted Total Our mission program and mission support expenses were: Mission program services: Patient support $ 275,907 $ - $ - $ 275,907 Research 143,961 143,961 Prevention 116,988 - - 116,988 Detection/treatment 94,852 - - 94,852 Total mission program services 631,708 - - 631,708 Mission support services: Management and general 48,606 - - 48,606 Fund-raising 177,011 - - 177,011 Total mission support services 225,617 - - 225,617 Total mission program and mission support services expenses 857,325 - - 857,325 Our mission program and mission support expenses were funded by: Support from the public: Special events, including Relay for Life® and Making Strides Against Breast Cancer® 371,468 74,276 - 445,744 Contributions 125,221 52,628 28 177,877 Bequests 93,142 37,131 6,830 137,103 Contributed services, merchandise and other in-kind contributions 22,496 48,067 - 70,563 Other 6,446 1,999 - 8,445 Total support from the public 618,773 214,101 6,858 839,732 Investment income 22,819 5,979 2 28,800 Change in value of split-interest agreements 3,780 4,705 1,929 10,414 Grants and contracts from govemment agencies 4,303 761 - 5,064 Other gains (losses) 1,841 (277) - 1,564 Total revenues, gains and other support 651,516 225,269 8,789 885,574 Use of amounts restricted by donors for specified purpose or time 216,695 (217,504) 809 - Change in net assets prior to impact of retirement plan liability 10,886 7,765 9,598 28,249 Net increase in retirement plan liability 138,002 - - 138,002 Change in net assets (127,116) 7,765 9,598 (109,753) Net assets, beginning of period 785,633 257,463 280,069 1,323,165 Net assets, end of period $ 658,517 $ 265,228 $ 289,667 $1,213,412 The notes beginning on page 16 are an integral part of the financial statements. 9 AMERICAN CANCER SOCIETY, INC. STATEMENT OF ACTIVITIES FOR THE YEAR ENDED DECEMBER 31, 2013 (In Thousands) Donor Restricted Temporarily Permanently Unrestricted Restricted Restricted Total Our mission program and mission support expenses were: Mission program services: Patient support $ 279,856 $ - $ - $ 279,856 Research 177,489 177,489 Prevention 131,915 - - 131,915 Detection/treatment 92,191 - - 92,191 Total mission program services 681,451 - - 681,451 Mission support services: Management and general 49,319 - - 49,319 Fund-raising 205,974 - - 205,974 Total mission support services 255,293 - - 255,293 Total mission program and mission support services expenses 936,744 - - 936,744 Our mission program and mission support expenses were funded by: Support from the public: Special events, including Relay for Life®and Making Strides Against Breast Cancer® 423,455 73,913 - 497,368 Contributions 133,490 49,667 136 183,293 Bequests 97,201 41,659 1,914 140,774 Contributed services, merchandise and other in-kind contributions 23,110 29,706 - 52,816 Other 9,281 1,055 - 10,336 Total support from the public 686,537 196,000 2,050 884,587 Investment income 25,664 16,740 - 42,404 Change in value of split-interest agreements 2,864 14,080 15,151 32,095 Grants and contracts from govemment agencies 3,968 2,874 - 6,842 Other gains (losses) 4,543 473 (440) 4,576 Total revenues, gains and other support 723,576 230,167 16,761 970,504 Use of amounts restricted by donors for specified purpose or time 197,016 (196,379) (637) - Change in net assets prior to impact of retirement plan liability (16,152) 33,788 16,124 33,760 Net decrease in retirement plan liability (161,372) - - (161,372) Change in net assets 145,220 33,788 16,124 195,132 Net assets, beginning of period 640,413 223,675 263,945 1,128,033 Net assets, end of period $ 785,633 $ 257,463 $ 280,069 $1,323,165 The notes beginning on page 16 are an integral part of the financial statements. 10 AMERICAN CANCER SOCIETY, INC. STATEMENT OF FUNCTIONAL EXPENSES FOR THE YEAR ENDED DECEMBER 31, 2014 (In Thousands) Mission program Mission support Patient Detection Management support Research Prevention /treatment and general Fund-raising Total Mission program and mission support expenses Salaries $ 121,042 $ 24,087 $ 54,734 $ 44,920 $ 23,479 $ 89,003 $ 357,265 Employee benefits 31,764 4,767 12,973 10,824 5,380 21,110 86,818 Payroll taxes 9,276 1,703 4,077 3,392 1,679 6,607 26,734 Professional fees 12,324 9,356 8,789 5,189 4,480 11,179 51,317 Grants for mission program services 5,799 92,161 2,974 7,084 177 324 108,519 Educational materials 22,931 1,768 9,151 6,162 2,214 11,247 53,473 Direct assistance, including wigs, and Look Good Feel Betters) kits 19,886 - 54 170 - - 20,110 Travel 6,089 1,097 3,891 2,715 892 5,643 20,327 Postage and shipping 4,354 327 3,846 1,471 1,778 3,449 15,225 Meetings and conferences 3,015 818 2,399 1,421 954 3,046 11,653 Community office locations, including rent, maintenance and utilities 18,877 2,459 5,390 4,471 2,395 8,930 42,522 Technology 3,329 1,110 1,487 1,075 946 3,333 11,280 Telecommunications 4,077 1,755 1,736 1,421 648 2,705 12,342 Depreciation and amortization 6,919 1,295 2,719 2,443 1,328 5,039 19,743 Miscellaneous 6,225 1,258 2,768 2,094 2,256 5,396 19,997 Total mission program and mission support services expenses $ 275,907 $ 143,961 $ 116,988 $ 94,852 $ 48,606 $ 177,011 $ 857,325 The notes beginning on page 16 are an integral part of the financial statements. 11 AMERICAN CANCER SOCIETY, INC. STATEMENT OF FUNCTIONAL EXPENSES FOR THE YEAR ENDED DECEMBER 31, 2013 (In Thousands) Mission program Mission support Patient Detection Management support Research Prevention /treatment and general Fund-raising Total Mission program and mission support expenses Salaries $ 113,431 $ 34,026 $ 57,146 $ 42,299 $ 22,659 $ 103,005 $ 372,566 Employee benefits 39,366 10,143 17,603 13,542 7,160 32,679 120,493 Payroll taxes 8,723 2,478 4,183 3,195 1,473 7,612 27,664 Professional fees 15,221 15,817 11,996 6,673 4,646 14,804 69,157 Grants for mission program services 3,266 94,042 4,495 4,653 72 101 106,629 Educational materials 15,037 5,101 11,294 5,703 1,357 8,502 46,994 Direct assistance, including wigs, and Look Good Feel Better® kits 33,556 - 21 237 - - 33,814 Travel 4,558 1,309 3,470 2,304 802 5,236 17,679 Postage and shipping 3,468 989 3,336 1,117 2,433 3,479 14,822 Meetings and conferences 2,075 900 1,944 1,142 992 2,769 9,822 Community office locations, including rent, maintenance and utilities 16,971 3,261 5,633 3,831 2,696 8,641 41,033 Technology 3,663 2,311 1,764 1,213 674 2,811 12,436 Telecommunications 4,066 2,325 2,035 1,451 639 3,283 13,799 Depreciation and amortization 7,036 2,198 3,607 2,541 1,322 6,063 22,767 Miscellaneous 9,419 2,589 3,388 2,290 2,394 6,989 27,069 Total mission program and mission support services expenses $ 279,856 $ 177,489 $ 131,915 $ 92,191 $ 49,319 $ 205,974 $ 936,744 The notes beginning on page 16 are an integral part of the financial statements. 12 AMERICAN CANCER SOCIETY, INC. STATEMENTS OF CASH FLOWS FOR THE YEARS ENDED DECEMBER 31, 2014 and 2013 (In Thousands) Cash flows from operating activities 2014 2013 Cash received from (paid for): Special events $ 494,480 $ 551,590 Contributions 153,920 182,411 Bequests 139,197 127,395 Other support from the public 1,522 8,764 Govemment grants 6,838 10,291 Interest and dividends on investments, net 18,891 20,011 Other revenue 6,759 8,663 Program services 28,940 30,671 Interest on debt (614) (2,136) Employees and suppliers (686,763) (791,804) Direct assistance (20,106) (11,812) Retirement plan contributions (50,369) (48,612) Grants for mission program services (118,185) (118,173) Net cash paid for operating activities (25,490) (32,741) Cash flows from investing activities Purchase of fixed assets (6,438) (8,274) Proceeds from disposal of fixed assets 73 3,983 Support from the public restricted for fixed asset acquisition 16,488 10,471 Purchase of investments (60,745) (195,922) Proceeds from maturity or sale of investments 48,246 260,136 Loan for New Markets Tax Credit (6,667) Net cash (paid for) received from investing activities (9,043) 70,394 Cash flows from financing activities Proceeds from issuance of debt for New Markets Tax Credit 9,750 - Proceeds from issuance of debt - 41,040 Payments on debt (3,303) (43,435) Proceeds from annuitants 658 2,095 Payments to annuitants (3,816) (3,199) Support from the public restricted for long-term investment 6,858 2,050 Net cash received from (paid for)financing activities 10,147 (1,449) Net change in cash and cash equivalents (24,386) 36,204 Cash and cash equivalents, beginning of year 174,900 138,696 Cash and cash equivalents, end of year $ 150,514 $ 174,900 The notes beginning on page 16 are an integral part of the financial statements. 13 AMERICAN CANCER SOCIETY, INC. STATEMENTS OF CASH FLOWS FOR THE YEARS ENDED DECEMBER 31, 2014 and 2013 (In Thousands) Cash flows from operating activities 2014 2013 Change in net assets $ (109,753) $ 195,132 Adjustments to reconcile change in net assets to net cash paid for operating activities: Depreciation and amortization 19,783 22,819 Net realized and unrealized investment gains (9,909) (22,393) Change in value of split-interest agreements (10,414) (32,095) Loss on disposal of fixed assets 708 1,397 Net increase (decrease) in retirement plan liability 138,002 (161,372) Support from the public restricted for long-term investment (6,858) (2,050) Support from the public restricted for fixed asset acquisition (16,488) (10,471) Changes in assets and liabilities: Receivables, net 676 5,308 Prepaid expenses and other assets (3,319) (1,663) Bequests receivable 5,733 (14,932) Beneficial interests in trusts (5,146) 2,838 Research and other program grants payable (9,666) (11,543) Accounts payable and other accrued expenses and employee retirement benefits (14,589) (2,484) Other liabilities (4,250) (1,232) Net cash paid for operating activities $ (25,490) $ (32,741) The notes beginning on page 16 are an integral part of the financial statements. 14 AMERICAN CANCER SOCIETY, INC. BALANCE SHEETS DECEMBER 31, 2014 and 2013 (In Thousands) Assets 2014 2013 Current assets: Cash and cash equivalents $ 150,514 $ 174,900 Investments 4,084 4,083 Receivables, net 15,515 19,535 Prepaid expenses 20,359 17,264 Bequests receivable 68,042 73,775 Total current assets 258,514 289,557 Receivables, net 26,892 16,881 Other assets 5,883 5,659 Gift annuity investments 39,541 39,283 Investments 969,069 943,609 Beneficial interests in trusts 315,823 304,182 Fixed assets, net 278,261 292,387 Total assets $ 1,893,983 $ 1,891,558 Liabilities and net assets Current liabilities: Accounts payable and other accrued expenses $ 57,802 $ 61,374 Research and other program grants payable 89,936 94,629 Employee retirement benefits 45,978 45,198 Debt 2,361 2,243 Other liabilities 10,161 13,367 Total current liabilities 206,238 216,811 Research and other program grants payable 109,195 114,168 Employee retirement benefits 273,448 147,243 Other liabilities 15,530 16,574 Debt 53,201 46,872 Gift annuity obligations 22,959 26,725 Total liabilities 680,571 568,393 Commitments and contingencies Net assets: Unrestricted: Available for mission program and support activities 435,818 545,611 Net investment in fixed assets 222,699 240,022 Total unrestricted 658,517 785,633 Temporarily restricted 265,228 257,463 Permanently restricted _ 289,667 280,069 Total net assets 1,213,412 1,323,165 Total liabilities and net assets $ 1,893,983 $ 1,891,558 The notes beginning on page 16 are an integral part of the financial statements. 15 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) STEWARDSHIP FOCUSED DISCLOSURES 1. Organizational Overview Our mission The American Cancer Society (the "Society'), is the nationwide, community-based, voluntary health organization dedicated to eliminating cancer as a major health problem by preventing cancer, saving lives, and diminishing suffering from cancer through research, education, advocacy, and service. The following four broad areas guide our outcomes in the fight against cancer: • Patient support— Programs to assist cancer patients and their families and ease the burden of cancer for them. • Research—Support to fund and conduct research into the causes of cancer; how it can be prevented, detected early, and treated successfully; how to improve quality of life for people living with cancer; and to advocate for laws and policies that help further cancer research. • Prevention — Programs that provide the public and health professionals with information and education to prevent cancer occurrence or to reduce risk of developing cancer. • Detection/treatment— Programs that are directed at finding cancer before it is clinically apparent and that provide information and education about cancer treatments for cure, recurrence, symptom management and pain control. Within these mission activities are certain signature programs that are not replicated in any other voluntary health organizations. Our 24 hours a day, 7 days a week, 365 days a year National Cancer Information Center provides consistent, high-quality, unbiased cancer information to constituents, helping them make informed decisions about their health and cancer care. Through our Road To Recovery® program, we provide free transportation to and from cancer treatment. American Cancer Society Hope Lodge facilities provide free, high quality, temporary lodging for patients and their caregivers close to treatment centers, thereby easing the emotional and financial burden of finding affordable lodging. Our award-winning research programs consist of the Extramural Grants department (funding to outside research institutions) as well as the Intramural Research department (research conducted by Society researchers), with programs in epidemiology, surveillance research, health services research, behavioral research, international tobacco control research, and statistics and evaluation. Our mission program and mission support expenses Our expenses fall into two categories: first, program services —our mission activities —which are the four areas above, and second, support services— expenses incurred to support our mission activities—which include: board governance and oversight; our internal audit function, which provides oversight of our accounting and internal control processes; our shared services organization, which processes enterprise- wide financial and constituent transactions; general infrastructure costs; and the costs of fundraising. Other than our volunteer base, our largest resource — our staff — are represented in both categories depending on their role and set of activities. For the years ended December 31, 2014 and 2013, our mission expenses were allocated to these two areas as follows: 2014 2013 Mission program expenses $ 631,708 74 % $ 681,451 73 % Mission support expenses 225,617 26 255,293 27 Total $ 857,325 100 % $ 936,744 100 % 16 • AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations Investments To ensure consistency with our mission objectives, we do not invest in securities of any tobacco companies. We maintain a pool of short-term investments for the primary purpose of providing liquidity for daily operating needs while preserving principal. The overall short-term investment balance is targeted based on our projected daily and monthly net cash flows and is generally intended to ensure all operating needs are met throughout the year without tapping into our long-term investments. Additionally, the pool utilizes a tiered investment structure of very liquid money market funds and short-term fixed income instruments to provide the highest current total return consistent with providing both liquidity and safety of principal. The amount allocated to the tiers is based on historical and projected operating cash flow needs. We also maintain a pool of long-term investments with an intermediate and long-term horizon for the primary goal of providing modest asset growth while protecting principal and preserving the real purchasing power of the investments. The pool utilizes a fully diversified approach to asset allocation and targets the following asset classes and related ranges: Domestic equities 7-11% Developed non-U.S. equities 7-11% Emerging markets equities 2-6% Global real estate investment trusts 1-5% High quality fixed income 43-53% Global/non-U.S. fixed income 17-27% Inflation linked bonds 3-7% Cash equivalents 0-3% Together, all of our investment pools, at fair value, were as follows: December 31, 2014 December 31, 2013 Money market funds and time deposits $ 42,016 4 % $ 28,612 3 % Corporate bonds 208,433 21 188,824 19 U.S. govemment and government agency and obligations 273,378 27 300,591 30 Commercial paper and other short-term investments 129,937 13 96,551 10 Equities 329,106 32 338,448 34 Other 29,824 3 33,949 4 $ 1,012,694 100 % $ 986,975 100 % 17 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations, continued Investments, continued The components of our investment income were as follows: Year Ended December 31, 2014 Temporarily Permanently Unrestricted Restricted Restricted Total Interest and dividends, net $ 14,668 $ 4,221 $ 2 $ 18,891 Net realized and unrealized investment gains 8,151 1,758 - 9,909 Total investment income $ 22,819 $ 5,979 $ 2 $ 28,800 Year Ended December 31, 2013 Temporarily Permanently Unrestricted Restricted Restricted Total Interest and dividends, net $ 15,821 $ 4,190 $ - $ 20,011 Net realized and unrealized investment gains 9,843 12,550 - 22,393 Total investment income $ 25,664 $ 16,740 $ - $ 42,404 Interest and dividend income in the statements of activities and above is presented net of fees paid to our investment advisors. Those fees were approximately $3,873 and $2,827 for the years ended December 31, 2014 and 2013, respectively. Gift annuity investments Sufficient assets are maintained to meet the annuity requirements stipulated by the various state laws. We are required to hold reserves related to our gift annuity program based on the laws in certain states in which we solicit these gifts. Such reserves totaled $16,582 and $12,558 at December 31, 2014 and 2013, respectively, and are included in gift annuity investments in the accompanying balance sheets. Planned gifts (bequests and beneficial interest in trusts) We are the beneficiary of planned gifts under bequests, other testamentary documents, trusts, and similar deferred contributions. The assets from a bequest or a contribution may be given directly to us, or may be put in the care of a trustee, with the Society being designated as having a full or partial beneficial interest in the trust ("BIT"). Certain gifts are considered split-interest agreements whereby we receive benefits that are shared, or split, with either the donor or third-party beneficiaries. Depending on the number and mortality of any third party beneficiaries, we may not receive cash for our interest in the BIT's for a number of years. During the years ended December 31, 2014 and 2013, approximately 56% and 60% of our revenue from bequests was cash and 44% and 40% will be received in future years, respectively. The management of the assets within the various trusts, including the purchase and sale decisions, is performed by the respective trustee, and we have no ability to control or influence these decisions. Distributions from these trusts are based on the terms of the underlying trust agreement that generally require that the investment income be distributed on at least an annual basis. 18 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations, continued Use of net assets Included in unrestricted net assets at December 31, 2014 and 2013 is $222,699 and $240,022, respectively that is invested in our fixed assets and is not available to spend on current operations. Donor-restricted net assets result from contributions of assets whose use by the Society is specified by our donors. For net assets with time restrictions, the assets are not restricted for a specific purpose by the donor. Instead, the donor's restriction on our use of those assets is met with the passage of time. For permanently restricted net assets, the principal contributed by the donor is restricted in perpetuity, and only the earnings on the net assets shown above may be spent for the purpose specified by the donor. Included in temporarily restricted net assets at December 31, 2014 and 2013 is $162,605 and $151,257, respectively, that we have not yet received in cash that will be used for our mission program services once received. The use of temporarily restricted net assets as of December 31, 2014 and 2013 has been limited by our donors for the following purposes: Temporarily Permanently 2014 2013 2014 2013 Mission programs: Patient Support: Hope Lodge facilities $ 59,833 $ 42,190 $ 14,618 $ 14,617 Other 13,256 21,449 16,558 17,025 Research 51,716 51,184 67,501 62,707 Prevention 1,717 3,775 1,482 1,482 Detection/treatment 14,889 14,216 1,652 1,602 Across mission programs: Time restrictions (primarily planned gibing including perpetual trusts) 109,707 109,150 135,887 132,150 Specific geographic locations 11,859 14,033 33,069 32,984 Fixed asset acquisitions / building fund 102 472 - - Other mission program and mission support services 2,149 994 18,900 17,502 Total $ 265,228 $ 257,463 $ 289,667 $ 280,069 Research and other program grants As part of our commitment to the fight against cancer, we actively provide grants to improve both the prevention and detection of cancer. The total amount of our future payments under research and other program grants as of December 31, 2014 and 2013 is $203,003 and $211,443, respectively. The present value of our future payments as of December 31, 2014 and 2013 is $199,131 and $208,787, respectively. The discount at December 31, 2014 of$3,872 will be recognized as grants for mission program services expense in 2014 through 2017. As of December 31, 2014, our future payments are as follows: 19 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations, continued Research and other program grants, continued Payable in the next: 12 months $ 89,936 13 -24 months 59,444 25-36 months 34,093 37 -48 months 16,699 49 -60 months 2,831 Discount (3,872) Total $ 199,131 Operating leases We maintain a physical presence in a significant number of communities we serve across the country and many of these locations are subject to operating lease agreements. Additionally, telecommunication systems related to our National Cancer Information Center are leased. Some of these leases are subject to payment escalations and expire on various dates through 2022. Our future minimum annual lease payments under leases with terms that are not cancellable are as follows as of December 31, 2014: Payable in the next: 12 months $ 23,930 13 -24 months 19,446 25-36 months 15,338 37-48 months 12,442 49 -60 months 9,915 Thereafter 20,112 Total $ 101,183 Rental expense under operating leases was $23,915 and $23,796 for the years ended December 31, 2014 and 2013, respectively. 20 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations, continued Debt We have financed certain properties based on market conditions and cash flow needs at the time of financing. Our outstanding debt, subject to certain loan covenants, as of December 31, 2014 and 2013 is as follows: Maturity Interest Balance at Balance at Type Issuer Collateral Date rate 12/31/2014 12/31/2013 Certificates of deposit, property and letters of Industrial Oklahoma credit, which expire at Revenue Industries various dates through Bonds Authority 2022 0.06% $ 5,970 $ 6,535 2017 Note Libor+ All assets constituting Payable TD Bank, N.A. 2020 0.90% 39,398 41,040 general revenues Note Alliance Salt Lake City Hope Payable Finance Fund 2044 1.00% 9,750 - Lodge Facility Notes 2.00% - Payable Various Various 5.75% 444 1,540 Not Applicable Total $ 55,562 $ 49,115 Our future principal payments are as follows: Payable in the next: 12 months $ 2,361 13-24 months 2,401 25- 36 months 2,437 37-48 months 2,487 49-60 months 2,523 Thereafter 43,353 Total $ 55,562 21 AMERICAN CANCER SOCIETY, INC. NOTES TO FINANCIAL STATEMENTS DECEMBER 31, 2014 and 2013 (Dollars in thousands) 2. Liquidity considerations, continued Retirement funding We have a variety of retirement benefit strategies that cover nearly all of our employees. We sponsor a defined benefit pension plan through which we provide benefits that are based on years of service and certain averages of compensation. We fund the plan on a quarterly basis based on estimates of annual funding levels stated by pension requirements, which are enforced by regulatory agencies. In general, these requirements stipulate that our plan be funded at a level of 60% to continue to pay full benefits to retired individuals. As of January 1, 2014 and 2013, the plan was funded at 100%, based on regulatory funding levels. We anticipate the funding percentage to decrease as the relief provisions provided by the Moving Ahead for Progress in the 218'Century Act expire over the next few years. We also sponsor a defined contribution plan with benefits based on individual employee salary deferrals and a related matching amount by the Society, subject to a maximum. Our matching amounts totaled $5,955 and $5,686 for the years ended December 31, 2014 and 2013, respectively. We sponsor a supplemental executive retirement plan as well for certain employees whose income exceeds the maximum income that can be considered under the defined benefit pension plan. We have segregated short-term investments sufficient for payment of benefits under this plan. In addition, we have an unfunded postretirement benefit plan for post-retirement medical, dental, and life insurance coverage for certain employees hired prior to 1995, subject to deductibles, co-payment provisions, and other limitations. We paid $3,312 and $3,139 for these benefits from our general assets during the years ended December 31, 2014 and 2013, respectively. We expect to contribute approximately $45,978, of which $40,000 is being funded at management's discretion, to all of our plans over the next 12 months. 3. Contributed services, merchandise, and other in-kind contributions We recorded contributed services related to the communication of mission program and fund-raising messages through various media. We also have valued and recorded contributed services provided by scientific peer reviewers for the extramural research grant process. In addition, we received cosmetic kits that were donated by the Personal Care Products Council for use in the Look Good Feel Better quality of life program and wigs that were donated by Celebrity Signatures International, Inc. We provided the merchandise to patients along with training in the proper application of cosmetics and wigs. Moreover, we received in-kind contributions of advertising production, magazine space, public service announcements, and in-store advertising materials from various retail and professional organizations. Total contributed services, merchandise, and other in-kind contributions for the years ended December 31, 2014 and 2013 are as follows: 2014 2013 Media communication and production services $ 25,011 $ 5,149 Discovery Shops 21,062 21,404 Cosmetic kits and wigs 12,933 17,803 Guestroom program 4,328 3,245 Peer review services (approximately 645 and 335 volunteers donated 25,800 and 13,400 hours, respectively 1,909 1,038 Other in-kind contributions 5,320 4,177 Total contributed services, merchandise, and other in-kind contributions at fair value $ 70,563 $ 52,816 22 WHERE DOES YOUR MONEY GO? Amencan Cancer Society:i Intographics it N15 With your help,the American Cancer Society is saving lives that might otherwise be lost to cancer.We are extremely committed to our obligation to spend donor dollars wisely.Here's a year-end glimpse at how your donations helped save lives every day—by the numbers. HERE'S HOW WE SPEND THE MONEY AND WHERE IT CAME FROM PROGRAM SERVICES SUPPORTING SERVICES PEOPLE LIKE YOU 1% CANCER RESEARCH $144M $49M MGMT.&GEN.EXPENSES SPECIAL EVENTS GRANTS AND CONTRACTS PATIENT SUPPORT $27614 % $177M FUNDRAISING EXPENSES PERSONAL GIFTS FROM GOVERNMENT AGENCIES PREVENTION INFO E.EDU. $11714 74CORPORATE GIFTS 95'ia -- -- 4% BEQUESTS INCOME FROM INVESTMENTS DETECTION 8 TREATMENT $9514 ETC. HERE'S HOW WE HELP PEOPLE STAY WELL IIOur latest landmark research initiative, Our Nutrition and Physical Activity Our CHANGE grants provide thousands of Cancer Prevention Study-3,will help us Guidelines are used to illustrate how weight. screenings to people in under-served better understand what causes cancer and nutrition and activity affect cancer risk. communities to combat health disparities. how to prevent it GET WELL itIn 2014,we provided free lodging at ourCancer Information Specialists provided free 51 million people came to cancer.org for Hope Lodge'facilities for nearly 44.000 I� information and advice to nearly 800.000 credible.compelling cancer-and patients and their caregivers who must travel callers 1800-227-2345)in 2014. health-related information last year. to treatment. FIND CURES it47 Society-funded researchers have won the Our annual Cancer Facts and Figures We spent an estimated$144 million on Nobel Prize,the highest accolade a scientist a publications present the most current trends f research and health professional training can receive. in cancer occurrence,survival,prevention, last year,and more than$4.3 billion since early defection,and treatment, 1946. FIGHT BACK The American Cancer Society Cancer Action * Relay For Life,the world's largest movement 057, In 2014,our Making Strides Against Breast Network'"'encourages lawmakers to make * to end cancer,uniting more than 4 million Cancer walks turned awareness into action cancer a top national pnority almost 50%of people in 6,000 communities across 24 by engaging more than 1 million people to the US is covered by smoke-free laws. countries,including the US. raise more than$60 million. THIS YEAR,WE CELEBRATE A 22%DECLINE IN CANCER DEATH RATES SINCE 1991. 2151 in x 200 g 0 rc"+ § 175 - 168,7 z o . _ • a o U et = a 150 1gIPVEIS , ! 1.a� �Qpq 99',, SUPPORT THE AMERICAN CANCER SOCIETY Together with our millions of supporters,the American Cancer Society(ACS)saves lives and creates a world with less Learn More II cancer.org cancer by helping people stay well,helping people get well,by finding cures,and by fighting back. Volunteer II cancer.orglgettnvotved Donate if cancer.org'donate rAmerican 0 7015 Amencan Cancer Society,Inc..All rights reserved Cer sa„ry• The Amencen Cancer Society is a qualiM1ed 501(ca 3)laz•exempt organization and donations are IezOeducuble to the fall extent of the law. TEDX TEMECULA CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding 2016-2017 Event Name: TEDxTemecula Amount and/or Services Requested: Co-promotion/support up to$3000 to cover theater expenses not covered by ticket sales Amount and/or Services Received From City In Prior Year: Co-promotion/support up to$3000 to cover theater expenses not covered by ticket sales Event Dates: October 28(setup and rehearsal)and 29,2016 Event Location: Old Town Temecula Community Theater ORGANIZATION DATA: Name of Event Organizer: Inland Valley Business and Community Foundation (IVBCF)dba TEDxTemecula Contact Name: Jim Mclaughlin Title/Position: Curator and Licensee Mailing Address: 40497 Windsor Rd.Temecula, CA 92591 Telephone: 951-225-2179 Fax: E-mail: jim@tedxtemecula.com Size of Organization: Staff: 0 Board Members: 4 Event Volunteers: ^25 State the number of years that your organization has hosted the proposed event in Temecula. 4 Flow many years has the City of Temecula sponsored your proposed event? 3 Is this organization incorporated in California as a non-profit organization? Yes X No IF "yes"—Date of incorporation as a non-profit: March 2, 2010 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes X No C:\UsersUim\Documents\TEDxTemecula\Sponsors\Special Events Application TEDxTemecula 2016-7.docx FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet & income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of December 31,2015 Audited: Yes No X Assets Liabilities & Fund Balance Cash and Investments $2,095.69 Current Payables$0 Receivables (detail) $0 Notes Payable $0 Inventory $1100.00(T-shirts) Fund Balance $0 Fixed Assets $0 Other Assets $0 Total Liabilities & Fund Balance $0 Total Assets $3,195.69 Please provide the Event Income Statement for the Year Ended Income Expenses Fundraising $0 Salaries $0 Grants $0 Operating Expenses $0 Cash Sponsorships $4,790.00 Advertising/ $1,195.95 In-Kind Sponsorships $8,125.00 Promotions City Funds $0 Entertainment $0 Souvenirs $455.14 Rentals $0 Vendors $0 Insurance/Permit Fees$0 Other Sources $3,540.00 Other Expenses $15,026.74* (Ticket/beverage *costs of producing the event sales, entry fees, parking fees, etc.) TOTAL $16,910.14 TOTAL $16,401.64 Please note with an asterisk(*)any amounts that require additional explanation,and comment on these items. C:\Usersthm\Documents\TEDxTemecula\Sponsors\Special Events Application TEDx remecula 2016-7.docx Application Page 3 Please respond and address the following questions. Event 1. Provide information on your proposed event, goals, promotional program, budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. Goals:attendance of 360,again selling out the Old Town Temecula Community Theater; number of speakers:8 to 12; partner with the City of Temecula; bring in and developed renowned speaker(s) Promotional program: utilize the City's marketing and promotional channels;social media; printed flyers distributed at select locations (coffee houses,schools,etc.);word-of-mouth Budget: $20,000 Funding(cash) recipients Last year: Opto 22,Valley News,Connect Products and People,Tour It Now, Atlas Realty.This year:same plus Millipore, International Rectifier Location:Old Town Temecula Community Theater About the event: TEDxTemecula is a conference modeled after and licensed by TED(www.ted.com). TEDxTemecula is an event designed to draw together the brightest minds in our community. It's an educational and cultural event that through the power of online video and the TED brand, brings Temecula to a world stage. The purpose of TEDxTemecula is to share"ideas worth spreading" (TED's tagline)at a live event here in Temecula. Within our midst are people with great ideas and stories.TEDxTemecula provides a spotlight to expose these ideas to the local and global community.A key element(and requirement) is that our talks are recorded and posted online at TED's YouTube site for the world to view.To date our videos have received over 117,000 viewings (up from 30,000 one year ago). Speakers are selected by the TEDxTemecula board or its designated committee. Speakers are sought out by our team through its relationships within the community.Speaker candidates are judged on the merits of their content:their"idea worth spreading."There is no keynote speaker; all speakers are considered equal. Unacceptable content is that which contains an "...inflammatory political or religious agenda, nor polarizing'us vs.them' language."This is quoted from the TEDx"rules" page on their website:www.ted.com/pages/all_tedx_rules On an attachment you will find a more detailed discussion of TED and TEDx,an important distinction. The TEDx program is designed to give communities, organizations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. Although licensed by TED,TEDx events are fully planned and coordinated independently,on a community-by-community basis. A brief video introduction,which is played at the beginning of the event, may be viewed at http://www.youtube.com/watch?v=othM2dwi2bE.This will give you some flavor of the event and its potential impact. Revenues are generated through cash sponsorships and ticket sales. In-kind sponsorships were provided in past events for food and beverages,stage design, program printing, website design and hosting,and more. Similar in-kind sponsorships will be sought for 2016. C:\UsersVim\Documents\TEDxTemecula\Sponsors\Special Events Application TEDxTemecula 2016-7.docx We have enjoyed our relationship with the City and hope to continue to grow and develop this remarkable event together as a hallmark of what our community is and aspires to. We are asking the City of Temecula to cover cost overruns up to$3000 to assure the continued success of the event and in-kind marketing and promotion on the City's various channels and resources.The City of Temecula will receive the highest visibility at the event and on the videos, and access to participation at the event with exhibit space. While we have attempted to paint a vivid picture of the event,you may have additional questions.We would be happy to answer them and entertain any additional ways the City might like to participate. None of us are in this for our own notoriety or profit, but rather to participate in creating an event by and for our community that could alter the future for the positive.Temecula has a lot going for it. TEDxTemecula is a way to honor, nourish, and accelerate the possibilities. 2. How will the event profits be utilized? This is a non-profit event and the organizers do not receive any compensation. Remaining proceeds, if any,will be used to promote and produce future events. 3. Explain how your organization has worked well with the community to mitigate event impacts? TEDxTemecula is held in a venue suited to its size and nature,with provided parking.There should be no negative impact; but the positive impact of new ideas and discussion about local concerns and opportunities is potentially great. In addition,we have the opportunity to feature local speakers and ideas on a worldwide stage through the TED website. 4. Please describe your financial reporting. Bookkeeping is handled by licensee Jim McLaughlin,and reported to IVBCF,our fiscal sponsor. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. See attachment. C:\Users\Jim\DocumentsVrEDxTemecula\Sponsors\Special Events Application TEDxTemecula 2016-7.docx SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Jim McLaughlin, TEDxTemecula Licensee NAME AND TITLE (Please Print or Type) ctie 04404—• (Signature) President or Authorized Officer: Jim McLaughlin, TEDxTemecula Licensee NAME AND TITLE (Please Print or Type) (Signature) Organization: Inland Valley Business and Community Foundation dba TEDxTemecula (Organization Name) 40497 Windsor Rd. Temecula, CA 92591 (Mailing Address of Organization) 951-225-2179 January 28, 2016 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 C\Users\Jim\Documents\TEDxTemecula\Sponsors\Special Events Application TEDxTemecula 2016-7.docx TED and TEDx details About TED TED is a nonprofit organization devoted to Ideas Worth Spreading. Started as a four-day conference in California 26 years ago, TED has grown to support those world-changing ideas with multiple initiatives. At TED, the world's leading thinkers and doers are asked to give the talk of their lives in 18 minutes. Talks are then made available, free, at TED.com. TED speakers have included Bill Gates, Jane Goodall, Elizabeth Gilbert, Sir Richard Branson, Benoit Mandelbrot. Philippe Starck, Ngozi Okonjo-Iweala. Isabel Allende and former UK Prime Minister Gordon Brown. Two major TED events are held each year The TED Conference takes place every spring in Long Beach, California (along with a parallel conference, TEDActive, in Palm Springs), and TEDGlobal is held each summer in Edinburgh, Scotland. TED's media initiatives include TED.com, where new TEDTaIks are posted daily,the new TED Conversations, enabling broad conversations among TED fans; and the Open Translation Project, which provides subtitles and interactive transcripts as well as the ability for any TEDTaIk to be translated by volunteers worldwide. TED has established the annual TED Prize,where exceptional individuals with a wish to change the world are given the opportunity to put their wishes into action, TEDx,which offers individuals or groups a way to host local, self- organized events around the world; and the TED Fellows program, helping world-changing innovators from around the globe to become part of the TED community and,with its help, amplify the impact of their remarkable projects and activities For information about TED's upcoming conferences, visit http://www.ted.com/registration Follow TED on Twitter at http//twitter comlTEDTalks, or on Facebook at htto://www.facebook.com/TED About TEDx,x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bnng people together to share a TED-like experience.At a TEDx event. TEDTalks video and live speakers combine to spark deep discussion and connection in a small group These local, self-organized events are branded TEDx, where x= independently organized TED event The TED Conference provides general guidance for the TEDx program. but individual TEDx events are self-organized (Subject to certain rules and regulations ) For more information about TEDxTemecula, visit tedxtemecula.com and www.facebook.comltedxtemecula. C\UsersUimlDocuments\TEDxTemecula\Sponsors\Special Events Application TE.I)x'Cemccula 2016-7 docx (Income Statement TEDxTemecula Reporting period:2015-01-01 to 2015-12-31 Created:2016-01-28 account balance REVENUE Investments—Interest Direct Public Support-Gifts in Kind 8,125.00 Direct Public Support-Business Contributions 4,790.00 Ticket Sales 3,540.00 T-shirt Sales 455.14 Total Revenue 16,910.14 !EVENT EXPENSES Production and Supplies 15,026.74 Insurance Licensing and Security Advertising 1,195.95 Total Production Expenses 16,22169 OPERATING EXPENSES FBN Publishing Total Operating Expenses - NET INCOME 687.45 C:IUsersVimlDocumentslTEDxTemeculalSponsors\Special Events Application TEDxTemecula 2016-7.docx Balance Sheet TEDxTemecula As of:2015-12-31 Created:2015-01-28 account balance Asset Inventory(T-shirts) 1,100.00 Cash on Hand 2,095.69 Total Assets 3,135.69 Liability Current Liability Accounts Payable - Total for Current Liability - Total Liabilities - Equity Previous Year(s)Earnings 2,508.24 Current Year Earnings 687.45 Total equity 3,195.69 Total Liabilities and Equity 3,195.69 C:\UsersUimllkxuments'TEI)xTemecula\Sponsors\Special Events Application TEDxTemecula 2016-7.docx TEDxTemecula 2015 CONFERENCE SATURDAY OCTOBER 31 OLD TOWN TENECULA COMMUNITY THEATER 1OAM-4PM TEDxTemecula.com f • Recap The most recent TEDxTemecula was held on October 31, 2015. The theme of the event was Masquerade, which represents the stories and ideas that live "behind the mask." TEDx events are required to be multi-disciplinary, so this theme left the possibilities open.We covered bioscience with Brian Noland who works out of TEV2, marketing and career choices with demographer Michelle McGovern Stewart, the power of being heard by high school junior Ingrid Adams,and the path to glory of ultra-marathon world record holder Ed Ettinghausen who routinely runs over 100 miles at a stretch, and several others. We also showed three pre-recorded TED Talks.This is a TED requirement and allows us the opportunity to broaden the topics beyond the speakers we've selected. The event was divided into two speaking sessions, each 90 minutes long, punctuated by a substantial break to encourage conversation between the audience members and the speakers. Artists and musicians brought entertainment. EAT Marketplace lunch; Palumbo Family Winery provided wine tasting. Attendance Including tickets given to sponsors we sold out the theater.This is a more than three-fold increase, indicating increased awareness and appetite for this event.We know there is a huge market because of the awareness and enthusiasm of TED fans. Accomplishments Selling out the theater was a major accomplishment and we were thrilled at how easy it was to work with theater staff. The fact that we were all volunteers and not professionals continues to be a highlight for everyone involved. C`_\Users1Jim\DocumentslTEDxTemeculalSponsors\Special Events Application"TEDxTemecula 20116-7.docx � s .' • Economic Benefit Economic benefit was not measured directly, but we do know that people drove in from San Diego and San Bernardino Counties; we captured zip codes during the ticket purchasing process. Less intangible economic benefit comes from the awareness of something culturally significant and innovative being nurtured here. A culture of creativity, innovation, and expanded thinking provides an attractive alternative to the "bedroom community" paradigm that might otherwise be assigned to our area. With additional community participation, we'll expand the opportunity to attract like-minded residents and perhaps business owners and investors. By participation, we mean not only sponsors, but people who attend,volunteer, and help organize the event. We see it truly as a community-sourced event. Summary The TEDx format and the enthusiasm for TED continues to inspire and delight attendees. People throughout the day expressed gratitude and appreciation. We received clear signals that our community has an appetite for TEDxTemecula and with the proper talent and resources this could be a premier event in the City's culture. C\UsersUim\Documents\TEDxTemecula\Sponsors\Special Events Application TE[)xTemecula 2016-7.docx OLD TOWN QUILT SHOW n1 -25-16A10 :45 RCVD secaniub CITY OF TEMECULA SAN Z : .:. Fiscal Year 2015-2016 CITY MANAGER'S ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION OFFIQE FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding v2Q/� Event Name: ; o 6 h;, c ; W `n _)v . C) ' Amount and/or Services Requested: S. e GAN'.` o - Amount and/or Services Received From City In Prior Year: Event Dates: -'� 0 C \ 0\ Event Location: A. -7 "E_, Ai ORGANIZATION DATA: Name of Event Organizer: p.1 1,0 \v, Contact Name: C-T c�‘k Q\,0 e 'C Title/Position: ( Q,\\cc mac.u�� G>cC.\`C 'c\ Ck\4- Mailing Address: ti ri 5- `/ c 9_3 5 c_'lY\ e L\) & , C'R Telephone: fk S-1- 1 ,- et a"1 Fax: E-mail: * r Q �}�� o, L xeC.� 1t ,_ t, Size of Organization: Staff Board Members k Event Volunteers - 5-0 State the number of years that your organization has hosted the proposed event in Temecula. How many years has the City of Temecula sponsored your proposed event? Is this organization incorporated in California as a non-profit organization? Yes / No IF "yes"-Date of incorporation as a non-profit: o //-/4 9y Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status,disability,religion, or political affiliation? Does your organization make its event available to all? Yes �l No 2015 Quilt Show 2015 was the 17th annual outdoor quilt show in old town Temecula. There were hundreds of people in old town looking at the quilts,shopping in the shops and eating in the restaurants. Many people attended our large quilt live auction and our small quilt silent auction and purchased quilts raising money for the Temecula Community Pantry, 4 Paws 4 Patriots and Quilts of Valor. Equipment and Services Used for 2015 Old Town Temecula Outdoor Quilt Show Sat Oct 3 2015 Conference room 19 30" tables 26 chairs Auction in Theater courtyard 100 chairs 1 large canopy Small Quilt Auction 4 30" tables 6 chairs 1 large canopy Opportunity Quilt 1 medium size table 1 small canopy 2 chairs Provided by Theater Stage 2 Mics and speakers 10-18 tables Advertising Literature 2000 bookmarks - 4 across on 1 ream of astrobrite card stock 5000 postcards - would like 7000 for 2016 20 laminated quilt walk placards quilt walk brochures - Gail Zigler should have this number on file. due to a change in chairmanship I could not find this info permits for 2 banners to be displayed in Old Town 6 weeks prior to quilt show day FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet& income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of /c /,.///O Audited: Yes 5C No Assets Liabilities &Fund Balance Cash and Investments �2- / Current Payables Receivables (detail) Notes Payable Inventory Fund Balance (, IQ. 1pi) Fixed Assets Other Assets Total Liabilities & Fund Balance Total Assets Please provide the Event Income Statement for the Year Ended Q t1 Jncome Expenses ` 141 51 /// e49 t � Fundraising $ Salaries � 11, pb� $ Grants $ Operating Expenses $ Cash Sponsorships $ Advertising/ $ In-Kind Sponsorships $ Promotions City Funds $ Entertainment $ Souvenirs $ Rentals $ Vendors $ Insurance/Permit Fees$ October 3, 2015 Quilt Show Sales 2015 Quilt Show Financial Summary (Preliminary) INCOME Large Quilt i $9,423.90 Small Quilt i $812.76 Vendors $1,502.50 TOTAL INCOME $11,739.16 EXPENSES Sales Tax $755.30 Square Fees $251.51 Advertising $308.19 Other $633.83 Vendors $179.92 $2,128.75 Quitter Checks: $2,712.50 Total Net $6,897.91 Detail Breakdown Date Account Num. Payee Memo Amount Income: incls. sales tax - cash less 10/3/2015 CA Bank &Trust Large Quilt Auction $300 cash for change $753.80 10/5/2015 CA Bank &Trust Quilt Show Income Large quilts $7,945.00 Paddle adjustments ####### CA Bank & Trust Quilt Show Income (donations) $30.00 Total Income:Quilt Show Income:Auction $8,728.80 1 October 3, 2015 Quilt Show Sales incls. sales tax - cash sales - 10/3/2015 CA Bank & Trust Large Quilt Auction sales tax $60.30 10/4/2015 CA Bank & Trust Large Quilt Auction Large quilt sales $634.80 10/6/2015 CA Bank & Trust small quilt auction Small quilt sales $39.00 10/7/2015 CA Bank & Trust small quilt auction cash/check sales - sales tax $21.20 Total Income:Quilt Show Income:Sales Tax Collected $755.30 10/5/2015 CA Bank & Trust Quilt Show Income Small quilts $487.54 10/6/2015 CA Bank & Trust small quilt auction cash/check sales $265.02 Total Income:Quilt Show Income:Small Quilt Auction $752.56 Simply Put $200, Betty's Photo on Fabri $112.50c, 5/29/2015 CA Bank & Trust Quilt Show Vendor Glenda Duke $75 $387.50 8/12/2015 CA Bank & Trust Quilt Show Vendor Glenda Duke $75.00 Glenda Duke - Pauline 8/12/2015 CA Bank & Trust Quilt Show Vendor Goldstein - 2 booths $150.00 8/24/2015 CA Bank & Trust Moore's Sewing Center vendor fees $112.50 Pegboard Hwy, Glenda 9/9/2015 CA Bank &Trust Quilt Show Vendor Duke, Simply Put $255.00 9/15/2015 CA Bank & Trust Quilt Show Vendor Moores $112.50 Kevin Briggs, Glenda Duke 9/18/2015 CA Bank & Trust Quilt Show Vendor & Thoughtful Thimble $410.00 Total Income:Quilt Show Income:Vendor Booth Sales $1,502.50 TOTAL INCOME $11,739.16 Expenses: advertisements for Road to 1/28/2015 CA Bank & Tr $2,593.00 Pauline McCauley CA show $43.80 4/14/2015 CA Bank &Tr $2,624.00 Shirley Brown Quilt Show Promo Brochure $99.39 5/12/2015 CA Bank & Tr $2,633.00 Quilter's Path (null) $50.00 6/9/2015 CA Bank &Tr $2,647.00 Country Register (null) $80.00 2 October 3, 2015 Quilt Show Sales Ad-changed from B&W to 7/14/2015 CA Bank & Tr $2,652.00 Patricia Ogden color $35.00 Total Temecula Quilt Show:Advertising $308.19 4/15/2015 CA Bank &Tr $2,629.00 Pauline McCauley Quilt backing for auction $27.52 6/9/2015 CA Bank & Tr $2,643.00 Jerry McCauley Flash drives to pass on files $28.06 banners & stands, maps, 8/17/2015 CA Bank &Tr $2,658.00 Gail Ledbetter hangers $98.06 9/14/2015 CA Bank &Tr $2,668.00 Gail Ledbetter rope, signs, helium, copies $353.35 10/4/2015 CA Bank &Tr $2,673.00 Pat Jordan stamps & pads $22.86 mailed left behind quilt to 10/6/2015 CA Bank & Tr $2,674.00 UPS Store paddle #2 $26.23 ####### CA Bank & Tr $2,675.00 Gail Ledbetter quilt labels $77.75 Total Temecula Quilt Show:Other $633.83 9/23/2015 CA Bank & Tr $2,672.00 Pat Jordan Group insurance 5 vendors $133.20 ####### CA Bank &Tr $2,676.00 Ellen French snacks & supplies $46.72 Total Temecula Quilt Show:Vendors $179.92 TBD CA Bank &Tr TBD State Board of Equal. Sales tax payment $755.30 Total Temecula Quilt Show:Other $755.30 10/4/2015 CA Bank &Tr TBD Square Square fees $251.51 Total Temecula Quilt Show: Square Fees $251.51 Total Temecula Quilt Show: Quilters Checks $2,712.50 TOTAL EXPENSES $4,841.25 TOTAL NET $6,897.91 3 Valley of the Mist Quitters Guild 2016 Budget Income Postage,Mailing Service 285.00 Advertising Income 400.00 Supplies 270.00 Library Income 20.00 Website 50.00 Misc Income(projected shortfall reduce bank Storage 1,260.00 balance) 822.19 Total Operations 3,109.00 Opportunity Quilt Income 2,000.00 Opp Quilt Expense 400.00 Program Income Philanthropy 50.00 Membership Dues 3,300.00 President's Quilt 250.00 Guest Fees 130.00 Prizes,Awards Total Program Income 3,430.00 Brown Bag 200.00 Quilt Show Income Auction 8,800.00 Challenge/Mystery Quilt 100.00 Sales Tax Collected 711.11 Quilt University 125.00 Small Quilt Sales 800.00 President's Award for Outstanding Vendor Booths 1,500.00 Service 100.00 Total Quilt Show Income 1.1,811.11 Hospitality 0.00 Retreat Income 6,000.00 Total Prizes,Awards 525.00 Ways&Means Retreat Expense 5,597.00 Brown Bag 1,800.00 Speakers Merchandise 1,000.00 Lectures 2,750.00 Monthly Mini 200.00 Lodging&Travel 3,592.00 Total Ways& Means 3,000.00 Meals 300.00 Workshop Income 3,000.00 Workshop Fee 4,000.00 Total Income 30,483.30 Total Speakers 10,642.00 Expense Temecula Quilt Show Door Prizes 20.00 Advertising 130.00 Historian 100.00 Charity Donations 3,600.00 Hospitality 300.00 Quitters Checks 2,700.00 Library 20.00 Vendor Insurance 133.00 Merchandising 190.00 Sales Tax Return to State 755.30 Membership Expense(SCCQG $404, Square Fees 252.00 printing) 565.00 Temecula Quilt Show -Other 900.00 Workshops (Facilities&Misc) 200.00 Total Temecula Quilt Show 8,470.30 Parade 25.00 Operations Treasurer Expense 20.00 Operations-Facilities-CRC 864.00 Total Expense 30 483.30 Corresponding Secretary 110.00 Net Difference 0,00 Tour Group 150.00 Insurance 50.00 Legal Fees (Raffle Attorney General) 20.00 Square Fees 50.00 Other Sources $ Other Expenses $ (Ticket/beverage sales,entry fees, parking fees, etc.) TOTAL $ TOTAL $ Please note with an asterisk(*)any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event I. Provide information on your proposed event, goals, promotional program,budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. o \ 0 Wim.— \v\ c \� Ov'1\S g_ oGaA\ .'"J \_''\ a\ G \JD `C\ `l''t^, '` �� , G\-\c.)\, G\ �\ S . C.c C (RC2 c OO `1`c\ U-\ C_\ �\,_,\\\-NcN`ev`5eS 2. How will the event profits be utilized? - Ck \ \ o e. \-\c.\ Sc C) : �p o R o \c \ o �G�\ \(N.c r `. '�: s •c == J o v. \' �� C\`\ c�h'c\C'N`•C 0 t ` \ c_o`t , 3. Explain how your organization has worked well with the community to mitigate event impacts? W e_ N „Nye_ \Cr\ E`i c.:\c-\ •V\ s c- \TNto, � C? e 'C �r a •c'\te\ SS\ 0`� -C- S, e c.k.�\\ C •2.01 2 S C e \1/4-Na \1 �!\cn c\•y o l7 �h� \c\„, \0 C c&\ \C 2 CJ.\\\. Q___ e.\ \- o xi\w\�e 41- (.1/4\( e G\\ a 25 S c(\0 0� �`\l 4. Please describe your financial reporting. ,¢-y Wd .9ve ,V ' 9 f ij "4',e //- .Q.4)- ik .t CUe' / Z-Sz, ,/lam �/.�/37G� �'�.,4- Gr��� �i9y 'G 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: fJl4AIA- L G )H? 1V //264sae e NAME AND TITTLE (Please Print or Type) /it/JOALLii///: (Signature) President or �f 4 G (2/ T 76e &-' Authorized Officer: NAME AND TITLE (Please Priht or Type) /1///4k, /, & (Signature) Organization: Z «//T /L>' ‘ /G© Name (Organization ) (Mailing Addresslof Organization) (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program TOUGH MUDDER SOCAL CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding FY 2016-2017 Event Name: Tough Mudder SoCal 2016 Amount and/or Services Requested: $10.000 (Operational Support and Event Marketing) Amount and/or Services Received From City in Prior Year: N/A Event Dates: October 15 — 16, 2016 Event Location: Vail Lake Resort 38000 Temecula Pkwy,Temecula, CA 92592 ORGANIZATION DATA: Name of Event Organizer: Tough Mudder Inc. Contact Name: Michael Torrey Title/Position: Venue Relations Manager Mailing Address: 15 MetroTech Center. 7th Floor. Brooklyn, NY 11201 Telephone: 718.407.0231 Fax: 347-227-0220 E-mail: michael.torrey(toughmudder.com Size of Organization: Staff 145 Board Members N/A Event Volunteers 350 State the number of years that your organization has hosted the proposed event in Temecula. 4 years (2012-2015) • How many years has the City of Temecula sponsored your proposed event? 0 Is this organization incorporated in California as a non-profit organization? No Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability,religion, or political affiliation? Does your organization make its event available to all? Yes FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed and Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements (balance sheet& income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Tough Mudder Inc. is a privately held company, and all financial information is held confidential. If required, a company representative is available to discuss specific financial questions. If such information is required, please contact: Michael Torrey Venue Relations Manager Tough Mudder Inc. Office: 718.407.0231 Cell: 586.533.6281 Email: michael.torrey@toughmudder.com Application Page 3 Please respond and address the following questions. Event I. Provide information on your proposed event, goals, promotional program, budget, expected attendance,funding recipients, and location of event. If event venues are held at multiple locations, please list. Event Information: Tough Mudder SoCal 2016 will be the 6'h Tough Mudder event held at Vail Lake Resort in Temecula. Tough Mudder is a 10-12 mile, muddy, military-style obstacle course challenge which promotes courage, personal accomplishment, teamwork, and fun. The event is held over two days (Saturday and Sunday), with the majority of ticketholders attending the event on Saturday. The total expected attendance for the 2016 event weekend is approximately 12,000— 18,000 visitors, comprised of 80%participants and 20%spectators. In 2015, over 86%of Tough Mudder SoCal participants were visitors to Riverside County, and 30% of participants had never traveled to Temecula prior to the Tough Mudder SoCal 2015 event. Additionally, 60%of participants reported that they are likely to travel to Temecula for a non-Tough Mudder purpose in 2016 based on their experience in Temecula at the event. In 2015, 25%of participants traveled two hours or more to attend the event in Temecula, with 31% of participants staying overnight in the area for the event weekend. Listed below are additional statistics surrounding overnight visitors for the event. O 47% of overnight visitors stayed in local hotels. o The average travel party size was 4.7 people. e The average number of hotel rooms per party was 2.8 rooms. o The average length of stay was 1.6 nights. Promotional Program: Paid advertising and promotional efforts will focus on digital advertising in order to generate awareness and brand identity for both Tough Mudder and Temecula. Tough Mudder will primarily implement four digital/local advertising platforms: 1. Geo-targeted Tough Mudder SoCal 2016 advertising for Facebook users; 2. Display advertising that utilizes targeted advertisement buys for users of'white- listed' sites where the Tough Mudder target demographic generally visit; 3. Search advertising via Google AdWords and Bing; 4. Local marketing activations to generate brand awareness. Goals: Over the past 4 years and 6 events, Temecula and Vail Lake Resort have become increasingly embedded in the routine of'lough Mudder customers in southern California. It is the vision of the Tough Mudder team to elevate Tough Mudder SoCal to a signature offering in the West Coast event series, driving weekend engagement to a level that mirrors other West Coast destination events (e.g. Tough Mudder Tahoe and Tough Mudder Colorado in Aspen/Snowmass). Tough Mudder has already established a large, loyal following in this market that has an affinity for Temecula and is eager for expanded opportunities for engagement in the community. Tough Mudder and the City of Temecula can partner to create new opportunities for our participants, and promote a weekend experience and return visits to the City of Temecula. For additional details, please see the attached 2015 Tough Mudder SoCal Post-Event Report. • 2. flow will the event profits be utilized? Tough Mudder seeks to grow this event year on year and make this an annual event in Temecula. If 2016 is a successful year for all partners, Tough Mudder hopes to grow and return in 2017 with the possibility of bringing additional event formats including "Tough Mudder Half' and "Mudderella" to the City of Temecula. Profits front the event arc used for marketing purposes and will he re-invested into product innovation and expansion to grow and improve the offerings to Tough Mudder customers, drive increased engagement in signature markets, and promote the event to new customers. In addition, Tough Mudder is consistently investing in the development and promotion of new event series. 3. Explain how your organization has worked well with the community to mitigate event impacts? Tough Muddcr is the premier event offering in the growing Obstacle Course Racing (OCR) industry, and Tough Mudder Inc. is the industry leader with regard to event operations and production. From 2012 to present, Tough Mudder has worked with governmental and non-governmental entities at the city, county, and state levels to ensure thorough and professional event planning and permitting for all aspects of the Tough Mudder SoCal events. This includes: o Highest standard of medical care and safety operations • Comprehensive traffic planning to prevent backups and disruptions • Responsible waste management and site restoration procedures 2014 Event Operations Plans may be provided upon request as examples of this impact mitigation planning. Tough Mudder has led the development and execution of the detailed parking plan that is now utilized by all other major events at Vail Lake and has proven to mitigate traffic back-ups and dust issues. 4. Please describe your financial reporting. Tough Mudder Inc. is a privately held company that prepares financial statements in accordance with accounting principles generally accepted in the United States. Further details may be provided as requested for the specific purposes of this application. 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals. marketing program, and attendance were consistent with what was proposed to the City. N/A: No funding has been received in previous years. LS[GNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: Mike Torrey, Venue Relations Manager NAME AND TITLE (Please Print or Type) (Signature) President or `( e 1 U \c—L Authorized Officer: \�-f;� L -��L �`'�` ` C.v ti���. �� . v ���-•� NAME AND TITLE(lease Print or Type) (Signature) Organization: G\-)i.\"_ �— (Organization Name) \ 7 �- �c-,r orA e �.. v . uQ" Ucl�l . w , t`--)`1 112 (Mailing Address of Organization) \ Z c - 1cJ /2 Ji (c (Telephone) / (Date) Mall/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 a-. _ • ; 2 - ' • r—Ili a ,w ! to -o' IA. ...�. a�- TOUGH MUDDER SOCAL tilitr ' i 1 iii : i � ilIIiii 1. ` +��. �. ` . !' '4'=�, S OC'mBE1 _ . , JO ii, . Cin i ;;i . Context ;.." ! i Tough Mudder held an event at Vail Lake for the'sixth time on Saturday, October 31, 2015 tall I and Sunday, November 1, 2015. This report outlines the demographics and travel behavior Uri 1 I of TM SoCal 2015 participants. CI ! f 1 Data Collection Fool I I' Tough Mudder conducted two surveys after the TM SoCal 2015 event. 1. A post-event survey was sent to all participants immediately after the event asking general questions related to customer satisfaction, obstacle innovation and participant demographics. 2. A second survey was sent to all participants as an extension of the post- event survey asking questions around travel behavior, daily expenditures and specific questions around participant experience in the community. This survey had a 12% response rate. I 425 LU I Imo i 2 0. •SAT Participants , Venue: Dates: o SAT Spectators Vail Lake October 31, 2015 CC1 38000 Highway 79 South10111111P. n SUN Participants November 1, 2015 URI Temecula, CA 92592 �:I ■SUN Spectators Total Attendance: 11,629 • i i ! 78% of TM SoCal participants are under 40, and C ' at least 36% earn over $75K per year. �s ( TM SoCal participants were 63% male and _';'�':%„ female. 2: 1 O NC f i a ■< $45,000 fil2 i El :11 E ' . 26% 19% ❑$75,000 $104,999 ,I 20 ❑24 - 28 ❑> $105,000 21% 17% i I \ ❑16 - 23 0 Prefer not to I answer. ' Participant Age Participant Income 30% of participants had never traveled to Temecula, California LU before the Tough Mudder SoCal 2015 event. 93% of participants said they 19% ■< 30 Minutes 1111111 are likely to return to Temecula, ❑30 Minutes - 1 Hour California for a Tough Mudder ■1 - 2 Hours event in 2016. ❑2 - 3 Hours ❑> 3 Hours 60% of participants are likely to tam return to Temecula, California within the next year based on their experience at Tough Mudder SoCal 2015. Participant Travel Distance Over (- 6,i, of participants were COI visitors to Riverside County, >11 California. 2% CC , Over 31'):, of all participants stayed 111.11 overnight for the event. CA Participant average travel party size ■Hotel laul was 4 7 people. 7.6% of survey respondents reported traveling with ❑Condo/Rental over 5 people. 39% 0 Friends/Family 0 M ' I The average number of hotel rooms per party for overnight participants o Campground■other Lifill was 2.8 rooms. III The average length of stay was 1.6 nights. Participant Accommodations 3% of participants flew to attend this event. 3% of participants rented a car. i -; .' • I Army Rese Soldiers motivate Southern California COI 'Z think Temecula in general is awesome (great 2015 Tough rudders fin wineries) and I love the location for ToughURI '•' ""�"• ^� Mudder because of the terrain - the lake and hills a: make it an incredible hike with tons of obstacles r■ i along the way." -TM SoCaI Participant d-,' F OM 1 'err. r ‘ LK, , , 1 • . - 1 . sac "It reminded me of home with the dryness and ' `r ��� I the mountains. I liked the place overall - a J �- ',,'. , r gorgeous sights, and a friendly town from the r . restaurant and hotel interactions.-TM SoCal t'' LU I Participant Z I III Mewl:Army Referee Solders Ma:inerr MeW.al Southern CaMo.rue T..:rI,Mudde, aaas Ammer comaruaa...ama.n i 0 •ar,. Ma `Temecula has a beautiful landscape, easy access - from LA, and great town feel with restaurants to MT...h are""'"°'r'"" MrKMy.YW.a MN BauMn C.Mb,,u rs� ICC visit after the race.-TM SoCal Participant .1..aW.a 1*.111 .....�... ..rat arr R.N.W t✓Rmula.aaNwrn —las,r.U.1.Y MMrp MBartair,ao y.1..Un 1....ey lola✓/bea WHme .. W f5vxa.o lrn...M.sl1..r1.s[en "I love Temecula! As a San Diego resident, I go to ��---�•- - -can*•� -=M.. �'.. Temecula every few months to shop in Old NW..I`"r" — MM..M[.MN<WB[M IMO Town and taste wine. Vail Lake was new to me, .....woo out "atom oxen SOni Etit.face Bar Cana,.y....run a U..ur 1101..m.Be.✓w aal1... j but super beautiful, especially when we were on a..-Or.rr.SWb,�11 " ., .a •.R *en ..a.o.rasor.4.aae.. .N..a t Ore.emir..'M1mert1.we.4r^/.amu.,xw Wan,out,NWWUeY..a' :. WS um.,.A_rarwl top of the hills and could see the lake below. I Ne.✓rnau...an 6.M n Woke sees.-M,n•.Flew...a wenn 5515Y.M..M cl would definitely go back!" - TM SoCal Participant .e....'.:.:�...w. ron.✓bb :„✓ •Ow...n s pimp W racy e+.•••a ns 0•1010,NMI C.0.1.0 l..~a TWy wed. ii 9a1AL_ tars...me..r.n ember.....✓.....•.e an L.........a r.,.,.re... 11:yoo:jr" tar,41: ab 1):4( 4710011111.0111110 .:4111111MV se 810C , et Arm - war ! ' ■ ■ socAL ..�s Tough MucitrTS04311N1i5 sr AIL LAKE The Tough Mudder global brand Posts surrounding the Tough has over 4,000,000 likes on Mudder SoCal 2015 event on the Facebook, allowing extended brand page reached over 650,000 viewership of all shared material. people. Tough Mudder's posts reach an The Tough Mudder SoCal 2015 event average of 3,400,000 unique page reached over 150,000 people accounts per week. and the event album had over 2,O 0) likes, comments and shares. E , ,j iliC , -- . - . . ... .. ; _ Cat 1 f W , . ... / . ' , TOUGH/ KIDDER i. pl. it �' -m. „i0(aim /i CA A) 1 1 .r` -.0 Ainitir . FIPSH RIP*-41 , air • .. *SP' N CC ' i 8 :let 4‘ ' 4 ' 7- ' .; ' i'ftr' CZ �l Ir- . ... J- li LLI �,::::::1 ' - ‘:m. ,. Rio._ ,-- 1 E ., f { • ~�r #toughmuddersocal and affiliated hashtags were tagged ICE . 1• s� IL : over 3,500 times. .-+°'' . •Lac .x The Tough Mudder global brand • W 4 . '�� ,�, ,:;, ” - has over 150,000 followers on .. . /` ti 7'. , 4.i- , Instagram, allowing extended 0 r>, - - viewership of all shared material. * 4 e?‘7,..e,-.a-, 4 .`, t.►,, , 10 fi "Ili 42414 ril I, 4000-1:04.61.. 4110 _, I , 411.7-e009./ , • ri . - C4114V2C::: - 0301. f - , , % ‘60 If . o cl- . igi moo c4• , _ .itip . c ,a, O .L riel, . . ceftei . IX it - 4 • M A ta016 II1-, , ":4464 FASHION WEEK TEMECULA CITY OF TEMECULA Fiscal Year 2015-2016 ECONOMIC DEVELOPMENT FUNDING PROGRAM APPLICATION FOR SPECIAL EVENTS (Please Print or Type) Fiscal Year Funding 2016 Event Name: Fashion Week Temecula Amount and/or Services Requested: Amount and/or Services Received From City In Prior Year: Event Dates: 4/14/16-4/16/16 Event Location: Leoness Cellars, Promenade Mall and Mercedez-Benz of Temecula ORGANIZATION DATA: Name of Event Organizer: Inland Valley Business and Community Foundation Contact Name: Marie Antonette G. Waite Title/Position: VP of PR /Board Member Mailing Address: 40335 Winchester Road, Suite E503, Temecula, CA 92591 Telephone: 951-863-5316 Fax: E-mail: marie@ivbcf.com Size of Organization: Staff 0 Board Members 5 Event Volunteers State the number of years that your organization has hosted the proposed event in Temecula. 4 How many years has the City of Temecula sponsored your proposed event? 0 Is this organization incorporated in California as a non-profit organization? Yes X No IF "yes"—Date of incorporation as a non-profit: 11/12/2008 Is your organization free from discrimination based on race, color, creed, nationality, sex, marital status, disability, religion, or political affiliation? Does your organization make its event available to all? Yes X No FINANCIAL STATEMENTS Application Page 2 This Page Must Be Completed And Submitted (Based on your organization's last fiscal year) This form serves as a guideline of the financial information requested. If your organization has financial statements(balance sheet& income statement) please attach. In addition, please attach the organization's current budget for the proposed event. Balance Sheet as of $2,694.89 Audited: Yes No K Assets Liabilities& Fund Balance Cash and Investments $2.694.89 Current Payables$0.00 Receivables(detail) $0.00 Notes Payable $0.00 Inventory N/A Fund Balance $0.00 Fixed Assets N/A Other Assets N/A Total Liabilities & Fund Balance $0.00 Total Assets $2,694.89 Please provide the Event Income Statement for the Year Ended (See Attached Reports) Income Expenses Fundraising $ Salaries $ N/A Grants $ Operating Expenses $ Cash Sponsorships $ Advertising/ $ In-Kind Sponsorships $ Promotions City Funds $ Entertainment $ Souvenirs $ Rentals $ Vendors $ Insurance/Permit Fees$ Other Sources $ Other Expenses $ (Ticket/beverage sales, entry fees, parking fees, etc.) TOTAL $ TOTAL $ Please note with an asterisk (*)any amounts that require additional explanation, and comment on these items. Application Page 3 Please respond and address the following questions. Event I. Provide information on your proposed event, goals, promotional program, budget, expected attendance, funding recipients, and location of event. If event venues are held at multiple locations, please list. Four fashion show events over three days as follows: 1. Fashion in the Vines—Fashion show at Leoness Cellars Winery on 4/14/16 featuring four designers and/or fashion boutiques 2. Fashion Promenade—Two different shows at the Promenade Mall on 4/15/16—each show to feature four to five fashion boutiques/retail stores. 3. Cars and Couture— Finale Fashion Show event with a Mad Men theme at Mercedez-Benz of Temecula featuring known fashion designers. All three events also feature entertainment including local and known talents(singers from American Idol, R&B/Rap artist featured on VH-1, winner of Filipinos Got talent, etc.) The purpose of Fashion Week Temecula is: 1. Raise funds and awareness for the IVBCF Student Scholarship Fund to assist local students achieve their goals of higher education. 2. Bring positive notoriety to the City of Temecula, Southern California Wine Country and Southwest Riverside County. 3. Help local business through bringing a high caliber social event to the area which builds the area's reputation and brings visitors for the event to the local area. 4. Help build the community through funding assistance for higher education, stronger local business base and enhanced reputation. 5. Support specific local businesses(sponsors) and individuals (locals participating as models,entertainers, photographers, videographers and other services)through publication of event information, photos, videos, interviews using print media, broadcast media and social media. 2. How will the event profits be utilized? 80%of the net proceeds (income after paying all event expenses)goes to the IVBCF Student Scholarship fund to support higher education of local students. One scholarship is intended for students earning a degree in design or fashion related major; the second scholarship goes to students earning degrees in any major. Application information is available on the IVBCF website. 20%of the net proceeds goes to the IVBCF general fund to support the various community events and services provided by IVBCF. These have included in the past, but are not limited to, the following: Annual Awards Celebration recognizing exceptional individuals and organizations(Educator of the Year, Business of the Year, Community Organization of the Year, Community Leader of the Year and other categories), educational workshops for business owners, business expos, community talent showcase, family comedy night, speed networking, leadership speaker series, Table for Six(mastermind style roundtable for business leaders, Athletes& Entertainers United (fundraiser for victims and families of tragedy)and TedX Temecula partner organization (we provide the non-profit organization requirement for TedX Temecula). 3. Explain how your organization has worked well with the community to mitigate event impacts? Each event is held at a different venue. Each venue has adequate parking and space for the event participants, logistics and attendees. We have successfully run fashion shows of this size and scope for the past three years with no negative impacts on traffic, parking, crowd control or security using volunteers and venue personnel. 4. Please describe your financial reporting. See attached documents 5. If your organization received City of Temecula funding in the previous year, please provide a brief recap of the event, attendance, accomplishments and its economic benefit to Temecula. Explain if the event, goals, marketing program, and attendance were consistent with what was proposed to the City. IVBCF has never received funding from the City of Temecula. SIGNATURE PAGE Application Page 4 We hereby certify the information contained in this application is true to the best of our knowledge and belief. Prepared By: MARIE ANTONETTE G. WAITE NAME AND TITLE (Please Print or Type) Mc e'A vitowtette.G. W aate' (Signature) President or Authorized Officer: MARIE ANTONETTE G. WAITE NAME AND TITLE (Please Print or Type) (Signature) Organization: INLAND VALLEY BUSINESS AND COMMUNITY FOUNDATION (Organization Name) 40335 WINCHESTER ROAD STE E503, TEMECULA, CA 92591 (Mailing Address of Organization) 951-378-5316 1/27/2016 (Telephone) (Date) Mail/Drop-Off Completed Applications to: City of Temecula Economic Development Funding Program Christine Damko, Economic Development Analyst 41000 Main Street Temecula, CA 92590 5:48 PM Inland Valley Business and Community Foundation 01/27/15 Profit & Loss Cash Basis January through December 2015 Jan-Dec 15 Ordinary Income/Expense Income Program Income Events Fashion Show 12,293 Speed Networking 345 Total Events 12,638 IVBCF Annual Award Celebration 50 Membership Dues Dues-student 185 Model 200 Membership Dues-Other 2,415 Total Membership Dues 2,800 Total Program Income 15,488 Total Income 15,488 Expense Business Expenses Accounting Fee 294 Bank Service Charge 65 Credit Card Fees 695 Marketing 425 Meeting 45 Website 1,819 Total Business Expenses 3,344 Contract Services Accounting Fees 350 Total Contract Services 350 Donation 100 Operations Fee's 75 Postage,Mailing Service 8 Printing and Copying 6 Supplies 18 Total Operations 107 other expense 27 Paypal Fee 215 Program Expenses Advertisment/Marketing Expense 203 Fashion Show 13,517 Food 127 Speed Networking 49 Total Program Expenses 13,896 Total Expense 18,037 Net Ordinary Income -2,549 Other Income/Expense Other Income Interest Income 0 Total Other Income 0 Net Other Income 0 Net Income -2,549 Page 1 5:49 PM Inland Valley Business and Community Foundation 01/27/16 Balance Sheet Cash Basis As of December 31, 2015 Dec 31,15 ASSETS Current Assets Checking/Savings Paypal 500.02 Wells Fargo Bank-0300 743.86 Wells Fargo Savings 1,451.01 Total Checking/Savings 2,694.89 Total Current Assets 2,694.89 TOTAL ASSETS 2,694.89 LIABILITIES&EQUITY Equity Opening Balance Equity -298.55 Unrestricted Net Assets 5,542.81 Net Income -2,549.37 Total Equity 2,694.89 TOTAL LIABILITIES&EQUITY 2,694.89 Page 1